At a Glance
- Tasks: Lead client strategy for top-tier accounts and drive innovative media solutions.
- Company: Dynamic media company focused on growth and innovation.
- Benefits: Generous holiday, pension plan, discounts, and wellness support.
- Other info: Inclusive workplace committed to diversity and personal development.
- Why this job: Shape the future of media while building influential client relationships.
- Qualifications: 10+ years in media with strong client network and strategic thinking.
The predicted salary is between 80000 - 100000 £ per year.
As the Client Strategy Director for Finance, Business and Charities, you will be responsible for defining and executing the long-term commercial strategy for our most significant Tier 1 accounts and your wider category. This is a senior role and you will leverage category expertise, audience insights, and our extensive product portfolio to position dmg media as an essential partner to clients. This is a highly strategic, commercially astute role that thrives at the intersection of data, multi-channel creativity, and client partnership.
This new role will:
- Develop deep and influential Tier 1 client & agency planning relationships, positioning dmg as a must-buy media owner, to drive incremental revenue.
- Develop long-term annual strategies for Tier 1 clients, leveraging category, product expertise & audience insights across all titles and brands.
- Lead proactive presentations & thought‑leadership sessions to unlock commercial growth.
- Strengthen our reputation as a trusted partner to direct clients & their agencies, leading the ongoing revitalisation of our account service model to meet the evolving needs of our customers.
- Champion our innovative data‑enriched digital solutions in market that generate meaningful outcomes for our advertising customers, as well as respect the value of our printed media to deliver outcomes.
- Lead our commercial transformation toward a strategic, client‑focused, full‑funnel organisation - balancing short‑term revenue delivery with long‑term value creation.
- Collaborate closely with our Creator & New Media (social video) and Commerce team to best serve our core advertising customers with market‑leading solutions.
- Collaborate with Partnerships and the Core Sales team to ensure that the quality servicing and output for Tier 1 clients is delivered.
- Deliver and report on all client engagement, delivering robust pipeline management and performance tracking in Salesforce for all allocated T1 clients relationships.
- Lead and develop the Client Strategy Partners into leaders of the future.
Main Responsibilities:
- Build and nurture deep‑rooted relationships with senior decision‑makers at Tier 1 agencies and clients, ensuring dmg media is central to their strategic planning.
- Identify and unlock new commercial opportunities by translating audience trends and platform innovations into revenue‑generating partnerships, while managing pipelines and delivering against strict targets.
- Develop comprehensive, long‑term media strategies for Tier 1 accounts, leveraging category‑specific expertise, audience insights, and our extensive product portfolio to meet complex client objectives.
- Lead proactive presentations and thought‑leadership sessions that demonstrate dmg media’s market‑leading innovation in social video, data capabilities, and digital storytelling.
- Act as a strategic bridge between commercial, editorial, data, and product teams to ensure client strategies are flawlessly executed and drive measurable business outcomes.
- Management of the client strategy partner.
Person Specification:
- A black book of senior client contacts in the Finance category.
- Proven track record in turning media strategy into tangible commercial solutions, while delivering growth strategies in a competitive market.
- Expertise in delivering multichannel solutions and connecting the customer journey.
- Strong understanding of commercial models and maximizing inventory value.
- Ability to leverage data to inform strategy and deliver powerful insights.
- Comfort and proficiency with ad tech, data platforms and social media platforms.
- Exceptional ability to translate complex data and audience insights into clear, actionable, and persuasive strategic frameworks.
- A confident presenter with the ability to influence C‑suite stakeholders and lead high‑stakes pitches.
- Deep understanding of the UK media landscape, including digital, print, and emerging social/video platforms with at least 10 years experience.
- A self‑starter who thrives in a fast‑paced environment and is motivated by hitting ambitious growth targets.
Our benefits package increases the longer you’ve been with us. Here’s what to expect:
- 25 days’ holiday (increasing by 1 per year up to a total of 30).
- Pension plan and life cover.
- Discounts on online shopping, dining cards and vouchers, and access to our Employee Assistance Programme.
- Onsite gym, subsidised canteen and onsite nurse and GP clinics.
We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability.
We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.
Client Director in London employer: Mail Metro Media
Mail Metro Media is an exceptional employer that fosters a dynamic and inclusive work culture in the heart of Greater London. With a strong focus on employee growth, we offer comprehensive training and mentorship opportunities, alongside a competitive benefits package that includes 25 days of holiday and wellbeing initiatives. Join us to be part of a forward-thinking team that values innovation and collaboration, making a meaningful impact in the media landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Client Director in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Mail Metro Media and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Mail Metro Media are looking for.
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Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Mail Metro Media on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Mail Metro Media. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Client Director in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Mail Metro Media. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Mail Metro Media:Show us that you’ve done your homework! In your application, briefly mention what you admire about Mail Metro Media’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Mail Metro Media
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Mail Metro Media will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Mail Metro Media, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
