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- Tasks: Own and optimise paid social campaigns on Meta and TikTok to drive brand growth.
- Company: Join a fast-growing D2C consumer brand in Central London.
- Benefits: Enjoy 25 days holiday, free products, and regular team socials.
- Why this job: Gain creative freedom and make a real impact in a dynamic marketing team.
- Qualifications: Experience in D2C brands and proven skills in Meta Ads campaigns.
- Other info: Be part of a B CorpTM committed to diversity and inclusion.
The predicted salary is between 28800 - 48000 £ per year.
This is an incredible opportunity to join one of the UK's fastest-growing D2C consumer brands, a creative, high-energy team making serious waves in their space!
They are looking for a Paid Social Strategist to take ownership of the brand's paid social strategy, building, scaling, and optimising campaigns across Meta and TikTok to drive growth, engagement, and revenue.
You will be joining a collaborative, social-first marketing team that thrives on creativity, experimentation, and measurable impact.
Key Responsibilities- Build and optimise campaigns across Meta (Facebook & Instagram), TikTok, and TikTok Shop.
- Lead creative testing – develop, brief, and iterate ad concepts that perform.
- Manage significant budgets and scale campaigns efficiently.
- Own top-of-funnel and retargeting strategy across key markets.
- Analyse performance data, report on ROAS, and make optimisation recommendations.
- Collaborate closely with creatives, copywriters, and growth marketers to align messaging and visual strategy.
- Experience in D2C, ecommerce, or challenger consumer brands.
- Proven experience building and scaling Meta Ads campaigns.
- Deep understanding of paid social performance, including creative testing, budget pacing, and attribution.
- A strong mix of analytical and creative skills, able to interpret data and translate insights into ideas.
- Hands-on experience with TikTok Ads or TikTok Shop Ads desirable.
- Autonomy and creative freedom.
- 25 days holiday + bank holidays.
- Free product allowance, regular team socials, and great perks.
Paid Social Strategist in London employer: Major Players | B CorpTM
Contact Detail:
Major Players | B CorpTM Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Strategist in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those working at companies you admire. A friendly message on LinkedIn can open doors and lead to referrals.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your best work in paid social campaigns. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own questions ready. Show genuine interest in the company and its culture – it’s all about that connection!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Paid Social Strategist in London
Some tips for your application 🫡
Show Your Passion for Paid Social: When you're writing your application, let your enthusiasm for paid social strategy shine through! We want to see how you can bring creativity and energy to our campaigns, so share any relevant experiences that highlight your passion.
Tailor Your Application: Make sure to customise your CV and cover letter for this role. Highlight your experience with Meta and TikTok campaigns specifically, as we’re looking for someone who can hit the ground running. Show us why you’re the perfect fit!
Be Data-Driven: Since we love numbers, don’t shy away from showcasing your analytical skills. Include specific metrics or results from past campaigns you've managed. This will help us see how you can optimise our strategies and drive growth.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Major Players | B CorpTM
✨Know Your Platforms
Make sure you’re well-versed in Meta and TikTok advertising. Brush up on the latest trends, features, and best practices for both platforms. Being able to discuss specific campaign examples or recent changes will show your expertise and enthusiasm for the role.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in past campaigns. Bring examples of how you’ve analysed performance metrics and made optimisation recommendations. This will demonstrate your ability to blend creativity with analytical thinking, which is crucial for a Paid Social Strategist.
✨Creative Testing Insights
Be ready to discuss your experience with creative testing. Share how you’ve developed and iterated ad concepts that performed well. Highlight any successful campaigns where your creative strategies led to increased engagement or revenue, as this aligns perfectly with the job's responsibilities.
✨Collaborative Spirit
Since the role involves working closely with creatives and copywriters, be prepared to talk about your collaborative experiences. Share examples of how you’ve aligned messaging and visual strategy with team members to achieve campaign goals. This will show that you’re a team player who thrives in a creative environment.
