At a Glance
- Tasks: Drive customer retention through CRM and lifecycle marketing across various channels.
- Company: A well-established brand with a loyal customer base and a dynamic marketing team.
- Benefits: Competitive pay, inclusive culture, and the chance to make an immediate impact.
- Other info: Initial 3-month contract with opportunities for growth and development.
- Why this job: Join at a pivotal growth moment and shape customer experiences from day one.
- Qualifications: Experience in retention or CRM marketing and strong data analysis skills.
The predicted salary is between 35000 - 45000 £ per year.
A well-established brand with a strong and loyal customer base is seeking an experienced Retention Specialist. You’ll be embedded within a close-knit marketing team, taking a lead role across retention and lifecycle activity at a pivotal moment of growth. This isn’t a strategic-only position - the client needs someone who can roll their sleeves up, get into the platform and drive results from day one.
Key Responsibilities- Owning CRM and lifecycle marketing execution across email, push and SMS channels
- Building and refining customer journeys - from first purchase through to reactivation
- Feeding into the broader retention strategy with a focus on frequency, repeat rate and LTV
- Spotting and acting on opportunities to boost engagement and conversion
- Playing a key role in campaign planning and delivery across trading peaks
- Contributing to loyalty initiatives designed to increase long-term customer value
- Proven experience in retention, CRM or lifecycle marketing
- Someone equally comfortable setting strategy and executing it
- Confident working with data to draw out insights and inform decisions
- A team player who can integrate quickly and add value from the start
Initial 3-month contract with an ASAP start.
Retention Specialist in London employer: Major Players | B Corp™
Join a dynamic and supportive marketing team at a well-established brand that values collaboration and innovation. As a Retention Specialist, you'll have the opportunity to make a tangible impact on customer engagement and loyalty while benefiting from a culture that prioritises professional growth and development. With a focus on hands-on execution and data-driven strategies, this role offers a rewarding environment where your contributions are recognised and celebrated.
StudySmarter Expert Advice🤫
We think this is how you could land Retention Specialist in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world and let them know you're on the hunt for a Retention Specialist role. You never know who might have the inside scoop on an opportunity that’s not even advertised yet.
✨Tip Number 2
Get your hands dirty! Don’t just sit back and wait for the perfect job to come to you. Dive into projects or volunteer for tasks that showcase your CRM and lifecycle marketing skills. This will not only boost your experience but also make you stand out to potential employers.
✨Tip Number 3
Show off your data skills! When chatting with potential employers, be ready to discuss how you've used data to drive retention strategies in the past. Bring examples of how you’ve boosted engagement and conversion rates – numbers speak louder than words!
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining our team. Make sure to tailor your application to highlight your experience in retention and lifecycle marketing, and don’t forget to follow up after applying to show your enthusiasm!
We think you need these skills to ace Retention Specialist in London
Some tips for your application 🫡
Show Your Passion for Retention:When writing your application, let your enthusiasm for retention marketing shine through. We want to see how your experience aligns with our goals and how you can contribute to boosting customer loyalty from day one.
Be Specific About Your Experience:Don’t just list your previous roles; dive into the specifics of what you achieved in retention, CRM, or lifecycle marketing. We love numbers, so if you’ve improved engagement rates or increased LTV, make sure to highlight those successes!
Tailor Your Application:Make sure your application speaks directly to the job description. Use similar language and keywords that we’ve included, as this shows you understand what we’re looking for and how you fit into our team.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates during the hiring journey!
How to prepare for a job interview at Major Players | B Corp™
✨Know Your CRM Inside Out
Make sure you’re familiar with the CRM tools and platforms that the company uses. Brush up on your knowledge of email, push, and SMS marketing strategies, as you'll need to demonstrate your ability to execute these channels effectively.
✨Showcase Your Data Skills
Be prepared to discuss how you've used data to drive retention strategies in the past. Bring examples of how you've analysed customer journeys and made decisions based on insights. This will show that you can not only strategise but also execute effectively.
✨Demonstrate Team Spirit
Since this role is embedded within a close-knit marketing team, highlight your experience working collaboratively. Share examples of how you’ve contributed to team projects and how you can integrate quickly to add value from day one.
✨Prepare for Campaign Planning Questions
Expect questions about your experience with campaign planning and delivery, especially during trading peaks. Think of specific campaigns you've worked on, the challenges you faced, and how you overcame them to boost engagement and conversion.
