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- Tasks: Lead a dynamic team and shape go-to-market strategies for innovative products.
- Company: Join a leading international learning company with a focus on growth.
- Benefits: Enjoy private medical insurance, 25 days holiday, and a hybrid work model.
- Why this job: Make a real impact in the edtech space while driving product marketing excellence.
- Qualifications: Experience in higher education or edtech with strong commercial awareness.
- Other info: Collaborative environment with opportunities for professional growth.
The predicted salary is between 60000 - 80000 £ per year.
A leading international learning company is seeking an Associate Director of Product Marketing to lead a high-performing team and own the go-to-market strategy. You will drive product marketing excellence and collaborate closely with sales and product teams to deliver impactful results.
This permanent, full-time hybrid role requires 3 days in the King’s Cross office and offers excellent benefits, including private medical insurance and 25 days of holiday.
Ideal candidates will have experience in higher education or edtech and strong commercial awareness.
Associate Director, Product Marketing — GTM & Growth Leader employer: Macmillan Distribution
Contact Detail:
Macmillan Distribution Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Director, Product Marketing — GTM & Growth Leader
✨Tip Number 1
Network like a pro! Reach out to connections in the edtech space or higher education sector. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Showcase your expertise! Prepare a portfolio or case studies that highlight your previous successes in product marketing. This will help you stand out during interviews and demonstrate your value.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or mentors to refine your pitch. Focus on how your experience aligns with the go-to-market strategies and growth initiatives of the company.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Associate Director, Product Marketing — GTM & Growth Leader
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Associate Director, Product Marketing. Highlight your experience in higher education or edtech and showcase any relevant achievements that demonstrate your commercial awareness.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about product marketing and how your skills align with our go-to-market strategy. Be genuine and let your personality come through.
Showcase Team Leadership Skills: Since this role involves leading a high-performing team, make sure to highlight your leadership experience. Share examples of how you've motivated teams and driven results in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at StudySmarter!
How to prepare for a job interview at Macmillan Distribution
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the products you'll be marketing. Familiarise yourself with their features, benefits, and how they stand out in the edtech space. This will help you articulate your vision for the go-to-market strategy and demonstrate your passion for the role.
✨Showcase Your Leadership Skills
As an Associate Director, you'll be leading a team, so it's crucial to highlight your leadership experience. Prepare examples of how you've successfully managed teams, driven results, and collaborated with sales and product teams in the past. This will show that you're ready to take on this high-performing role.
✨Understand the Market Landscape
Research the current trends in higher education and edtech. Be prepared to discuss how these trends impact product marketing strategies. Showing that you have a strong commercial awareness will impress the interviewers and demonstrate that you can drive impactful results.
✨Prepare Thoughtful Questions
Interviews are a two-way street, so come armed with insightful questions about the company's culture, the team dynamics, and future product initiatives. This not only shows your interest in the role but also helps you gauge if the company is the right fit for you.