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- Tasks: Lead brand strategy and media campaigns for a top children's toy company.
- Company: Join a leading brand dedicated to creating meaningful experiences for children worldwide.
- Benefits: Enjoy a hybrid work model, 30 days leave, private medical insurance, and more!
- Why this job: Shape the brand's presence in the UK while working with a creative team in a fun industry.
- Qualifications: Proven experience in brand management and multi-channel media campaigns required.
- Other info: Work in London with flexible options and a focus on creativity and innovation.
The predicted salary is between 40000 - 60000 £ per year.
Brand Manager
Salary: £50,000 – £60,000 + Benefits
Location: London, UK (Hybrid)
Amazing opportunity for a passionate and experienced Brand Manager to join a leading children’s toy and entertainment company.
This role offers the unique chance to shape the brand’s presence in the UK market and contribute to their mission of creating innovative and meaningful experiences for children worldwide.
Key Responsibilities:
- Media Campaigns: Adapt and implement global campaigns for the UK market, including translating materials, tailoring messages, overseeing local content production, managing agency relationships, analysing market trends, managing the local marketing budget, and mentoring the local marketing team.
- Trade Marketing: Lead the trade marketing function to build a strong brand presence in retail, supporting in-store activations, developing POS materials, and collaborating with sales teams and retailers.
- Creative Direction: Oversee the UK’s creative output, managing a team of copywriting, design, and social media talent. Ensure all creative aligns with brand guidelines and localise global assets.
- Strategic Research & Insights: Conduct brand tracking and research to monitor brand health and consumer perception, utilising insights to inform strategic decisions.
- Collaboration: Work closely with the global brand team and other local markets to ensure consistency. Manage relationships with the media and PR agencies.
Experience & Skills:
- Proven experience leading brand strategy within a consumer-focused organisation.
- Expertise managing multi-channel media campaigns (digital, ATL, social media).
- Strong leadership skills with experience managing teams and agencies.
- Excellent communication and presentation skills.
- Analytical mindset with experience using research and insights.
- Passion for creativity and innovation, with a deep understanding of the UK market.
Location & Workplace Policy:
- London
- Hybrid, two days in the office.
Salary & Benefits:
- £50,000 – £60,000
- 30 days annual leave + bank holidays + 3 wellbeing days.
- 30 days work from abroad.
- Private medical insurance.
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Brand Manager employer: Majorplayers.co.uk
Contact Detail:
Majorplayers.co.uk Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Familiarize yourself with the latest trends in the children's toy and entertainment market. Understanding what resonates with both children and parents will help you tailor your approach during interviews and discussions.
✨Tip Number 2
Showcase your experience with multi-channel media campaigns by preparing specific examples of successful projects you've led. Be ready to discuss how you adapted global campaigns for local markets, as this is a key responsibility of the role.
✨Tip Number 3
Highlight your leadership skills by sharing instances where you've successfully managed teams or collaborated with agencies. This will demonstrate your ability to oversee creative output and mentor others, which is crucial for this position.
✨Tip Number 4
Prepare to discuss your analytical mindset by bringing insights from previous brand tracking or research projects. Being able to articulate how you've used data to inform strategic decisions will set you apart from other candidates.
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Understand the Brand: Dive deep into the company's brand values and mission. Familiarize yourself with their products and marketing strategies to tailor your application to reflect your understanding of their brand.
Highlight Relevant Experience: Emphasize your experience in leading brand strategy and managing multi-channel media campaigns. Use specific examples that demonstrate your ability to adapt global campaigns for local markets.
Showcase Leadership Skills: Since the role requires strong leadership, provide examples of how you've successfully managed teams and collaborated with agencies. Highlight any mentoring experiences you have had.
Express Your Passion: Convey your enthusiasm for creativity and innovation in your application. Discuss your understanding of the UK market and how it aligns with the company's mission to create meaningful experiences for children.
How to prepare for a job interview at Majorplayers.co.uk
✨Show Your Passion for the Brand
Make sure to express your enthusiasm for the children's toy and entertainment industry. Share specific examples of how you have engaged with brands in this space and why you are excited about the opportunity to shape their presence in the UK market.
✨Demonstrate Your Campaign Experience
Prepare to discuss your experience with multi-channel media campaigns. Highlight successful projects you've led, focusing on how you adapted global campaigns for local markets and the results achieved.
✨Highlight Leadership Skills
Since this role involves managing a team, be ready to share your leadership philosophy and experiences. Discuss how you have mentored teams in the past and the impact it had on their performance and creativity.
✨Be Data-Driven
Emphasize your analytical mindset by discussing how you have used research and insights to inform brand strategy. Be prepared to provide examples of how data has influenced your decision-making process in previous roles.
