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- Tasks: Lead innovative Shopper Marketing initiatives in both online and in-store environments.
- Company: Join a leading recruitment agency driving growth in the FMCG sector.
- Benefits: Competitive salary, bonus, car allowance, and opportunities for innovation.
- Why this job: Make a real impact on shopper communications and drive data-driven decisions.
- Qualifications: Extensive experience in marketing, strong negotiation, and stakeholder management skills.
- Other info: Dynamic role with significant budget management and collaboration with top teams.
The predicted salary is between 50000 - 55000 £ per year.
A leading recruitment agency in England seeks a Marketing Specialist to lead Shopper Marketing initiatives. The role requires extensive experience in both in-store and online environments, strong stakeholder management, and excellent negotiation skills.
You will collaborate with Marketing and Commercial teams to drive impactful shopper communications and manage significant marketing budgets.
This position offers a salary of £50,000 - £55,000 plus bonus and car allowance, reflecting the importance of innovation and data-driven decisions in the FMCG sector.
Strategic Shopper Marketing Lead | FMCG Growth employer: Mackenzie Jones
Contact Detail:
Mackenzie Jones Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategic Shopper Marketing Lead | FMCG Growth
✨Tip Number 1
Network like a pro! Reach out to your connections in the FMCG sector and let them know you're on the hunt for a new role. You never know who might have the inside scoop on openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its recent marketing campaigns. We want you to show off your knowledge and passion for shopper marketing, so think about how you can bring innovative ideas to the table.
✨Tip Number 3
Practice your negotiation skills! Since this role requires strong negotiation abilities, consider role-playing with a friend or mentor to refine your approach. Confidence is key when discussing salary and benefits.
✨Tip Number 4
Don't forget to apply through our website! We make it easy for you to find and apply for roles that match your skills. Plus, it shows you're serious about joining our team in driving impactful shopper communications.
We think you need these skills to ace Strategic Shopper Marketing Lead | FMCG Growth
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the job description. Highlight your experience in both in-store and online environments, and don’t forget to showcase your stakeholder management skills. We want to see how you can bring value to our Shopper Marketing initiatives!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for the Strategic Shopper Marketing Lead role. Share specific examples of your negotiation skills and how you've driven impactful shopper communications in the past.
Showcase Your Data-Driven Mindset: In the FMCG sector, data is king! Make sure to mention any experience you have with data analysis and how it has influenced your marketing decisions. We love seeing candidates who can back up their strategies with solid data!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, we can’t wait to hear from you!
How to prepare for a job interview at Mackenzie Jones
✨Know Your FMCG Inside Out
Make sure you brush up on the latest trends and innovations in the FMCG sector. Understand how shopper marketing strategies have evolved, especially in both in-store and online environments. This knowledge will help you demonstrate your expertise and show that you're genuinely passionate about the industry.
✨Showcase Your Stakeholder Management Skills
Prepare examples of how you've successfully managed relationships with various stakeholders in previous roles. Think about specific situations where your negotiation skills made a difference. This will highlight your ability to collaborate effectively with Marketing and Commercial teams.
✨Be Data-Driven
Since the role emphasises data-driven decisions, come prepared with examples of how you've used data to inform your marketing strategies. Discuss any tools or methodologies you've employed to analyse shopper behaviour and how those insights led to successful campaigns.
✨Budget Management Experience
As you'll be managing significant marketing budgets, be ready to discuss your experience in budget management. Share how you've allocated resources effectively in past projects and the impact it had on overall marketing success. This will reassure them of your capability to handle their financial expectations.