At a Glance
- Tasks: Lead CRM delivery for 18+ brands, executing campaigns and automating customer journeys.
- Company: Join a renowned multi-brand hospitality group in London.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Other info: Exciting chance to shape CRM strategies during a platform migration.
- Why this job: Make an impact in a fast-paced team and elevate brand experiences.
- Qualifications: Hands-on CRM experience and strong data insight skills.
The predicted salary is between 40000 - 45000 € per year.
One of the UK's most recognisable multi-brand hospitality groups is looking for a Senior CRM Executive to join their high-volume CRM team and own hands-on delivery across a portfolio of 18+ brands. This is a business operating at serious scale, with a lean marketing team managing CRM activity across UK and US markets. With a platform migration currently underway and ambitious plans to level up their lifecycle and automation programmes, now is a brilliant time to join and make your mark.
This is a delivery-focused role with real scope. You'll be working directly on campaign execution, lifecycle journeys, segmentation and automation, supporting a portfolio of brands and responding to briefs from a fast-moving marketing team. If you're a hands-on CRM specialist who wants breadth, variety and the chance to work across a genuinely exciting brand portfolio, this one's worth a look.
Key Responsibilities- Own hands-on CRM delivery across multiple brands, segmentation, lifecycle journeys, automation builds and campaign execution
- Build and manage automated customer programmes across the full lifecycle
- Execute campaign delivery in a high-volume environment, responding to marketing briefs quickly and effectively
- Support performance reporting and use data insights to improve results
- Work closely with the Senior CRM Manager and contribute to platform migration activity
- Maintain high standards of QA across all CRM outputs
Senior CRM Executive employer: Major Players | B Corp™
Join one of the UK's most iconic multi-brand hospitality groups, where you'll thrive in a dynamic and collaborative work culture that values innovation and creativity. With a strong focus on employee growth, this role offers you the opportunity to make a significant impact across a diverse portfolio of brands while enjoying competitive benefits and a supportive environment in the heart of London. Embrace the chance to develop your skills in a fast-paced setting, contributing to exciting CRM initiatives as part of a lean yet highly effective marketing team.
StudySmarter Expert Advice🤫
We think this is how you could land Senior CRM Executive
✨Tip Number 1
Network like a pro! Reach out to people in the hospitality industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your CRM successes. When you get the chance to chat with hiring managers, let them see what you can do.
✨Tip Number 3
Prepare for interviews by researching the company and its brands. Tailor your answers to show how your experience aligns with their goals, especially around automation and campaign execution.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior CRM Executive
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Senior CRM Executive role. Highlight your hands-on CRM experience, especially in campaign execution and automation, to show us you’re the perfect fit!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're excited about this role and how your background makes you the ideal candidate. Don’t forget to mention your passion for working across multiple brands!
Showcase Your Data Skills:Since data insights are key to improving results, make sure to include examples of how you've used data in past roles. We want to see your analytical side and how it can benefit our CRM strategies!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Major Players | B Corp™
✨Know Your CRM Stuff
Make sure you brush up on your CRM knowledge before the interview. Familiarise yourself with the latest trends in customer relationship management, especially around automation and lifecycle marketing. Being able to discuss specific tools and strategies will show that you're not just a hands-on specialist but also someone who stays updated in the field.
✨Showcase Your Campaign Successes
Prepare to talk about your previous campaign executions and how they impacted the brands you worked with. Use specific metrics to highlight your successes, like increased engagement rates or improved customer retention. This will demonstrate your ability to deliver results in a high-volume environment.
✨Be Ready for Quick Thinking
Since this role involves responding to fast-moving marketing briefs, practice thinking on your feet. You might be asked how you would approach a sudden campaign request or how to segment an audience quickly. Show them you can handle pressure and come up with effective solutions on the spot.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions. Inquire about their current CRM challenges or the specifics of the platform migration. This shows your genuine interest in the role and helps you understand how you can contribute to their ambitious plans.
