Flagship Area Manager - MFK & ADP in London

• BRANDS: MAISON FRANCIS KURKDJIAN & ACQUA DI PARMA
• DEPARTMENT: RETAIL
• POSITION: FLAGSHIP AREA MANAGER
• BRANDS: MAISON FRANCIS KURKDJIAN & ACQUA DI PARMA

DEPARTMENT: RETAIL LOCATION: FIELD, LONDON REPORTS TO: HEAD OF RETAIL AND EDUCATION DIRECT REPORTS: BEAUTY CONSULTANTS

• Purpose of the Role
• To deliver budgeted wholesale and retail sales in all Flagship accounts through motivating store team to promote Acqua di Parma and Maison Francis Kurkdjian and through recruiting, retaining and developing a best in class counter team population in Consultant doors
• To build and maintain strong relationships with store management and store employed beauty advisors to achieve targets as set in line with company objectives
• To act as a brand ambassador and ensure effective communication of brand values both internally and externally
• Job Responsibilities
• Main Responsibilities
• Wholesale
• Achieve gross sales targets, including specific launch objectives for independent stores
• Ensure the correct level of stocks and the right assortment of both new products and basic range are in store
• Assist in forecasting sales and risk assessment
• Retail
• Prepare, implement and monitor a business plan for all flagship doors to achieve retail targets including specific targets for key launches and sites
• Implement launch strategy in line with marketing plans, negotiating sites and promotional activity at store level where appropriate
• Assist in allocation of permanent and temporary staffing budgets
• Review distribution recommending store openings and closures
• Identify space and location opportunities and negotiate locally when possible or recommend optimisation to Key Account Executive and Head of Sales
• Ensure store management and store employed Beauty Advisers are fully aware of the maison’s Marketing Plan and are maximising on new launches/events at store level while respecting brand values
• Consultant Door
• Manage and develop a Beauty Consultant
• Set retail sales, stock and productivity targets by counter that deliver the company’s budgetary requirements
• Motivate and empower the consultant to exceed retail, launch, productivity, and CRM targets employing the maisons sales methods
• Review regularly the performance, opportunities and challenges to ensure an appropriate business strategy is applied
• Ensure all recruitment, performance management and disciplinary activity follow guidelines
• Ensure the counter adheres to Acqua di Parma selling methods, merchandising and personal grooming standards and that counter management tools are implemented
• Flagships
• Ensure assortment is being implemented as per head office guidelines and flag any issues to Key Account Executive and store to guarantee quick corrections when needed
• Monitor and recommend stock holding and range assortment changes for the future
• Ensure all Key Account initiatives are implemented at store level all the while negotiating additional launch activity whenever possible
• Profile
• Experience within the retail market of at least 2 years.
• Genuine affinity with the luxury goods industry.
• Good understanding of retail principles and practices.
• Key Competencies/Technical Skills: Experience of Beauty Consultant and Key Account Management is a plus.
• Ability to build effective teams.
• Results driven.
• Ability to be both proactive and reactive as required.
• Proven negotiation and influencing skills to recruit people and secure space in store for activity as required.
• Strong communication skills – ability to set targets with your team, articulate them and review the performance with your team.
• Strong organizational skills.
• Competent IT skills (Outlook and MS Office).
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