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- Tasks: Lead and optimise digital marketing strategies across multiple channels for a well-known brand.
- Company: Join a fast-paced consumer brand with a commitment to diversity and inclusion.
- Benefits: Competitive day rate, dynamic work environment, and opportunity for immediate impact.
- Other info: Immediate start with excellent opportunities for professional growth.
- Why this job: Shape marketing strategy and drive results while leading a high-performing team.
- Qualifications: Strong experience in paid media, budget management, and cross-channel marketing.
The predicted salary is between 50000 - 65000 £ per year.
We’re working with a well-known, fast-paced consumer brand looking for a Digital Marketing Lead to step in and drive immediate impact across their marketing function. This is a hands-on leadership role where you’ll take ownership of multi-channel performance, lead a team, and shape strategy across paid media, CRM, and data. You’ll play a key role in delivering commercial results quickly, while ensuring marketing output remains high quality and brand-led.
Key Responsibilities
- Lead and optimise performance across paid media channels, including Google and Meta
- Own and manage marketing budgets, driving efficiency and performance against business targets
- Oversee cross-channel strategy planning, including CRM and email marketing
- Champion data-led decision making, turning insights into actionable strategy
- Lead email and CRM optimisation, including segmentation and automation planning
- Manage and develop a high-performing team, driving accountability and delivery
- Establish clear processes and ways of working to improve operational efficiency
- Partner with senior stakeholders across European teams, communicating strategy and performance clearly
- Collaborate with creative teams and external partners to deliver high-quality output
Skills & Experience
- Strong experience across paid media channels (Google, Meta) with a performance mindset
- Proven ability to manage budgets and drive measurable commercial results
- Experience leading cross-channel marketing strategies, including CRM and email
- Data-driven approach with the ability to translate insights into clear actions
- Experience with email platforms and customer segmentation strategies
- Strong stakeholder management and leadership experience
Project Scope & Duration
- Immediate start, running through to the end of July
- Day Rate TBC
- Location & Workplace Policy: Central London
- IR35 Status: Our freelance roles move quickly, so if you're interested in being considered for this opportunity, please submit your credentials and availability as soon as possible.
Major Players are the UK’s leading marketing and creative talent agency, and over the last three decades we’ve consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees. We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law.
Digital Marketing Lead employer: Major Players | B Corp™
Contact Detail:
Major Players | B Corp™ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Lead
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space and let them know you're on the lookout for opportunities. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Showcase your skills! Create a portfolio or a personal website that highlights your achievements in digital marketing. Include case studies, metrics, and any successful campaigns you've led to impress potential employers.
✨Tip Number 3
Prepare for interviews by practising common questions related to digital marketing strategies and performance metrics. Be ready to discuss how you've optimised campaigns and driven results in previous roles.
✨Tip Number 4
Apply through our website! We’ve got loads of exciting opportunities waiting for you. The sooner you submit your application, the better your chances of landing that dream role as a Digital Marketing Lead.
We think you need these skills to ace Digital Marketing Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Digital Marketing Lead role. Highlight your experience with paid media channels like Google and Meta, and showcase any leadership roles you've had in the past. We want to see how you can drive performance and lead a team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this hands-on leadership role. Share specific examples of how you've optimised marketing strategies and delivered commercial results in previous positions. We love a good story!
Showcase Your Data Skills: Since this role is all about data-led decision making, make sure to highlight your experience with data analysis and how you've turned insights into actionable strategies. We want to know how you’ve used data to improve performance in your past roles!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the quickest way for us to get your credentials and availability. Plus, it shows you’re serious about joining our team at StudySmarter. We can’t wait to hear from you!
How to prepare for a job interview at Major Players | B Corp™
✨Know Your Channels
Make sure you brush up on your knowledge of paid media channels, especially Google and Meta. Be ready to discuss specific campaigns you've managed and the results they delivered. This shows you’re not just familiar with the platforms but can also drive performance.
✨Budget Savvy
Prepare to talk about your experience managing marketing budgets. Have examples ready that demonstrate how you’ve driven efficiency and met business targets. This will highlight your ability to make data-driven decisions that impact the bottom line.
✨Data is Your Best Friend
Be prepared to discuss how you’ve used data to inform your marketing strategies. Think of instances where you turned insights into actionable plans, especially in CRM and email marketing. This will show your analytical mindset and strategic thinking.
✨Leadership Matters
Since this role involves leading a team, be ready to share your leadership style and experiences. Talk about how you’ve developed high-performing teams and fostered accountability. This will demonstrate your capability to manage and inspire others effectively.