At a Glance
- Tasks: Own and execute social media and influencer marketing strategies for a viral brand.
- Company: Join a fast-growing social entertainment brand with a vibrant culture.
- Benefits: Enjoy hybrid working, regular team socials, and creative freedom.
- Why this job: Make an impact in a dynamic environment while driving engagement and visibility.
- Qualifications: Experience in social media management and influencer partnerships is essential.
- Other info: Be part of a B Corp™ committed to diversity and inclusion.
The predicted salary is between 36000 - 60000 £ per year.
Location: London (Hybrid – 1 day WFH, remainder in office)
Job Type: Full-time, Permanent
Start Date: ASAP
I’m partnering with a fast-growing viral social entertainment brand to hire a Social and Influencer Marketing Specialist. This brand has built a social-first, digital-native model, with content reaching millions worldwide and driving high engagement across TikTok, Instagram, Facebook, and YouTube. With rapid growth in the UK market, this role offers the chance to own and execute marketing strategy with a focus on social and influencer, build partnerships, and help scale visibility and impact. This role is ideal for someone proactive, creative, and data-informed, with the confidence to take ownership of campaigns from strategy through execution.
Key Responsibilities
- Own and execute the UK social media and influencer strategy
- Develop campaigns to drive visibility, engagement, and measurable growth
- Test and refine initiatives internally before delegating to support teams
- Influencer & Partnership Management
- Identify, onboard, and manage influencers, creators, and brand partners
- Lead collaborations from ideation to execution, tracking performance metrics
- Support ambassador programmes and longer-term strategic partnerships
- Manage and mentor offshore social media VAs
- Work cross-functionally to align campaigns with marketing, product, and brand objectives
- Bring forward creative ideas to elevate campaigns and processes
- Track engagement, growth, traffic, and conversion metrics
- Provide insight-led reporting and recommendations to optimise campaigns
Skills & Experience
- Proven experience in social media management, influencer partnerships, or digital marketing
- Strong knowledge of TikTok and Instagram culture, trends, and algorithms
- Hands-on content creation skills (e.g., CapCut, Adobe, or similar tools)
- Confident copywriter with brand-aligned tone of voice
- Experience managing junior or offshore team members
- Data-driven, commercially aware, and growth-focused
Personal Attributes
- Proactive, resourceful, and self-motivated
- Bold, creative thinker with attention to detail
- Confident working autonomously in a fast-paced environment
- Trend-aware, commercially minded, and socially savvy
Salary & Benefits
- Hybrid working (1 day WFH, remainder in office)
- Central London office
- Regular team socials and collaborative, high-energy environment
- High autonomy and creative freedom
Marketing Specialist (Social and Influencer) employer: Major Players | B Corp™
Contact Detail:
Major Players | B Corp™ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Specialist (Social and Influencer)
✨Tip Number 1
Get your networking game on! Connect with people in the industry through LinkedIn or local events. You never know who might have a lead on that perfect role or can give you insider info about the company.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in social media and influencer marketing. This is your chance to shine and demonstrate what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like the one we're hiring for, and express your interest. A little initiative can go a long way!
✨Tip Number 4
Stay updated on trends! Follow the latest in social media and influencer marketing. Being in the know will not only help you in interviews but also show potential employers that you're passionate and engaged in the field.
We think you need these skills to ace Marketing Specialist (Social and Influencer)
Some tips for your application 🫡
Show Your Passion for Social Media: When you're writing your application, let your enthusiasm for social media shine through! We want to see how you engage with platforms like TikTok and Instagram, so share your experiences and any creative campaigns you've been part of.
Tailor Your Application: Make sure to customise your CV and cover letter for this role. Highlight your relevant experience in influencer partnerships and social media management, and don’t forget to mention any tools you’re familiar with, like CapCut or Adobe!
Be Data-Driven: Since we’re all about measurable growth, include examples of how you've used data to inform your marketing strategies. Whether it’s tracking engagement metrics or optimising campaigns, show us how you’ve made decisions based on insights.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re proactive – just what we love to see!
How to prepare for a job interview at Major Players | B Corp™
✨Know Your Platforms
Make sure you’re well-versed in the latest trends and algorithms on TikTok and Instagram. Familiarise yourself with the brand's presence on these platforms and be ready to discuss how you can enhance their strategy.
✨Showcase Your Creativity
Prepare to share examples of past campaigns you've executed, especially those that involved influencer partnerships. Highlight your creative process and how you’ve used data to inform your decisions.
✨Be Data-Driven
Since this role is focused on measurable growth, come prepared with insights from your previous work. Discuss how you tracked performance metrics and optimised campaigns based on data analysis.
✨Demonstrate Team Collaboration
This position involves working cross-functionally, so be ready to talk about your experience managing teams or collaborating with different departments. Share specific examples of how you’ve successfully led projects from ideation to execution.