Integrated Marketing Manager, EMEA in London

The ideal candidate is someone who is excited about working at the intersection of creativity and technology, marketing products that push the boundaries of computing and human interaction into new and uncharted territories. Passionate about launching industry first technologies and features, then identifying insights and audiences to drive best in class creative work. They’re able to work cross functionally with a geographically -dispersed and multi -disciplinary group in the development of marketing strategy, plans and execution.<\/span>
<\/span><\/span><\/div>

<\/span>
<\/span><\/span><\/p>

To bring the world closer together, diversity is a must -have for company, not an option. We encourage people with different backgrounds and experiences to help us build better products, make better decisions and better serve our clients.<\/span>
<\/span><\/span><\/p>

<\/span>
<\/span><\/span><\/p>

<\/span>
<\/span><\/span><\/p>

Responsibilities:<\/span><\/span><\/b>
<\/span><\/span><\/p>

• EMEA Marketing Initiatives: Design and manage with cross functional partners innovative solutions to scale business critical programmes (launches, campaigns, partnerships, experiential, etc.).<\/span>
  <\/span><\/span><\/span><\/li>
• Build the foundation of complex, insights -based audience strategies that help define the consumer marketing strategy for EMEA, delivering against both global brand objectives, and local business priorities.<\/span>
  <\/span><\/span><\/span><\/li>
• Proactively develop insights, and apply to the business to identify gaps and opportunities with clear, actionable takeaways and recommendations.<\/span>
  <\/span><\/span><\/span><\/li>
• A key contributor to developing full funnel marketing campaigns to ensure relevance and impact in EMEA, in order to cut through and deliver against agreed campaign goals.<\/span>
  <\/span><\/span><\/span><\/li>
• A measurement first mindset; partnering with Decision Science to build measurement plans ensuring work -streams deliver quantifiable outcomes.<\/span>
  <\/span><\/span><\/span><\/li>
• Cultivate collaborative relationships with key internal and agency partners to synthesise thinking, crystallise insights, align on strategy, integrate creative cross -functionally, measure the impact and scale learnings.<\/span>
  <\/span><\/span><\/span><\/li>
• Effective and inspiring partner to creative agencies in developing stand -out marketing communications.<\/span><\/span><\/span>
  <\/li><\/ul>
  
  <\/div><\/span>
  

  Requirements<\/h3>8+ years of experience marketing for consumer -facing brand(s) in UK and Europe.<\/span><\/span><\/span><\/span><\/span><\/li>Experience developing regional or EMEA marketing strategy and integrated consumer campaigns at well established brands.<\/span><\/span><\/span><\/span><\/span><\/li>Demonstrated ability to collaborate with and lead cross -functional teams, either formally through reporting structure or informally through influence.<\/span><\/span><\/span><\/span><\/span><\/li>Experience in identifying and leveraging insights and analytics.<\/span><\/span><\/span><\/span><\/span><\/li>Proven experience developing bold, breakthrough integrated marketing campaigns that drove measurable results at a local or regional level.<\/span><\/span><\/span><\/span><\/span><\/li>Proven ability to thrive in an entrepreneurial, fast -moving and ever -changing environment.<\/span><\/span><\/span><\/span><\/span><\/li>Outstanding creative sense, plus excellent written and verbal communication skills<\/span><\/span><\/span><\/span><\/span><\/li> <\/span><\/span><\/span><\/span><\/span><\/li><\/ul>Preferred Qualifications:<\/span><\/span><\/b><\/span><\/span><\/p>MBA/Bachelor’s degree<\/span><\/span><\/span><\/span><\/li><\/ul> <\/span><\/span><\/span><\/p><\/div><\/span>Benefits<\/h3><\/span><\/span><\/b><\/span><\/span><\/span><\/span><\/p>Competitive salary<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li>Healthcare contribution and inclusion in company pension scheme<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li>Work laptop and phone<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li>25 days annual leave (pro -rata) plus paid bank holidays<\/span><\/span><\/span><\/span><\/span><\/span><\/li>Expanding workforce with potential for career progression for top performers<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li><\/ul><\/div><\/span>