At a Glance
- Tasks: Create engaging campaigns that simplify complex medical topics for healthcare professionals.
- Company: Join Magdalen Medical Publishing, a leader in open-access medical news and education.
- Benefits: Flexible work environment, opportunities for professional growth, and a chance to make a real impact.
- Other info: Dynamic role with opportunities to innovate and optimise audience engagement strategies.
- Why this job: Be at the forefront of healthcare communication and engage with global experts.
- Qualifications: Experience in healthcare marketing or scientific communications is a plus.
The predicted salary is between 40000 - 50000 £ per year.
Company description
Magdalen Medical Publishing (MMP) is a digital publisher specialising in independent, open-access medical news and education for healthcare professionals worldwide. The company delivers rapid, trustworthy, and accessible updates to help clinicians stay current with the evolving clinical landscape and support better patient care. Its world-leading video journals cover key therapeutic areas including hematology, oncology, neurology, and dementia, featuring content from international expert thought leaders. MMP works closely with global editorial boards to identify emerging topics, translate cutting-edge research into practical insights, and share independent expert guidance. Through its Magdalen Scientific events arm, the company also runs expert-led scientific meetings, workshops, and webinars that offer high-quality learning and networking opportunities.
Role description
This is a strategic and hands-on role sitting across content marketing, audience engagement, congress activity, campaign delivery, and commercial promotion. We are looking for someone who can translate complex scientific and clinical topics into engaging audience-focused campaigns and experiences that help healthcare professionals discover, consume, and engage with our educational content. The successful candidate will work closely with editorial, commercial, production, and leadership teams to help drive audience growth, supporter visibility, registrations, engagement, and strategic campaign performance across multiple channels and formats. This role would suit someone with experience in healthcare marketing, scientific communications or digital publishing who excels in managing campaigns, collaborating cross-functionally, and delivering high-quality audience engagement initiatives in fast-moving environments.
What you'll do:
- Content marketing and campaign delivery
- Develop and deliver integrated digital campaigns around major congresses, educational initiatives, webinars and scientific programmes
- Translate complex scientific and clinical topics into engaging audience-focused content strategies
- Support promotion across web, email, social, video, and digital platforms
- Develop scalable content programmes that maximise the lifespan and reach of scientific insights across formats and channels
- Manage campaign and content calendars aligned to strategic objectives and scientific milestones
- Audience growth and commercial marketing
- Support audience growth initiatives across publishing and commercial programmes
- Collaborate with commercial teams to improve campaign performance, supporter visibility and audience engagement
- Support lead generation, registration, and engagement strategies across multiple audience touch points
- Help optimise audience journeys and lifecycle communications for HCP audiences
- Support promotion and positioning of educational programmes, workshops, webinars, and partnerships
- Congress and event engagement
- Represent the company at major international medical congresses and industry events
- Support the planning, coordination, and on-site management of journal exhibition booths and audience engagement activities
- Coordinate live content promotion, campaign execution, and on-site marketing initiatives during congresses
- Engage with healthcare professionals, faculty, industry stakeholders, and partners during live events
- Work closely with editorial, production, and commercial teams to maximise post-event engagement opportunities
- Gather audience insight and feedback from congress interactions to inform future marketing and content strategy
- Innovation and engagement optimisation
- Test and iterate new audience engagement approaches, campaign formats and content strategies
- Explore AI-enabled tools and automation opportunities across marketing and campaign workflows
- Contribute to scalable audience engagement and digital marketing initiatives
- Identify opportunities to improve campaign effectiveness, engagement, and measurable educational impact
Requirements
- Strong analytical skills to interpret audience data, campaign performance, and engagement metrics, and to translate insights into actionable marketing improvements
- Proficiency in project and programme management to plan, prioritise, and deliver multiple content and marketing initiatives on time and within scope
- Excellent written and verbal communication skills, with the ability to convey complex scientific and clinical concepts clearly for diverse professional audiences
- Experience in partnering with subject matter experts, clinicians and internal teams to shape content and engagement strategies
- Background in scientific, medical, or healthcare communications (e.g., degree in life sciences or related field, or equivalent experience) and familiarity with digital marketing tools and platforms
- Demonstrated experience in content marketing, audience engagement, or medical publishing, ideally within healthcare professional or scientific communities
- Experience supporting international congresses, events, webinars or educational programmes
- Ability to work independently, manage competing priorities, and maintain attention to detail in a fast-paced editorial and events environment
- Exposure to CRM or marketing automation platforms
- Interest in AI-enabled marketing and content workflows
Application process
To apply, please submit your CV and a 1-page cover letter directly via email to daisy.allington@medicalpublishing.co.uk. In your cover letter, please address how your experience aligns with the requirements of the position.
Note: This job description is provided as a general outline of responsibilities and qualifications and does not include every detail of the role. The specific responsibilities and duties of the selected candidate may vary based on the needs of the organisation.
Scientific Content Marketing Engagement Manager employer: Magdalen Medical Publishing
Magdalen Medical Publishing (MMP) is an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration in the field of healthcare communications. With a strong commitment to employee growth, MMP provides opportunities for professional development through expert-led events and a culture that values creativity and strategic thinking. Located in a vibrant area, employees benefit from engaging with leading professionals in the medical field while contributing to meaningful educational initiatives that enhance patient care worldwide.
Contact Details:
Magdalen Medical Publishing Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Scientific Content Marketing Engagement Manager
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and conferences where healthcare professionals gather. This is your chance to meet potential employers face-to-face and make a lasting impression.
✨Tip Number 2
Show off your expertise! Create engaging content on platforms like LinkedIn that showcases your knowledge in scientific communications and healthcare marketing. This will help you stand out and attract the right attention.
✨Tip Number 3
Don’t just apply—engage! When you find a role that excites you, reach out to current employees or hiring managers on LinkedIn. Ask insightful questions about the company culture and the role to show your genuine interest.
✨Tip Number 4
Keep it fresh! Stay updated with the latest trends in digital marketing and healthcare. Use this knowledge to tailor your conversations and applications, demonstrating that you’re not just another candidate but a valuable asset.
We think you need these skills to ace Scientific Content Marketing Engagement Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of Scientific Content Marketing & Engagement Manager. Highlight relevant experience in healthcare marketing and content creation, and don’t forget to showcase any campaigns you've successfully managed!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Address how your background aligns with the job requirements and express your passion for translating complex scientific topics into engaging content. Keep it concise but impactful!
Showcase Your Analytical Skills:Since this role requires strong analytical skills, mention specific examples where you've interpreted audience data or campaign performance. This will show us that you can turn insights into actionable strategies!
Apply Through Our Website:We encourage you to apply directly through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Magdalen Medical Publishing
✨Know Your Audience
Before the interview, research Magdalen Medical Publishing and their target audience. Understand the healthcare professionals they serve and the types of content that resonate with them. This will help you tailor your responses and demonstrate your knowledge of their mission.
✨Showcase Your Campaign Experience
Be ready to discuss specific campaigns you've managed in the past. Highlight how you translated complex scientific topics into engaging content. Use metrics to showcase the success of these campaigns, as data-driven results will impress the interviewers.
✨Prepare for Scenario Questions
Expect questions about how you would handle real-world scenarios, such as launching a campaign for a major congress. Think through your approach to collaboration with editorial and commercial teams, and be prepared to discuss how you would optimise audience engagement.
✨Ask Insightful Questions
At the end of the interview, ask questions that show your interest in the role and the company. Inquire about their current challenges in audience engagement or how they measure the impact of their educational programmes. This demonstrates your proactive mindset and genuine interest in contributing to their goals.
