Senior Brand Manager

This is an exciting opportunity to join a long-standing pioneer in the organic sector. They are looking for a dynamic Senior Brand Manager who can combine the strategic discipline of traditional FMCG brand building with the entrepreneurial agility of a startup. If you thrive in a fast-paced environment and are ready to take ownership of growing a brand\’s presence from digital roots to national retail expansion, this is the role for you.
The Opportunity
In this role, you will work cross-functionally to translate insights into compelling brand strategies that deliver measurable business impact. You will be responsible for:
Strategic Ownership: Developing brand plans and refining positioning, tone of voice, and messaging to ensure resonance with target audiences.
Digital Growth: Driving awareness through digital-first strategies—including social, influencers, and eCommerce—using consumer insights to optimize ROI.
Retail Expansion: Preparing the brand for retail growth, managing packaging, pricing, and launch plans for grocery and convenience channels.
Innovation: Leading the innovation pipeline for emerging brands and managing external agencies to deliver impactful campaigns.
Your Profile
My client is looking for a strategic thinker who is comfortable navigating ambiguity and has hands-on execution skills. To be successful, you should have:
Experience: 3+ years of brand management experience, ideally within FMCG and startup/SME environments.
Digital Track Record: A proven history of building or scaling brands digitally and driving measurable consumer engagement.
Commercial Acumen: Strong analytical skills with the ability to translate consumer insights into compelling strategies.
Retail Knowledge: Experience launching products into retail and eCommerce channels with a solid understanding of retail dynamics.
Location & Workplace Policy
South West London
Hybrid, 3 days office
Salary & Benefits
25 days holiday, pension, flexible start and finish times, staff discounts and free product samples
If you would like a confidential chat about this role or your next career move, then please send your CV to or connect via LinkedIn: Jodie Clayton
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