At a Glance
- Tasks: Own CRM delivery across 18+ iconic brands and execute high-volume campaigns.
- Company: Join a leading multi-brand hospitality group in London.
- Benefits: Fast-paced environment with opportunities for skill development and career progression.
- Other info: Collaborative culture with equal opportunities for all candidates.
- Why this job: Make your mark in a dynamic team with ambitious transformation plans.
- Qualifications: Experience in CRM platforms, especially Acteol, and a passion for data-driven marketing.
The predicted salary is between 40000 - 50000 € per year.
One of the UK's most recognisable multi-brand hospitality groups is looking for a Senior CRM Executive to join their high-volume CRM team and own hands‐on delivery across a portfolio of 18+ brands. This is a business operating at serious scale, with a lean marketing team managing CRM activity across UK and US markets. With a platform migration currently underway and ambitious plans to level up their lifecycle and automation programmes, now is a brilliant time to join and make your mark.
This is a delivery‐focused role with real scope. You'll be working directly on campaign execution, lifecycle journeys, segmentation and automation, supporting a portfolio of brands and responding to briefs from a fast‐moving marketing team. If you're a hands‐on CRM specialist who wants breadth, variety and the chance to work across a genuinely exciting brand portfolio, this one's worth a look.
Key Responsibilities- Own hands‐on CRM delivery across multiple brands, segmentation, lifecycle journeys, automation builds and campaign execution
- Build and manage automated customer programmes across the full lifecycle
- Execute campaign delivery in a high‐volume environment, responding to marketing briefs quickly and effectively
- Support performance reporting and use data insights to improve results
- Work closely with the Senior CRM Manager and contribute to platform migration activity
- Maintain high standards of QA across all CRM outputs
- Solid CRM platform experience, Acteol experience particularly valued given the sector
- Comfortable with segmentation, journey builds and campaign execution at volume
- Strong attention to detail and a delivery‐focused mindset
- Able to manage multiple briefs and priorities simultaneously
- Experience within hospitality, leisure or multi‐brand environments preferred
- A genuine passion for CRM and data‐driven marketing
- Work across a portfolio of well‐loved, iconic brands
- Join a CRM team with real ambition and a clear transformation roadmap
- High‐output environment where you'll develop your skills quickly
- Collaborative, lean team with genuine ownership of your work
- Excellent opportunity to progress into a management track
We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law.
Senior CRM Executive in London employer: Major Players | B CorpTM
Join one of the UK's most iconic multi-brand hospitality groups as a Senior CRM Executive, where you'll thrive in a dynamic and collaborative environment. With a strong focus on employee growth, you'll have the opportunity to develop your skills rapidly while working across a diverse portfolio of beloved brands. Enjoy the benefits of a supportive team culture, a clear transformation roadmap, and the potential for career progression in a high-output setting located in the vibrant city of London.
StudySmarter Expert Advice🤫
We think this is how you could land Senior CRM Executive in London
✨Tip Number 1
Network like a pro! Reach out to people in the hospitality and CRM sectors on LinkedIn. A friendly message can go a long way, and you never know who might have the inside scoop on job openings.
✨Tip Number 2
Prepare for interviews by practising common CRM scenarios. Think about how you'd handle segmentation or campaign execution in a high-volume environment. Show them you're ready to hit the ground running!
✨Tip Number 3
Don’t just apply anywhere; focus on companies that excite you! Use our website to find roles that match your passion for CRM and data-driven marketing. Tailor your approach to each brand's unique vibe.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can keep you top of mind. Mention something specific from your chat to show you were engaged and are genuinely interested in the role.
We think you need these skills to ace Senior CRM Executive in London
Some tips for your application 🫡
Show Your CRM Passion:When you're writing your application, let your enthusiasm for CRM and data-driven marketing shine through. We want to see that you genuinely care about the field and have a solid understanding of what it takes to excel in this role.
Tailor Your Experience:Make sure to highlight your relevant experience with CRM platforms, especially if you've worked with Acteol or similar tools. We love seeing how your background aligns with our needs, so don’t hold back on those details!
Be Clear and Concise:In a high-volume environment like ours, clarity is key. Keep your application straightforward and to the point, showcasing your skills and experiences without unnecessary fluff. We appreciate a well-structured application!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Major Players | B CorpTM
✨Know Your CRM Inside Out
Make sure you brush up on your CRM platform knowledge, especially if you have experience with Acteol. Be ready to discuss how you've used CRM tools in past roles and how they can be applied to the multi-brand environment of this hospitality group.
✨Showcase Your Campaign Execution Skills
Prepare examples of high-volume campaign executions you've managed. Highlight your ability to respond quickly to marketing briefs and how you've successfully built automated customer programmes across different lifecycle stages.
✨Demonstrate Your Data-Driven Mindset
Be ready to talk about how you've used data insights to improve campaign performance. Discuss specific metrics you've tracked and how those insights led to actionable changes in your CRM strategies.
✨Emphasise Your Attention to Detail
In a delivery-focused role, attention to detail is crucial. Prepare to share instances where your meticulousness has positively impacted campaign outcomes or quality assurance in your previous work.
