Area Sales Manager

Area Sales Manager

Guildford Full-Time 36000 - 60000 Β£ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive new business and maintain client relationships in the wine and spirits industry.
  • Company: Join Majestic Commercial, a leading name in the on-trade wine sector.
  • Benefits: Enjoy competitive salary, bonuses, discounts, and 33 days holiday.
  • Why this job: Be part of a dynamic team with opportunities for global travel and career growth.
  • Qualifications: 3+ years in sales/business development within wine & spirits; WSET qualification preferred.
  • Other info: Remote work available; strong focus on personal development and internal promotions.

The predicted salary is between 36000 - 60000 Β£ per year.

We have an incredible opportunity for an Area Sales Manager based in the Surrey area for Majestic Commercial, the on-trade arm of Majestic Wine. Do you have proven experience generating new business in the on-trade within the Wine and Spirits Industry? Are you client centric, results driven, proactive and creative? Do you have a real can do attitude able to overcome challenges and find solutions in order to succeed? If you have answered yes to these questions, then Majestic would be delighted to hear from you!

The Role:

The Area Sales Manager will be the key driver in generating new business through Commercial. You will be responsible for retaining and growing our existing retention clients, identifying new commercial opportunities and delivering excellent customer service.

Job Specifics:

  • Contract Type: Permanent
  • Location: Surrey (remote)

Key Responsibilities:

  • Deliver against budgets set by the business as part of the overall on trade budget in conjunction with your Head of Sales
  • Build account plans with key customers to deliver your business objectives and ensure strong business relationships, improve rate of sale and profitability
  • Deliver excellent levels of customer service across your account portfolio
  • Work closely with your Head of Sales to ensure agreed Regional plans are delivered at field level
  • Present account updates and future plans at bi-monthly sales team meetings
  • Identify, develop and deliver insight driven innovation opportunities across all parts of the marketing mix, in order to drive portfolio and brand growth.
  • A deep understanding of the business, its composition, brands and value proposition making key decisions in light of strategic and financial plans.
  • Create alignment and integration by working with others, involving them at the right level throughout the process, to achieve clear decisions that can be executed quickly.
  • Communicating insights in a compelling way, so that it is easy for our business partners to leverage them for improved decision-making.
  • Clearly articulate brand vision, positioning, renovation and equity development to profitably grow the brand.
  • Plan, develop and deliver inspiring, integrated and impactful communication and activation at point of purchase that bring the brand to life and deliver the brand growth targets.

Knowledge & Skills Required:

  • Experience for winning new business in the On-Trade.
  • WSET Qualified (Ideal)
  • You have a minimum of 3 years of experience gained in a Sales / Business Development role within wine & spirits
  • An excellent understanding of On-Trade channel (bars, hotels, restaurants)
  • A thorough understanding of premium Wine & Spirits
  • You have a comprehensive understanding and working knowledge of brand building with the ability to balance commercial delivery, strong problem-solving skills and ability to identify sales/ brand opportunities
  • You have a strong commercial understanding of customer P&L’s
  • You are client centric, results driven, proactive and creative, structured, reliable and inquisitive
  • Self-motivated, confident and outgoing with the ability to build relationships at various levels.
  • Creative with a can do attitude able to overcome challenges and find solutions in order to succeed
  • Energetic and ambitious with the drive and determination to win
  • Excellent communication skills with the ability to influence at all levels
  • Substantial prior sales experience or marketing experience preferably gained working within the drinks industry

What’s in it for you:

  • Competitive salary
  • Competitive Bonus
  • Up to 20% Staff Discount
  • 33 days holiday, including public and bank holidays and we also have a Holiday Purchase Scheme
  • Life Assurance (Worth 3 times your annual salary)
  • A contributory Company Pension Plan
  • Career development opportunities - we are passionate about nurturing our internal talent, offering career progression supported by our excellent in-house training schemes!
  • Fantastic incentives that take you around the world to explore our different vineyards.
  • Access to Retail Trust which includes: Retail Rewards including Instant savings with discounted e-vouchers, discounted reloadable shopping cards, gift vouchers and gift cards, Discounts of up to 30%, Access to free counselling and support phone line
  • Company maternity, paternity and adoption leave after 26 weeks
  • Long service rewards

We look forward to receiving your application! Together we are Majestic!

