Business Development Representative (BDR)

Maintel is seeking a proactive, commercially driven Business Development Representative (BDR) to accelerate new business growth by identifying, engaging, and qualifying high‑value prospects. As a key member of the Growth team, you will leverage modern sales technologies, intent intelligence, and structured qualification methodologies to create high‑quality pipeline opportunities for our sales organisation. You will play a critical role in engaging senior IT and business decision‑makers, building meaningful relationships, and helping organisations understand how Maintel’s technology solutions can support their business transformation goals. This role is ideal for an ambitious sales professional who thrives in a fast‑paced environment and is looking to develop a long‑term career in technology sales, with progression opportunities into Account Executive or Business Development roles.

Role Purpose

• Generate new business opportunities and build a qualified sales pipeline to support revenue growth.
• Identify and engage target accounts using platforms such as 6sense, Salesloft, Salesforce CRM, and LinkedIn Sales Navigator.
• Qualify prospects using frameworks such as B.A.N.T and MEDDPICC to identify high‑quality sales opportunities.
• Collaborate with Sales and Marketing teams to execute successful account‑based campaigns.
• Build relationships with key stakeholders and position Maintel's technology solutions effectively.
• Support sales growth through strategic prospecting and targeted outreach activities.

Key Objectives

• Deliver high‑quality, well‑qualified opportunities through effective discovery and qualification, with a focus on quality over quantity.
• Maintain consistent daily prospecting activity across multiple channels.
• Collaborate closely with Sales and Marketing teams, providing feedback to improve lead quality, messaging, and campaign effectiveness.
• Maintain excellent CRM hygiene, ensuring all activities, insights, and opportunity information are accurately captured.
• Achieve agreed KPIs relating to engagement, qualified meetings, pipeline contribution, opportunity creation, and conversion.
• Continuously refine prospecting techniques and outreach strategies to improve engagement and sales outcomes.
• Bring creativity and innovative thinking to prospecting and account engagement.

Key Responsibilities

• Identify, engage, and qualify target accounts to create high‑quality sales opportunities.
• Conduct daily outreach activities through cold calling, personalised email campaigns, social selling, and account‑based sales initiatives.
• Utilise sales engagement platforms, CRM systems, and intent‑data tools to prioritise accounts and maximise prospect engagement.
• Apply qualification methodologies such as B.A.N.T and MEDDPICC to ensure opportunities align with sales requirements and business objectives.
• Build and execute personalised, multi‑channel prospecting strategies tailored to individual accounts, industries, and buyer personas.
• Collaborate with Sales and Marketing teams to improve lead quality, campaign performance, and conversion rates.
• Maintain accurate CRM records, activity tracking, and pipeline reporting.
• Achieve and exceed agreed targets for qualified meetings, opportunities created, and pipeline generation.
• Build trusted relationships with prospects and represent Maintel professionally at every stage of the customer journey.
• Develop a strong understanding of Maintel’s portfolio, including Cloud Communications (UCaaS), Contact Centre Solutions (CCaaS), Customer Experience (CX), Managed Services, Connectivity, Cyber Security, Digital Workplace, and Cloud Transformation Solutions.

Skills & Competencies

• Previous experience as a BDR, SDR, Inside Sales Executive, Lead Generation Executive, or similar B2B sales role.
• Experience within technology, telecoms, SaaS, cloud, managed services, or related sectors.
• Practical knowledge of CRM platforms, preferably Salesforce.
• Experience using sales engagement and prospecting tools such as Salesloft, LinkedIn Sales Navigator, and 6sense or similar intent‑data platforms.
• Strong understanding of qualification methodologies including B.A.N.T and MEDDPICC.
• Demonstrated ability to execute personalised, account‑based, multi‑channel prospecting campaigns across phone, email, LinkedIn, and digital channels.
• Ability to create compelling and personalised messaging based on industry challenges, business priorities, and buyer personas.
• Excellent questioning, discovery, and objection‑handling skills.
• Strong analytical and data‑driven approach to prospecting and pipeline management.
• Comfortable engaging and influencing senior‑level stakeholders.

Essential Attributes

• Curious about technology, innovation, and business transformation.
• Highly articulate, with exceptional verbal and written communication skills.
• Skilled at using data, intent signals, and market insights to prioritise outreach effectively.
• Experienced in applying B.A.N.T and/or MEDDPICC qualification frameworks to identify and progress quality opportunities.
• Confident engaging senior IT, operational, and business decision‑makers.
• Proactive, self‑motivated, and resilient.
• Organised and disciplined in managing activity levels, pipeline, and CRM data.
• Creative in their approach to prospecting and customer engagement.
• Comfortable working in a fast‑paced, target‑driven sales environment.
• Passionate about developing a successful career in technology sales.

Desirable Experience

• Experience working within technology, telecoms, SaaS, cloud, cybersecurity, connectivity, or managed services environments.
• Experience using 6sense or similar intent‑data platforms.
• Experience working within an account‑based sales or account‑based marketing environment.
• Exposure to modern sales methodologies and structured prospecting frameworks.

Why Join Maintel?

At Maintel, you'll be part of a high‑performing Growth team focused on helping organisations transform the way they communicate, collaborate, and engage with customers. You'll have access to industry‑leading sales tools, ongoing training and development, and clear career progression opportunities, while working alongside experienced sales and technology professionals committed to your success.