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- Tasks: Manage and optimise programmatic campaigns using top DSPs like DV360 and Amazon DSP.
- Company: Join a leading international media agency known for data-driven advertising solutions.
- Benefits: Competitive day rate, hybrid working model, and flexible remote options.
- Other info: Freelance role with quick turnaround; apply now to seize this opportunity!
- Why this job: Make an impact with audience-led strategies and enhance your skills in a dynamic environment.
- Qualifications: Experience in programmatic campaigns and strong analytical skills required.
We’re working with an international media agency with a strong reputation for helping brands connect with highly targeted audiences through data-led advertising solutions. They’re looking for an experienced Programmatic Manager to join the team on a freelance basis. This is a hands-on role for someone who is confident executing audience-led campaigns across leading DSPs and enjoys combining technical campaign delivery with performance optimisation and reporting.
Key Responsibilities
- Set up, launch and manage programmatic campaigns across platforms such as DV360, The Trade Desk and Amazon DSP.
- Build audience-led campaign strategies using first- and third-party audience data.
- Manage bids, budgets and pacing to ensure campaigns deliver against agreed objectives.
- Optimise performance towards CPA, ROAS and other key efficiency metrics.
- Monitor campaign delivery and troubleshoot any performance or tracking issues.
- Coordinate with internal audience and data teams to ensure smooth campaign setup.
- Conduct thorough QA checks prior to launch, including advertiser and partner ID verification.
- Produce campaign reporting and actionable insights for internal and client stakeholders.
Skills & Experience
- Proven experience managing hands-on programmatic campaigns across major DSPs.
- Strong understanding of audience targeting, segmentation and data-driven media planning.
- Experience optimising campaigns against performance metrics such as CPA and ROAS.
- Confident managing budgets, pacing and campaign troubleshooting.
- Strong analytical and reporting skills with the ability to turn data into actionable insights.
- Experience working with cross-functional teams including audience, analytics and account teams.
Project Scope & Duration
- ASAP Start / 2-3 days pw / 3 months initially
Day Rate
- £300 - £400pd
Location & Workplace Policy
- Hybrid working model, with flexibility for remote working
IR35 Status
- Outside
Our freelance roles move quickly, so if you’re interested in being considered for this opportunity, please submit your credentials and availability as soon as possible.
Major Players are the UK’s leading marketing and creative talent agency, and over the last three decades we’ve consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees. We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law.
Programmatic Manager in City of London employer: Major Players | B Corp™
Contact Detail:
Major Players | B Corp™ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Programmatic Manager in City of London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for freelance opportunities. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best programmatic campaigns and results. This will give potential clients a clear idea of what you can bring to the table.
✨Tip Number 3
Stay updated with the latest trends in programmatic advertising. Follow industry blogs, attend webinars, and join relevant groups. This knowledge will not only boost your confidence but also impress potential clients.
✨Tip Number 4
Apply through our website! We’ve got a range of exciting freelance roles, and applying directly can give you an edge. Plus, it’s super easy and quick to do!
We think you need these skills to ace Programmatic Manager in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with programmatic campaigns and the specific DSPs mentioned in the job description. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for this role. Share examples of successful campaigns you've managed and how you’ve optimised performance metrics like CPA and ROAS.
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to mention any tools or methods you use to turn data into actionable insights. We love seeing candidates who can back up their claims with solid examples!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the quickest way for us to get your credentials and availability, and we’re excited to hear from you soon.
How to prepare for a job interview at Major Players | B Corp™
✨Know Your DSPs Inside Out
Make sure you’re well-versed in the platforms mentioned in the job description, like DV360 and The Trade Desk. Brush up on their features and functionalities, as well as any recent updates or trends in programmatic advertising. This will show your potential employer that you're not just familiar with the tools, but that you’re also proactive about staying current.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples of how you've optimised campaigns based on performance metrics like CPA and ROAS. Bring data-driven insights to the table that demonstrate your ability to turn numbers into actionable strategies. This will highlight your analytical prowess and your understanding of audience targeting.
✨Be Ready for Troubleshooting Scenarios
Think of a few instances where you faced challenges during campaign delivery and how you resolved them. Being able to articulate your problem-solving skills will reassure the interviewers that you can handle any hiccups that may arise in a fast-paced environment.
✨Collaborate Like a Pro
Since this role involves working with cross-functional teams, be prepared to discuss your experience collaborating with different departments. Share examples of how you’ve coordinated with audience and data teams to ensure smooth campaign setups. This will demonstrate your teamwork skills and your ability to communicate effectively across various functions.