At a Glance
- Tasks: Drive customer engagement through CRM and lifecycle marketing across various channels.
- Company: A well-established brand with a loyal customer base and a dynamic marketing team.
- Benefits: Initial 3-month contract with potential for growth and equal opportunity employer.
- Other info: Join a close-knit team and contribute to exciting loyalty initiatives.
- Why this job: Make a real impact on customer retention during a pivotal growth phase.
- Qualifications: Experience in retention or CRM, with strong data analysis skills.
The predicted salary is between 35000 - 45000 £ per year.
A well-established brand with a strong and loyal customer base is seeking an experienced Retention Specialist. You’ll be embedded within a close-knit marketing team, taking a lead role across retention and lifecycle activity at a pivotal moment of growth. This isn’t a strategic-only position - the client needs someone who can roll their sleeves up, get into the platform and drive results from day one.
Key Responsibilities
- Owning CRM and lifecycle marketing execution across email, push and SMS channels
- Building and refining customer journeys - from first purchase through to reactivation
- Feeding into the broader retention strategy with a focus on frequency, repeat rate and LTV
- Spotting and acting on opportunities to boost engagement and conversion
- Playing a key role in campaign planning and delivery across trading peaks
- Contributing to loyalty initiatives designed to increase long-term customer value
Skills & Experience
- Proven experience in retention, CRM or lifecycle marketing
- Someone equally comfortable setting strategy and executing it
- Confident working with data to draw out insights and inform decisions
- A team player who can integrate quickly and add value from the start
Project Scope & Duration
Initial 3-month contract with an ASAP start.
Retention Specialist employer: Major Players | B Corp™
Join a dynamic and supportive marketing team at a well-established brand that values collaboration and innovation. As a Retention Specialist, you'll have the opportunity to make a tangible impact on customer engagement and loyalty while benefiting from a culture that prioritises professional growth and development. With a focus on diversity and inclusion, this role offers a rewarding environment where your contributions are recognised and celebrated.
StudySmarter Expert Advice🤫
We think this is how you could land Retention Specialist
✨Tip Number 1
Get to know the company inside out! Research their brand, values, and customer base. This will help you tailor your approach and show them you're genuinely interested in being part of their team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral!
✨Tip Number 3
Prepare for the interview by practising common questions related to retention and CRM. Think about specific examples from your past experience that demonstrate your skills and how you can drive results from day one.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar!
We think you need these skills to ace Retention Specialist
Some tips for your application 🫡
Show Your Passion for Retention:When writing your application, let your enthusiasm for retention and customer engagement shine through. We want to see how your experience aligns with our goals and how you can contribute to our growth from day one.
Be Specific About Your Experience:Don’t just list your previous roles; dive into the specifics of what you achieved in retention, CRM, or lifecycle marketing. We love numbers, so if you boosted engagement or conversion rates, share those stats with us!
Tailor Your Application:Make sure to customise your application to reflect the skills and experiences mentioned in the job description. We’re looking for someone who can roll their sleeves up and get involved, so highlight relevant projects that showcase your hands-on approach.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Major Players | B Corp™
✨Know Your CRM Inside Out
Make sure you’re familiar with the CRM tools and platforms the company uses. Brush up on your knowledge of email, push, and SMS marketing strategies, as you'll need to demonstrate your ability to execute these effectively.
✨Showcase Your Data Skills
Be prepared to discuss how you've used data to drive retention strategies in the past. Bring examples of how you've analysed customer journeys and made decisions based on insights to boost engagement and conversion rates.
✨Demonstrate Team Spirit
Since this role is within a close-knit marketing team, highlight your experience working collaboratively. Share examples of how you’ve integrated quickly into teams and contributed to successful campaigns or projects.
✨Prepare for Real-World Scenarios
Expect to be asked about specific challenges you've faced in retention marketing. Think of a few scenarios where you rolled up your sleeves and drove results, and be ready to discuss how you approached those situations.
