Social Account Director (German speaking)

Social Account Director (German Speaking) – Social-First Creative Agency

I’m partnering with an award-winning, social-first creative agency, to find a German-speaking Account Director to lead their German market. You’ll be the senior client lead on a globally recognised brand.

This is a hands‑on Social AD role. You’ll lead from the front on client relationships and commercials while staying close to campaign delivery, working alongside an established UK team and a small European team. The agency is growing its European presence, so it’s a great time to join. Senior Account Managers who are ready for the step up and can show strong client leadership are very welcome to apply.

Key Responsibilities

• Act as the senior day‑to‑day contact for German market stakeholders. You’ll lead meetings, reviews and planning sessions in both German and English.
• Own account health, profitability and growth, including budgets, scopes of work and spotting upsell opportunities.
• Scope and respond to briefs, then lead campaign planning and execution across organic, paid, influencer and creative workstreams.
• Brief and guide the European team on always‑on content, making sure global and UK‑led work lands with genuine local relevance.
• Bring German social trends, platform knowledge and cultural nuance to the wider client portfolio.
• Work closely with UK account, strategy and influencer teams, owning delivery from brief through to sign‑off.

Skills & Experience

• Fluent or native German and strong English, both written and spoken. This is essential.
• Experience at Account Director level, or as a Senior Account Manager ready to step up, within a social‑first agency
• A strong background in social media account management, rather than primarily above‑the‑line or media planning.
• Proven ability to build trusted relationships with mid‑to‑senior client stakeholders.
• Commercial confidence, including managing budgets, SOWs and project profitability.
• FMCG, food, retail or consumer brand experience is a bonus, but not essential.

Personal Attributes

• Proactive and accountable. You spot issues early and act on them.
• Calm, solutions‑focused and diplomatic under pressure.
• Happy to roll up your sleeves on delivery while still thinking strategically.
• A supportive presence who enjoys guiding and developing others.

Salary & Benefits

• Up to £60,000 depending on experience
• The chance to lead a globally recognised brand in a key European market
• A growing European team with active new business opportunities
• Regular client travel to Germany,

Location & Workplace Policy

• London-based, hybrid (3 days in the office, 2 from home)
• Germany-based candidates will also be considered
• Travel to the client in Germany roughly once a month (sometimes every other month)
• Occasional additional travel within Germany or to the UK

Major Players are the UK’s leading digital, marketing, and creative talent agency, and over the last 32 years we’ve consistently championed our people and communities. As a proud B Corp, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees. We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law. For further information about our DE&I commitments, please visit: www.majorplayers.co.uk/diversity-equity-inclusion/

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