At a Glance
- Tasks: Manage and optimise programmatic campaigns using top DSPs like DV360 and Amazon DSP.
- Company: Join a leading international media agency known for data-driven advertising solutions.
- Benefits: Competitive day rate, hybrid working model, and flexible remote options.
- Other info: Freelance role with potential for growth and collaboration across teams.
- Why this job: Make an impact with audience-led strategies and enhance your skills in a dynamic environment.
- Qualifications: Experience in programmatic campaigns and strong analytical skills required.
The predicted salary is between 30000 - 40000 £ per year.
We're working with an international media agency with a strong reputation for helping brands connect with highly targeted audiences through data-led advertising solutions. They're looking for an experienced Programmatic Manager to join the team on a freelance basis. This is a hands-on role for someone who is confident executing audience-led campaigns across leading DSPs and enjoys combining technical campaign delivery with performance optimisation and reporting.
Key Responsibilities
- Set up, launch and manage programmatic campaigns across platforms such as DV360, The Trade Desk and Amazon DSP.
- Build audience-led campaign strategies using first- and third-party audience data.
- Manage bids, budgets and pacing to ensure campaigns deliver against agreed objectives.
- Optimise performance towards CPA, ROAS and other key efficiency metrics.
- Monitor campaign delivery and troubleshoot any performance or tracking issues.
- Coordinate with internal audience and data teams to ensure smooth campaign setup.
- Conduct thorough QA checks prior to launch, including advertiser and partner ID verification.
- Produce campaign reporting and actionable insights for internal and client stakeholders.
Skills & Experience
- Proven experience managing hands-on programmatic campaigns across major DSPs.
- Strong understanding of audience targeting, segmentation and data-driven media planning.
- Experience optimising campaigns against performance metrics such as CPA and ROAS.
- Confident managing budgets, pacing and campaign troubleshooting.
- Strong analytical and reporting skills with the ability to turn data into actionable insights.
- Experience working with cross-functional teams including audience, analytics and account teams.
Project Scope & Duration - ASAP Start / 2-3 days pw / 3 months initially
Day Rate - £300 - £400pd
Location & Workplace Policy - Hybrid working model, with flexibility for remote working
IR35 Status - Outside
Our freelance roles move quickly, so if you're interested in being considered for this opportunity, please submit your credentials and availability as soon as possible.
Major Players are the UK's leading marketing and creative talent agency, and over the last three decades we've consistently championed our people and communities. As a proud B CorpTM, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees.
We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law. For further information about our DE&I commitments, please visit: www.majorplayers.co.uk/diversity-equity-inclusion/
Programmatic Manager employer: Major Players | B CorpTM
Join a leading international media agency renowned for its innovative approach to data-led advertising solutions. As a Programmatic Manager, you'll thrive in a dynamic and inclusive work culture that prioritises employee growth and development, offering flexible hybrid working arrangements that cater to your lifestyle. With a commitment to diversity, equity, and inclusion, this is an excellent opportunity for professionals seeking meaningful and rewarding employment in a supportive environment.
StudySmarter Expert Advice🤫
We think this is how you could land Programmatic Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for freelance opportunities. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best programmatic campaigns. Include metrics and results to demonstrate your impact. This will make you stand out when chatting with potential clients.
✨Tip Number 3
Stay updated on industry trends! Follow relevant blogs, podcasts, and social media accounts to keep your knowledge fresh. This will not only help you in interviews but also show that you're passionate about the field.
✨Tip Number 4
Apply through our website! We’ve got some fantastic freelance roles available, and applying directly can give you an edge. Plus, it’s super easy to submit your credentials and availability!
We think you need these skills to ace Programmatic Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Programmatic Manager role. Highlight your experience with DSPs like DV360 and The Trade Desk, and showcase any successful campaigns you've managed. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this freelance position. Share specific examples of audience-led strategies you've implemented and how you've optimised performance metrics like CPA and ROAS.
Show Off Your Analytical Skills:Since this role involves a lot of data analysis, make sure to highlight your analytical skills in your application. Talk about how you've turned data into actionable insights in past roles. We love seeing numbers that back up your achievements!
Apply Through Our Website:Don't forget to apply through our website! It’s the quickest way for us to get your application and start the conversation. We’re excited to see what you bring to the table, so don’t wait too long to submit your credentials!
How to prepare for a job interview at Major Players | B CorpTM
✨Know Your DSPs Inside Out
Make sure you’re well-versed in the platforms mentioned in the job description, like DV360 and The Trade Desk. Brush up on their features, strengths, and any recent updates. This will show that you're not just familiar but also passionate about the tools you'll be using.
✨Showcase Your Campaign Successes
Prepare specific examples of past programmatic campaigns you've managed. Highlight your role in optimising performance metrics like CPA and ROAS. Use data to back up your claims; numbers speak volumes in this industry!
✨Understand Audience Targeting
Dive deep into audience segmentation and targeting strategies. Be ready to discuss how you’ve used first- and third-party data to build effective campaign strategies. This will demonstrate your analytical skills and understanding of data-driven media planning.
✨Prepare for Troubleshooting Scenarios
Think about potential issues that could arise during campaign delivery and how you would address them. Being able to articulate your problem-solving process will show that you’re proactive and can handle the hands-on nature of the role.
