At a Glance
- Tasks: Drive sales growth by acquiring new customers and managing existing accounts.
- Company: Join a family-owned metalwork specialist with a strong reputation in the industry.
- Benefits: Competitive salary, commission, private healthcare, gym access, and training opportunities.
- Other info: Enjoy a supportive environment with excellent career development prospects.
- Why this job: Be part of a dynamic team making a real impact in the engineering sector.
- Qualifications: 4+ years in B2B sales with a proven track record in new business acquisition.
The predicted salary is between 40000 - 55000 £ per year.
ADS Laser Cutting is a full-service metalwork specialist, offering laser cutting, folding, fabrication, finishing, and assembly services. They provide bespoke to volume sheet metal solutions for customers across engineering, transport, infrastructure, and manufacturing industries. Operating from an 87,000 sq. ft facility and employing over 100 people, ADS combines modern equipment with robust processes and experienced teams to deliver consistent quality, lead times, and service. Their work is trusted by major organisations across all industries. ADS is a family-owned business that has grown year on year through continued investment in technology, systems, and people. This provides a stable, well-supported platform for sales activity and long-term customer development.
Role Profile
The Key Account Manager is responsible for delivering profitable revenue growth through the development of new customer accounts and the effective management and expansion of a defined portfolio of existing customers. This is a target driven role requiring a strong balance of new business acquisition and account growth. The post holder is expected to independently identify, pursue, and secure new opportunities aligned to the company’s core competencies, while maintaining long term customer relationships. The role carries clear performance expectations, revenue accountability, and responsibility for managing the full sales cycle from opportunity identification through to order placement.
Benefits
- Competitive package for the right candidate.
- £40k basic per annum + car allowance + commission (£55k OTE)
- Life assurance.
- Above statutory holiday entitlement with additional service linked holiday.
- 40 hour working week (hybrid)
- Private healthcare after qualifying period
- Onsite gym.
- Pension scheme.
- Commitment to investing in training and development.
- Company provided workwear and PPE.
- Onsite parking.
- Staff canteen.
- Employee Assistance Program.
Key Responsibilities
New Business Development (Primary Focus)
- Identify, target, and secure new customer accounts aligned with ADS Laser Cutting’s core capabilities and strategic objectives.
- Independently prospect and qualify new business opportunities using structured sales activity and CRM-driven planning.
- Work closely with Marketing to support lead generation initiatives, presentations, and campaigns.
- Collaborate with Estimating to support quotation development, commercial negotiation, and deal closure.
- Build a sustainable pipeline of new business opportunities within HubSpot.
Account Management & Growth
- Manage and develop a pre-determined portfolio of existing customer accounts.
- Build long-term, trusted relationships at multiple levels within customer organisations.
- Develop a strong understanding of customer requirements and proactively propose solutions.
- Conduct regular customer meetings to review performance, identify opportunities, and secure repeat business.
- Increase account value through structured growth plans, cross-selling, and upselling.
- Ensure customer satisfaction while maintaining commercial discipline and profitability.
CRM & Sales Process Ownership
- Maintain accurate, complete, and up-to-date records of all sales activity within HubSpot.
- Ensure all leads, enquiries, quotations, follow ups, and outcomes are logged in line with company process.
- Use CRM data to plan activity, manage pipeline, and forecast accurately.
- Support CRM data quality initiatives, including account structure, duplicate management, and record hygiene.
Sales Planning, Reporting & Forecasting
- Develop and maintain account plans for key customers and target prospects.
- Produce weekly and monthly reports covering pipeline, performance against target, and forecast accuracy.
- Analyse sales performance and trends to identify risks, opportunities, and improvement areas.
Skills, Experience & Personal Attributes
Essential
- Minimum 4 years’ experience in B2B sales with a proven track record of new business acquisition.
- Demonstrated ability to independently identify, pursue, and close customer opportunities.
- Strong understanding of the full sales cycle, from prospecting to account management.
- Excellent communication, presentation, negotiation, and influencing skills.
- Commercially astute, with a focus on margin control and profitable growth.
- Confident operating in a fast-paced, manufacturing-led environment.
- Strong IT and CRM capability.
Desirable
- Experience within sheet metal, fabrication, or mechanical engineering.
- Technical understanding of laser cutting, fabrication, and finishing processes.
- Exposure to working with medium to larger customers, including quality and compliance requirements.
Personal Attributes
- Self-motivated, resilient, and results-focused.
- Structured and disciplined approach to sales planning and activity.
- Professional, credible, and confident at all levels.
- Accountable for personal performance and outcomes.
- Committed to long-term development within the business.
Key Account Manager at ADS Laser Cutting Ltd employer: Made in the Midlands Limited
Contact Detail:
Made in the Midlands Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Key Account Manager at ADS Laser Cutting Ltd
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on LinkedIn, and don’t be shy to reach out to current employees at ADS Laser Cutting. A personal connection can make all the difference!
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your past successes in B2B sales and account management. When you get the chance to chat with someone from ADS, share these examples to demonstrate how you can bring value to their team.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out directly to the hiring manager or HR at ADS Laser Cutting. Express your interest in the Key Account Manager role and ask about potential opportunities. It shows initiative and enthusiasm!
✨Tip Number 4
Stay organised! Use a CRM tool (like HubSpot) to track your applications and follow-ups. This will help you manage your outreach effectively and ensure you’re on top of any leads or conversations you’ve had. Plus, it’s a great way to show your organisational skills!
We think you need these skills to ace Key Account Manager at ADS Laser Cutting Ltd
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Key Account Manager role. Highlight your B2B sales experience and any relevant achievements in new business acquisition. We want to see how you can bring value to ADS Laser Cutting!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how your skills align with ADS's goals. Don’t forget to mention your understanding of the manufacturing sector and how you can contribute to their growth.
Showcase Your Sales Skills: In your application, be sure to showcase your sales skills and experience with CRM systems. We love candidates who can demonstrate a structured approach to sales planning and have a proven track record of managing customer relationships effectively.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Made in the Midlands Limited
✨Know Your Stuff
Before the interview, dive deep into ADS Laser Cutting's services and their market. Understand laser cutting, fabrication, and the industries they serve. This knowledge will help you speak confidently about how your skills can contribute to their goals.
✨Showcase Your Sales Success
Prepare specific examples of your past successes in B2B sales, especially in new business acquisition. Use metrics to demonstrate your achievements, like revenue growth or account expansion, to show you can deliver results.
✨Build Rapport
During the interview, focus on building a connection with your interviewers. Ask insightful questions about their current challenges and express genuine interest in their operations. This will show that you're not just looking for a job, but are invested in their success.
✨Be Data-Driven
Familiarise yourself with CRM tools, particularly HubSpot, as it's crucial for this role. Be ready to discuss how you've used data to drive sales strategies and manage pipelines effectively in your previous roles.