At a Glance
- Tasks: Lead hands-on CRM delivery for 18+ iconic brands and execute exciting campaigns.
- Company: Join a renowned multi-brand hospitality group in London with a dynamic team.
- Benefits: Competitive salary, career progression, and a collaborative work environment.
- Other info: Great opportunity for rapid skill development and management track progression.
- Why this job: Make your mark in a high-output role with real impact on beloved brands.
- Qualifications: Experience in CRM platforms, strong attention to detail, and a passion for data-driven marketing.
The predicted salary is between 40000 - 45000 € per year.
Location: London (4 days in-office)
Job Type: Full-Time, Permanent
Salary: £40,000 – £45,000
One of the UK's most recognisable multi-brand hospitality groups is looking for a Senior CRM Executive to join their high-volume CRM team and own hands-on delivery across a portfolio of 18+ brands. This is a business operating at serious scale, with a lean marketing team managing CRM activity across UK and US markets. With a platform migration currently underway and ambitious plans to level up their lifecycle and automation programmes, now is a brilliant time to join and make your mark.
This is a delivery-focused role with real scope. You'll be working directly on campaign execution, lifecycle journeys, segmentation and automation, supporting a portfolio of brands and responding to briefs from a fast-moving marketing team. If you're a hands-on CRM specialist who wants breadth, variety and the chance to work across a genuinely exciting brand portfolio, this one's worth a look.
Key Responsibilities- Own hands-on CRM delivery across multiple brands, segmentation, lifecycle journeys, automation builds and campaign execution
- Build and manage automated customer programmes across the full lifecycle
- Execute campaign delivery in a high-volume environment, responding to marketing briefs quickly and effectively
- Support performance reporting and use data insights to improve results
- Work closely with the Senior CRM Manager and contribute to platform migration activity
- Maintain high standards of QA across all CRM outputs
- Solid CRM platform experience, Acteol experience particularly valued given the sector
- Comfortable with segmentation, journey builds and campaign execution at volume
- Strong attention to detail and a delivery-focused mindset
- Able to manage multiple briefs and priorities simultaneously
- Experience within hospitality, leisure or multi-brand environments preferred
- A genuine passion for CRM and data-driven marketing
- Work across a portfolio of well-loved, iconic brands
- Join a CRM team with real ambition and a clear transformation roadmap
- High-output environment where you'll develop your skills quickly
- Collaborative, lean team with genuine ownership of your work
- Excellent opportunity to progress into a management track
Senior CRM Executive in London employer: Major Players | B Corp™
Join one of the UK's most recognisable multi-brand hospitality groups as a Senior CRM Executive in London, where you'll thrive in a collaborative and ambitious environment. With a focus on employee growth and a clear transformation roadmap, this role offers the chance to work across a diverse portfolio of iconic brands while developing your skills in a high-output setting. Enjoy the benefits of a supportive team culture, opportunities for progression, and the excitement of being part of a company committed to diversity, equity, and inclusion.
StudySmarter Expert Advice🤫
We think this is how you could land Senior CRM Executive in London
✨Tip Number 1
Network like a pro! Reach out to people in the hospitality and CRM sectors on LinkedIn. A friendly message can go a long way, and you never know who might have the inside scoop on job openings.
✨Tip Number 2
Show off your skills! If you've got experience with CRM platforms like Acteol, make sure to highlight that in conversations. Share specific examples of how you've improved campaign performance or automated processes.
✨Tip Number 3
Be ready for a fast-paced environment! Brush up on your ability to juggle multiple briefs and priorities. Practice talking about how you've managed tight deadlines and delivered high-quality work in previous roles.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in our brands. Tailor your application to show your passion for CRM and data-driven marketing, and let us know why you're excited about this role.
We think you need these skills to ace Senior CRM Executive in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior CRM Executive role. Highlight your hands-on CRM experience, especially with segmentation and campaign execution. We want to see how your skills align with our needs!
Showcase Your Passion:Let your passion for CRM and data-driven marketing shine through in your application. Share examples of how you've used data insights to improve results in previous roles. We love seeing that enthusiasm!
Be Detail-Oriented:Attention to detail is key in this role. Ensure your application is free from typos and errors. We appreciate candidates who take the time to present their best selves, so double-check everything before hitting send!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Major Players | B Corp™
✨Know Your CRM Inside Out
Make sure you’re well-versed in CRM platforms, especially Acteol, as it’s highly valued for this role. Brush up on your segmentation strategies and lifecycle journey builds so you can confidently discuss how you’ve executed campaigns in high-volume environments.
✨Showcase Your Hands-On Experience
Prepare to share specific examples of your hands-on delivery across multiple brands. Highlight any successful campaigns you've executed and how you managed to respond quickly to marketing briefs while maintaining high standards of quality assurance.
✨Demonstrate Your Data Savvy
Be ready to talk about how you’ve used data insights to improve campaign performance. Discuss any tools or methods you’ve employed to analyse results and how those insights have informed your CRM strategies.
✨Emphasise Your Passion for Hospitality
Since this role is within the hospitality sector, express your genuine passion for CRM and data-driven marketing in this field. Share any relevant experiences that showcase your understanding of the industry and how you can contribute to the iconic brands you'll be working with.
