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For Companies At a Glance
- Tasks: Lead marketing strategies for the wealth channel across EMEA, driving campaigns and partnerships.
- Company: Join Macquarie Group, a global financial services leader with 55 years of profitability.
- Benefits: Enjoy a supportive team culture, diverse work environment, and opportunities for professional growth.
- Why this job: Be part of a dynamic team shaping impactful marketing strategies in a global context.
- Qualifications: Bachelor's degree and 7+ years in channel marketing within asset management required.
- Other info: We value diversity and encourage applicants from all backgrounds to apply.
The predicted salary is between 43200 - 72000 £ per year.
This is a role within Macquarie Asset Management - Client Solutions Group - Marketing team, responsible for the wealth channel marketing execution in EMEA strategy as a marketing generalist across product marketing and channel marketing, amplifying our Alternative capabilities and brand presence in the region. One of our strategic priorities is the build out of our Alternative capabilities for the Wealth channel globally, forging into new markets and supporting the overall diversification of our business. We see Marketing as a critical component to our success in raising capital from the Wealth channel.
At Macquarie, our advantage is bringing together diverse people and empowering them to shape all kinds of possibilities. We are a global financial services group operating in 34 markets and with 55 years of unbroken profitability. You will be part of a friendly and supportive team where everyone - no matter what role - contributes ideas and drives outcomes.
What role will you play?
This role involves designing, managing, and measuring the impact of regional campaigns and marketing activations in EMEA in collaboration with other regions for Global Financial Integrity. Driving product marketing outputs, creating local marketing collateral, and forming partnerships with marketing agencies to expedite collateral creation using client-segmented data. Additionally, the lead will steer regional branding and thought leadership dissemination, and support regional distribution teams in client events and sponsorships to maximise return on investment.
What you offer
- Bachelor's degree in marketing, communications, advertising, or related field, or relative work experience is required
- 7+ years of experience in channel marketing roles within asset management firms, with good knowledge of the Wealth marketplace and preferences in EMEA, including alternatives products like infrastructure, real assets, and private credit
- Proven track record of working with a high level of integrity and accountability, and experience managing a communications agency in a global, matrixed organization
- Forward-thinking, creative mindset with a passion for continuous improvement and the ability to perform strategically
- Strong project management, multi-tasking skills, and the ability to build strong relationships with internal and external stakeholders across different seniority levels
- Strong written and verbal communication skills, with the ability and willingness to adapt your style to the situation and the personalities involved
We love hearing from anyone inspired to build a better future with us, if you're excited about the role or working at Macquarie we encourage you to apply.
About Macquarie Asset Management
Macquarie Asset Management is a global asset manager that aims to deliver positive impact. We're trusted by institutions, pension funds, governments, and individuals to manage billions in assets globally. We provide access to specialist investment expertise across a range of capabilities including fixed income, equities, multi-asset solutions, private credit, infrastructure, green investments, natural assets, real estate, and asset finance.
Our commitment to diversity, equity and inclusion
We are committed to providing a working environment that embraces diversity, equity, and inclusion. We encourage people from all backgrounds to apply regardless of their identity, including age, disability, neurodiversity, gender (including gender identity or expression), sexual orientation, marriage or civil partnership, pregnancy, parental status, race (including ethnic or national origin), religion or belief, or socio-economic background. We welcome further discussions on how you can feel included and belong at Macquarie as you progress through our recruitment process. Our aim is to provide reasonable adjustments to individuals as required during the recruitment process and in the course of employment. If you require additional assistance, please let us know during the application process.
Channel Marketing Lead - Macquarie Group employer: Macquarie Group
Contact Detail:
Macquarie Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Channel Marketing Lead - Macquarie Group
✨Tip Number 1
Familiarise yourself with Macquarie's brand and their approach to marketing in the wealth channel. Understanding their values and how they position themselves in the market will help you align your discussions during interviews.
✨Tip Number 2
Network with professionals in the asset management industry, particularly those who have experience in channel marketing. Engaging with them can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Stay updated on trends in the wealth marketplace, especially regarding alternative products like infrastructure and private credit. Being knowledgeable about current market dynamics will demonstrate your expertise and passion for the role.
✨Tip Number 4
Prepare to discuss specific examples of successful marketing campaigns you've led or contributed to in the past. Highlighting your project management skills and ability to drive results will be crucial in showcasing your fit for this role.
We think you need these skills to ace Channel Marketing Lead - Macquarie Group
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in channel marketing, particularly within asset management. Emphasise your knowledge of the Wealth marketplace and any specific achievements that align with the role's requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of Macquarie's goals. Mention your experience in managing campaigns and partnerships, and how you can contribute to their success in the EMEA region.
Showcase Your Project Management Skills: In your application, provide examples of successful projects you've managed. Highlight your ability to multi-task and build relationships with stakeholders, as these are crucial for the Channel Marketing Lead role.
Demonstrate Your Communication Skills: Since strong written and verbal communication skills are essential, ensure your application is clear, concise, and free of errors. Tailor your communication style to reflect the professionalism expected at Macquarie.
How to prepare for a job interview at Macquarie Group
✨Showcase Your Marketing Expertise
Make sure to highlight your 7+ years of experience in channel marketing, especially within asset management. Be prepared to discuss specific campaigns you've managed and the impact they had on the business.
✨Demonstrate Your Knowledge of the Wealth Marketplace
Familiarise yourself with the preferences and trends in the EMEA wealth marketplace, particularly regarding alternative products like infrastructure and private credit. This will show that you understand the market dynamics relevant to the role.
✨Emphasise Your Project Management Skills
Prepare examples that illustrate your strong project management and multi-tasking abilities. Discuss how you've successfully managed multiple stakeholders and projects simultaneously, ensuring timely delivery and quality outcomes.
✨Communicate Effectively
Practice adapting your communication style to different audiences. Be ready to demonstrate your strong written and verbal skills by discussing how you've tailored messages for various stakeholders in previous roles.
