At a Glance
- Tasks: Design and optimise engaging gameplay experiences for casual mobile games.
- Company: Exciting game studio in Brighton focused on player enjoyment.
- Benefits: Generous bonuses, flexible hours, gym allowance, and learning budget.
- Other info: Collaborative team environment with a focus on innovation and player insights.
- Why this job: Shape games enjoyed by millions and unleash your creativity.
- Qualifications: 3-5+ years in mobile game design, especially Match-3 or Tile Blaster.
The predicted salary is between 40000 - 50000 £ per year.
We are looking for a Gameplay Designer to join our team in Brighton. This is an exciting opportunity for someone who is passionate about casual mobile gameplay and wants to help shape games enjoyed by millions of players. We're looking for an experienced designer who understands what makes core gameplay engaging, rewarding and fun. You'll bring expertise in level design, gameplay optimisation and player engagement, helping us elevate existing gameplay experiences.
Working within a small team, you'll collaborate with talented colleagues who care deeply about creating exceptional player experiences. You'll have the freedom to explore ideas, solve gameplay challenges and see the direct results of your work in our live games. This role is ideal for someone with a strong foundation in level design who is ready to apply that expertise more broadly across gameplay systems, progression, balancing and player experience.
What You'll Be Doing
- Take the lead on defining gameplay design principles and best practices across the team.
- Design, build, test and refine levels and gameplay experiences within our live mobile game cores, such as Match-3 and Tile Blaster.
- Take a hands‑on role in level creation, crafting engaging player experiences and continuously iterating based on player behaviour and performance data.
- Optimise gameplay systems, progression and balancing to improve engagement, retention and player enjoyment.
- Collaborate closely with designers, developers, artists, product leads and analysts to identify opportunities and implement improvements.
- Use player insights, analytics and market knowledge to inform design decisions.
- Explore and utilise AI to improve design efficiency, testing and optimisation while maintaining a strong focus on quality.
- Analyse competitor games and market trends to identify opportunities for innovation.
Your Skills & Experience
- 3‑5+ years of experience designing levels and gameplay for successful casual mobile games with significant revenue & DAU.
- Strong experience working on Match‑3, Tile Blaster, or similar puzzle‑based mobile titles.
- Proven experience building, shipping and iterating on levels within a live game environment.
- Deep understanding of core gameplay design, progression systems, engagement loops and player motivation.
- Experience balancing gameplay experiences to optimise fun, challenge and retention.
- Strong knowledge of the casual mobile gaming market and key competitors.
- Understanding of how AI tools can support gameplay design and content optimisation.
- Experience using data, player feedback and testing to improve gameplay quality and performance.
- Experience working with Unity.
- Excellent communication skills and the ability to collaborate effectively across disciplines.
- Fluent in English (written and verbal).
Perks and Benefits
- Generous company bonus
- Company mobile phone and contract
- Favourable pension and private health insurance package
- Flexible work hours
- Seasonal kick‑offs
- Gym allowance
- Generous learning and development budget
- Monthly After works
- Enhanced parental leave
- Company wide carbon off‑setting and CSR initiatives
- Free Swedish lessons (if you wish to learn a new language!)
Our recruitment processes are designed to prevent bias and discrimination against people regardless of; gender identity or expression, sexual orientation, religion, ethnicity, age, neurodiversity, disability status, or any other aspect.
Gameplay Designer in Brighton employer: MAG Interactive
Join our vibrant team in Brighton as a Gameplay Designer, where your passion for casual mobile gaming will thrive in a collaborative and innovative environment. We offer a generous benefits package, including flexible work hours, a learning and development budget, and a commitment to employee growth through exciting projects that directly impact millions of players. With a focus on creativity and player engagement, you'll have the opportunity to shape exceptional gaming experiences while enjoying a supportive work culture that values diversity and inclusion.
