At a Glance
- Tasks: Drive local growth and support franchisees with innovative marketing strategies.
- Company: A leading childcare provider known for quality care and a supportive culture.
- Benefits: Competitive salary, career progression, and a collaborative marketing team.
- Other info: Join a diverse team focused on innovation and development.
- Why this job: Make a real impact in a creative environment while supporting local nurseries.
- Qualifications: 2 years of marketing experience and strong social media skills.
The predicted salary is between 32000 - 37000 £ per year.
A well-established childcare provider with a growing network of nurseries across the UK. They are known for high-quality care, strong brand values, and a supportive, people-focused culture.
A key position within the marketing team focused on supporting franchise locations and driving local growth:
- Act as the main marketing contact for franchisees
- Plan and execute launch campaigns for new nurseries
- Manage and optimise digital campaigns with agency partners
- Drive local engagement through paid social and content
- Ensure brand consistency across all locations
Main duties:
- Support franchisees with marketing plans, site visits, and ongoing guidance
- Deliver new nursery launch campaigns from build phase to opening
- Manage campaign performance across PPC, SEO, and paid social
- Create content and support social media strategy across the network
- Coordinate marketing requests and projects via workflow tools
The successful candidate:
- Minimum 2 years’ marketing experience, ideally within multi-site or franchise environments
- Strong working knowledge of social platforms and Meta Ads Manager
- Confident communicator with the ability to build strong relationships
- Highly organised with excellent attention to detail and copywriting skills
- Proactive, solutions-driven, and comfortable managing multiple projects
What’s on offer?
- £32-37,000 per annum (dependent on experience)
- Office-based role in Berkhamsted, Hertfordshire, with occasional travel
- Opportunity to work within a collaborative, creative marketing team
- Exposure to both B2C and B2B marketing strategies
- Career progression within a growing organisation
- Supportive culture focused on development, teamwork and innovation
We believe that diverse teams drive innovation and success. That's why we're committed to promoting equality of opportunity and creating inclusive workplaces where everyone feels valued and supported. We actively seek out talent from all backgrounds and strive to reflect the rich diversity of the global workforce in every role we recruit for.
Franchise Marketing Executive employer: Mackie Myers
Mackie Myers is an excellent employer, offering a dynamic work environment in the heart of London’s vibrant Film & TV sector. With a strong focus on employee growth and development, you will have the opportunity to enhance your finance skills while working alongside experienced professionals. The company promotes a collaborative culture, ensuring that every team member's contributions are valued and recognised, making it a rewarding place to build your career.
StudySmarter Expert Advice🤫
We think this is how you could land Franchise Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Mackie Myers and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Mackie Myers are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Mackie Myers on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Mackie Myers. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Franchise Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Mackie Myers. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Mackie Myers:Show us that you’ve done your homework! In your application, briefly mention what you admire about Mackie Myers’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Mackie Myers
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Mackie Myers will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Mackie Myers, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
