At a Glance
- Tasks: Lead global marketing strategy and execute impactful campaigns across diverse markets.
- Company: Join a dynamic FMCG company focused on international brand growth and innovation.
- Benefits: Enjoy mainly remote work with occasional office days and a competitive salary of £50,000 - £60,000.
- Why this job: Be part of a vibrant team where creativity meets strategy, making a real global impact.
- Qualifications: 5+ years in marketing with a strong grasp of brand management and international markets.
- Other info: Diversity and inclusion are at our core; we welcome authentic individuals to apply.
The predicted salary is between 42500 - 57500 £ per year.
We are looking for a Global Marketing Lead who can bring the same passion that fuels us at home to markets around the world. This is your chance to step into a diverse, high-impact role where no two days are the same.
You’ll be the driving force behind our international brand and marketing strategy. If you’ve worked across the full marketing mix (consumer and trade), and have real experience supporting international markets, we want to hear from you. Work closely with our International Sales Teams and partner with global agencies, and collaborate with our in-house creatives. You’ll bring strategic thinking, strong leadership, and clear communication to the table – and leave with global growth and brand consistency as your legacy.
What You’ll Do:
- Lead marketing strategy and execution across global markets
- Drive localised, measurable campaigns across all channels
- Ensure brand consistency while staying culturally relevant
- Collaborate cross-functionally and globally
Key Requirements:
We are looking for a dynamic and driven individual who embodies a unique blend of strategic vision, creative flair, and hands-on execution.
- Bold Collaborator: A confident communicator who can seamlessly bridge the gap between Marketing and International Sales. This role requires someone who can influence and collaborate with a diverse range of stakeholders while maintaining focus on shared goals.
- People Leadership: Proven ability to manage relationships both up and down the organizational structure, as well as externally with agencies, distributors, and partners. Skilled in stakeholder management and team collaboration.
- Strategic Doer: A big-picture thinker who is equally comfortable rolling up their sleeves. You thrive in ambiguity, take initiative, and are happy to get involved in execution—from campaign activation to hands-on project delivery.
- Data-Driven Mindset: Numerically confident with a keen eye for performance metrics. Able to build, track, and optimize marketing budgets while analysing campaign results to drive continuous improvement.
- Skilled Presenter: Strong verbal communication and presentation skills, capable of engaging distributor partners, senior leadership, and creative teams to bring ideas to life and foster alignment.
- Creative Storyteller: A compelling writer and content strategist with an eye for visual storytelling. You will lead the creation and curation of high-impact, audience-relevant content across multiple platforms and geographies.
- Marketing All-Rounder: Minimum of 5 years’ experience across the full marketing mix, including brand and category management, digital marketing, trade and in-store POS, PR, conferences, and ATL campaigns.
- Global Perspective: International experience and cultural empathy are highly desirable. Ideally, you’ll bring a strong understanding of how marketing and sales functions operate across diverse regions, particularly Asia, the Middle East, and Europe.
People are at the heart of everything we do. We embrace diversity and are committed to creating an inclusive recruitment process that means people can be their best authentic self.
We would love to reply to all applications, regrettably we are unable to do so due to the high volumes we receive, so if you do not hear back within 14 days unfortunately on this role it won’t be progressing. It is possible that the position could be in the process of closing, so chalk it up to bad timing. But, have no fear! There will be more opportunities. Follow us at Mackenzie Jones Recruitment so you don’t miss them.
Global Marketing Manager employer: Mackenzie Jones
Contact Detail:
Mackenzie Jones Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in global marketing, especially within the FMCG sector. Understanding current market dynamics and consumer behaviour will help you speak confidently about your insights during interviews.
✨Tip Number 2
Network with professionals in the industry, particularly those who have experience in international marketing roles. Engaging with them can provide valuable insights and potentially lead to referrals that could boost your application.
✨Tip Number 3
Prepare to discuss specific examples of successful campaigns you've led in diverse markets. Highlighting your ability to adapt strategies to different cultural contexts will demonstrate your suitability for this global role.
✨Tip Number 4
Showcase your data-driven mindset by being ready to discuss how you've used metrics to optimise marketing strategies in the past. This will align well with the company's focus on performance and continuous improvement.
We think you need these skills to ace Global Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in global marketing, particularly in FMCG. Emphasise your achievements in leading international campaigns and your ability to collaborate with diverse teams.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your strategic vision. Mention specific examples of how you've driven brand consistency and localised campaigns in previous roles.
Highlight Leadership Skills: In your application, focus on your people leadership abilities. Provide examples of how you've managed relationships with stakeholders and led teams to achieve shared goals.
Showcase Data-Driven Success: Demonstrate your data-driven mindset by including metrics from past campaigns. Highlight how you've used performance data to optimise marketing strategies and drive continuous improvement.
How to prepare for a job interview at Mackenzie Jones
✨Showcase Your Global Perspective
Make sure to highlight any international experience you have, especially in markets like Asia, the Middle East, and Europe. Discuss how your cultural empathy has helped you tailor marketing strategies to different audiences.
✨Demonstrate Data-Driven Decision Making
Be prepared to discuss how you've used performance metrics to inform your marketing strategies. Share specific examples of how you've built, tracked, and optimised budgets while analysing campaign results for continuous improvement.
✨Emphasise Collaboration Skills
This role requires strong collaboration with various stakeholders. Prepare examples of how you've successfully bridged gaps between marketing and sales teams, and how you've influenced diverse groups to achieve shared goals.
✨Prepare Compelling Stories
As a creative storyteller, you should be ready to present ideas that resonate with your audience. Bring examples of high-impact content you've created and explain how it engaged your target market across different platforms.