Area Sales Manager employer: Majestic Wine

Majestic Commercial is an exceptional employer, offering a vibrant work culture that prioritises employee growth and development. With competitive salaries, generous holiday allowances, and unique incentives such as global vineyard exploration, we are dedicated to nurturing talent and fostering a supportive environment for our Area Sales Managers in Surrey. Join us to be part of a dynamic team that values creativity, results-driven performance, and strong client relationships.
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Contact Detail:

Majestic Wine Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Area Sales Manager

✨Tip Number 1

Network within the wine and spirits industry. Attend local events, tastings, or trade shows in Surrey to meet potential clients and industry peers. Building relationships can give you an edge when applying for the Area Sales Manager position.

✨Tip Number 2

Familiarise yourself with Majestic Wine's portfolio and their unique selling points. Understanding their brands and how they position themselves in the market will help you articulate your insights during interviews.

✨Tip Number 3

Prepare to discuss specific examples of how you've successfully generated new business in the on-trade sector. Highlight your problem-solving skills and creative approaches to overcoming challenges in previous roles.

✨Tip Number 4

Showcase your client-centric approach by preparing to share stories about how you've built and maintained strong relationships with clients. This will demonstrate your ability to deliver excellent customer service, a key aspect of the role.

We think you need these skills to ace Area Sales Manager

Proven Sales Experience in On-Trade
WSET Qualification
Understanding of Premium Wine & Spirits
Account Management Skills
Customer Relationship Building
Commercial Acumen
Problem-Solving Skills
Strategic Planning
Communication Skills
Influencing Skills
Creativity and Innovation
Self-Motivation
Results-Driven Mindset
Ability to Work Independently
Team Collaboration

Some tips for your application 🫑

Tailor Your CV: Make sure your CV highlights your experience in the on-trade sector, particularly within the Wine and Spirits industry. Emphasise your achievements in generating new business and retaining clients.

Craft a Compelling Cover Letter: In your cover letter, showcase your client-centric approach and results-driven mindset. Use specific examples to demonstrate how you've overcome challenges and delivered excellent customer service in previous roles.

Highlight Relevant Skills: Clearly outline your skills that align with the job description, such as your understanding of P&L, brand building, and communication abilities. Mention any WSET qualifications if you have them, as they are ideal for this role.

Show Enthusiasm for the Brand: Express your passion for Majestic Wine and its brands in your application. Research their values and mission, and explain how you can contribute to their goals and growth in the on-trade market.

How to prepare for a job interview at Majestic Wine

✨Know Your Wine and Spirits

Make sure you have a solid understanding of the wine and spirits industry, especially the on-trade channel. Brush up on your knowledge of different brands, their positioning, and how they fit into the market. This will help you answer questions confidently and demonstrate your expertise.

✨Showcase Your Sales Experience

Prepare to discuss your previous sales achievements in detail. Highlight specific examples where you've successfully generated new business or retained clients. Use metrics to quantify your success, such as percentage growth in sales or number of new accounts acquired.

✨Demonstrate Client-Centricity

Be ready to explain how you prioritise customer needs and build strong relationships. Share examples of how you've gone above and beyond for clients, and how this has positively impacted your previous employers. This will show that you align with the company's values.

✨Prepare Insight-Driven Ideas

Think about innovative ideas you could bring to the role. Prepare insights on market trends or potential opportunities for growth within the on-trade sector. This will demonstrate your proactive approach and ability to think strategically, which is crucial for the Area Sales Manager position.

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