At a Glance
- Tasks: Lead a major transformation programme to enhance customer engagement and marketing strategies.
- Company: Join Macmillan Cancer Support, making a real difference in the lives of those affected by cancer.
- Benefits: 12-month fixed term role with impactful work and the chance to shape future engagement.
- Other info: Opportunity to drive meaningful change and build lasting relationships within a supportive organisation.
- Why this job: Be a key player in transforming how we connect with supporters and improve their experiences.
- Qualifications: Experience in leading CRM transformation and strong stakeholder management skills required.
The predicted salary is between 63000 - 77000 £ per year.
At Macmillan Cancer Support, we're transforming the way we engage with people affected by cancer.
Through a major investment in data, technology and customer engagement, we're building a modern audience ecosystem that will help us better understand our supporters, deliver more personalised experiences and ultimately raise more funds so we can do whatever it takes for people living with cancer., We're looking for an experienced transformation leader to join us as the business lead for one of Macmillan's most ambitious change programmes.
Acting as the voice of our Engagement Directorate, you'll ensure our audience strategy is translated into meaningful business outcomes and that new technologies, processes and ways of working are successfully embedded across the organisation.
This is not a technical delivery role.
Instead, you'll be the person who connects strategy with execution, bringing together colleagues across Marketing, Product, Finance, Data and Technology to make sure our transformation delivers lasting impact.
You'll play a pivotal role in shaping how we engage millions of supporters and people living with cancer for years to come.
- What you’ll be doing
- As the operational business lead for our Customer & Income Management Programme, you’ll:
- Lead the business transformation of a large-scale customer, marketing and CRM change programme.
- Represent the needs of our Marketing, Fundraising and Customer Care teams throughout programme design and delivery.
- Translate strategic audience and marketing priorities into clear business requirements, operating models and measurable outcomes.
- Drive the adoption of new customer engagement capabilities, ensuring our teams embrace new technologies, data and ways of working.
- Work in partnership with Product, Finance, Technology and Data teams to ensure solutions meet both customer needs and organisational objectives.
- Champion opportunities to improve customer journeys through personalisation, automation and data-led decision making.
- Lead business readiness, stakeholder engagement and change adoption across a complex, agile transformation programme.
- Develop roadmaps and implementation plans that balance innovation with an excellent customer experience.
- Establish measures of success, using insight and performance data to demonstrate business value and continuous improvement.
- Help build organisational capability in CRM, audience management, customer journeys and data-driven marketing.
You’ll be someone who thrives in complex transformation environments and enjoys bringing people together around a shared vision.
You’ll understand how marketing, customer engagement and technology combine to create better experiences, and you’ll have the credibility to influence senior stakeholders across multiple disciplines.
- We’re looking for someone who has
- Significant experience leading customer engagement or CRM transformation programmes.
- A strong track record of acting as the business lead or senior business stakeholder within large-scale data and technology change programmes.
- Experience translating strategic business objectives into practical requirements, operating models and organisational change.
- Strong knowledge of customer engagement, lifecycle marketing, personalisation and retention strategies.
- Experience using data, technology and automation to improve customer experiences and commercial outcomes.
- Excellent stakeholder management skills with the ability to influence across complex organisations.
- Commercial awareness and experience connecting audience strategy to measurable business results.
- Strong communication, leadership and organisational change management skills.
- It would also be great if you have
- Microsoft Dynamics 365 or similar CRM platforms.
- Customer data platforms, marketing automation or AI-enabled engagement tools.
- Agile or product-led delivery environments.
- Why this role matters
This 12-month fixed term opportunity offers the chance to play a leading role in one of Macmillan's most significant transformation programmes.
You’ll help shape how we use data, technology and customer insight to create better experiences for our supporters and people living with cancer, while embedding new capabilities that will have a lasting impact across the organisation.
Every interaction someone has with Macmillan is an opportunity to make a difference.
By transforming how we understand and engage our audiences, you’ll help us build stronger relationships, increase long-term supporter loyalty and generate more income to support people living with cancer.
If you’re passionate about leading business transformation, driving change adoption at scale and delivering meaningful organisational change, we’d love to hear from you.
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CRM Marketing Transformation Lead employer: Macmillan Cancer Support
Macmillan Cancer Support is an exceptional employer, offering a unique opportunity for Clinical Fellows to make a meaningful impact in community oncology. With a strong focus on employee development and a collaborative work culture, staff are encouraged to innovate and influence national policy while enjoying the flexibility of a hybrid role. Located in a supportive environment, employees benefit from comprehensive training and resources that empower them to enhance cancer care delivery outside of hospital settings.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Marketing Transformation Lead
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace CRM Marketing Transformation Lead
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Macmillan Cancer Support from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Macmillan Cancer Support specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Macmillan Cancer Support
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Macmillan Cancer Support, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Macmillan Cancer Support you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Macmillan Cancer Support that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Macmillan Cancer Support, so think on your feet and don't hesitate to showcase your creativity!
