At a Glance
- Tasks: Create and edit engaging content for TikTok and Instagram, showcasing cycling culture.
- Company: Next-gen cycling tech brand with a focus on innovation and sustainability.
- Benefits: Hybrid work model, opportunities to travel, and a creative, fast-paced environment.
- Other info: Exciting chance to shape the brand's online personality from day one.
- Why this job: Join a growing brand and bring cycling stories to life while having fun.
- Qualifications: Experience in social media content creation and a passion for cycling.
The predicted salary is between 30000 - 40000 £ per year.
A next generation cycling tech and lifestyle brand is looking for a Content Creator to bring its story to life across TikTok and Instagram. This is a hands-on creative role for someone who's equally comfortable behind the camera, in the edit, and on the bike, turning great rides into great stories. You'll be the on-the-ground storyteller capturing the freedom, energy, and innovation behind a cycling product that's redefining urban mobility.
You’ll ideate, shoot, and edit short-form content that’s smart, fast-moving, and authentic—celebrating design, movement, and the joy of cycling. This is a hybrid role based in London, with opportunities to travel for shoots and events across the UK and Europe.
Key Responsibilities- Create, film, and edit TikTok and Instagram content—from ride days to product moments and lifestyle storytelling.
- Develop creative concepts that showcase cycling culture and the excitement of innovation.
- Use in‑app tools (CapCut, TikTok, Instagram editor) to craft sharp, trend‑aware edits.
- Write engaging captions, headlines, and overlays that match the brand’s upbeat, premium tone.
- Capture real‑life moments that highlight freedom, community, and sustainability.
- Collaborate closely with brand and social teams to plan and execute content calendars.
- Stay ahead of TikTok and Instagram trends, identifying new ideas, sounds, and formats to test.
- Proven track record creating social‑first content.
- Strong creative ideation and social strategy experience.
- Confident shooting and editing for short‑form, mobile‑first content.
- Strong understanding of TikTok and Instagram trends, sounds, and storytelling techniques.
- Excellent visual eye, able to make fast, effective creative decisions.
- Comfortable cycling and capturing content on the move.
- Confident, self‑starting creator who thrives in fast‑paced, test‑and‑learn environments.
- Bonus: interest in cycling, design, tech, or sustainability.
- A doer, proactive, energetic, and always looking for the next idea.
- Naturally creative and culturally tuned‑in.
- Comfortable experimenting, iterating, and learning on the fly.
- Excited to join a growing brand and help define its online personality from day one.
Project Scope & Duration: Open to FL for interim. Location & Workplace Policy: London, Hybrid.
Email CV + Portfolio with any cycling content video links if you are interested: chelsea.matthysen@majorplayers.co.uk / ella.augustin@majorplayers.co.uk
Please note that due to the large number of applications, I will only be able to respond to suitable candidates. Our freelance roles move quickly, so if you’re interested in being considered for this opportunity, please submit your credentials and availability as soon as possible.
Major Players are the UK’s leading marketing and creative talent agency, and over the last three decades we’ve consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we serve, creating impactful and sustainable change for our partners, candidates and employees.
We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law. For further information about our DE&I commitments, please visit: www.majorplayers.co.uk/diversity-equity-inclusion/.
Freelance Content Creator (Cycling) employer: Major Players | B Corp™
Join a next-generation cycling tech and lifestyle brand that champions creativity and innovation in a vibrant, hybrid work environment based in London. As a Freelance Content Creator, you'll have the unique opportunity to shape the brand's online presence while enjoying the freedom to explore cycling culture across the UK and Europe. With a strong commitment to diversity, equity, and inclusion, this company not only values your creative input but also supports your professional growth in a fast-paced, collaborative atmosphere.
StudySmarter Expert Advice🤫
We think this is how you could land Freelance Content Creator (Cycling)
✨Tip Number 1
Get your portfolio sorted! Make sure it showcases your best cycling content. Include a mix of videos that highlight your shooting and editing skills, as well as your unique storytelling style. This is your chance to shine, so make it pop!
✨Tip Number 2
Network like a pro! Connect with other creators and brands in the cycling community on social media. Engage with their content, share your thoughts, and don’t be shy about reaching out for collaborations. You never know who might help you land that dream gig!
✨Tip Number 3
Stay ahead of the game! Keep an eye on TikTok and Instagram trends, and don’t hesitate to experiment with new formats. Show potential employers that you’re not just following trends but setting them. Your creativity could be what makes you stand out!
✨Tip Number 4
Apply through our website! It’s the quickest way to get noticed. Make sure to tailor your application to highlight your passion for cycling and your creative flair. The sooner you apply, the better your chances of getting in front of the right people!
We think you need these skills to ace Freelance Content Creator (Cycling)
Some tips for your application 🫡
Show Off Your Creative Flair:When you're crafting your application, let your creativity shine! Include examples of your best work, especially any cycling content you've created. We want to see how you can bring stories to life through your lens.
Tailor Your Application:Make sure to tailor your CV and portfolio to highlight your experience with TikTok and Instagram. Mention specific projects where you've captured the essence of cycling culture or innovation—this will help us see your fit for the role!
Engaging Captions Matter:Don't forget to showcase your writing skills! Include some engaging captions or headlines in your application that reflect the upbeat, premium tone we're after. This is your chance to show us how you can connect with an audience.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. Make sure to submit your CV and portfolio as soon as possible, as our freelance roles move quickly. We can't wait to see what you've got!
How to prepare for a job interview at Major Players | B Corp™
✨Showcase Your Creative Portfolio
Before the interview, make sure to curate a portfolio that highlights your best cycling content. Include a variety of formats—short videos, engaging captions, and any innovative concepts you've developed. This will not only demonstrate your skills but also your passion for cycling and storytelling.
✨Know Your Platforms Inside Out
Familiarise yourself with TikTok and Instagram trends, especially those related to cycling. Be ready to discuss recent viral content and how you would adapt those ideas for the brand. Showing that you’re in tune with the latest trends will impress the interviewers.
✨Prepare for Hands-On Demonstrations
Since this role involves shooting and editing content, be prepared to discuss your process. Bring examples of your work and be ready to talk through how you ideate, shoot, and edit. If possible, practice a quick pitch or demo to showcase your skills on the spot.
✨Emphasise Your Passion for Cycling
Let your enthusiasm for cycling shine through during the interview. Share personal stories about your experiences on the bike, how it inspires your creativity, and why you believe in the brand's mission. This genuine passion can set you apart from other candidates.