At a Glance
- Tasks: Transform data into insights to boost marketing performance and drive business decisions.
- Company: Join a growing organisation with a focus on innovation and collaboration.
- Benefits: Competitive salary, hybrid working, and a chance to work on impactful projects.
- Other info: Exciting opportunity for career growth in a modern analytics environment.
- Why this job: Make a real difference in marketing strategies using your analytical skills.
- Qualifications: Experience in data analysis, SQL, Power BI, and strong communication skills.
The predicted salary is between 50000 - 50000 £ per year.
Location: Coventry (CV3) - Hybrid Working (up to 3 days per week onsite)
Salary: Circa £50,000
Contract: 12-Month Fixed-Term Contract
We are recruiting for a Data Analyst to join a well-established and growing organisation on a 12-month fixed-term contract. This is an exciting opportunity for an analytically minded professional who enjoys turning data into actionable insights and partnering with marketing and commercial teams to drive business performance.
This role will play a key part in supporting marketing and customer insight initiatives, helping stakeholders make informed decisions through high-quality reporting, analysis, and recommendations.
The Role
Working closely with Marketing, Insights, E-commerce, and senior business stakeholders, you will be responsible for delivering meaningful analysis across customer behaviour, campaign performance, segmentation, and commercial performance. You will use SQL, Power BI, and Excel to build reporting solutions, automate manual processes, and provide insights that influence business strategy and marketing effectiveness.
Key responsibilities include:
- Analysing marketing campaign performance, ROI, customer engagement, and channel effectiveness
- Producing customer segmentation and behavioural analysis to support targeted marketing activity
- Creating and maintaining Power BI dashboards and self-service reporting solutions
- Extracting, transforming, and validating data using SQL
- Supporting customer insight initiatives, customer journey analysis, and loyalty programmes
- Providing data and reporting to support strategic marketing and customer experience projects
- Working with stakeholders to understand business requirements and translate them into analytical solutions
- Improving reporting efficiency through automation and reusable datasets
About You
To be successful in this role, you will have strong analytical and reporting skills combined with experience working with marketing or customer data. You will be comfortable engaging with stakeholders across the business and explaining the story behind the numbers.
Essential Skills & Experience
- Proven experience as a Data Analyst, Marketing Analyst, Customer Analyst, BI Analyst, or similar analytical role
- Experience working with marketing data, campaign performance data, customer insight, CRM data, or customer behaviour analysis
- Strong SQL skills, including querying, joining, transforming, and validating data
- Advanced Excel skills including Pivot Tables, Power Query, and complex formulas
- Strong Power BI experience, including dashboard development, data modelling, and DAX
- Ability to translate business questions into actionable insights and recommendations
- Excellent communication and stakeholder management skills
Desirable Experience
- Customer segmentation and audience analysis
- Campaign performance and ROI analysis
- Customer journey, loyalty, or customer experience analytics
- Experience with Azure Synapse, Databricks, Microsoft Fabric, or similar cloud data platforms
- Experience within retail, distribution, e-commerce, trade, or multi-site environments
What’s on Offer?
- Salary circa £50,000
- Hybrid working - up to 3 days per week onsite in Coventry (CV3)
- 12-month fixed-term contract
- Opportunity to work on high-profile marketing and customer insight initiatives
- Collaborative and stakeholder-facing role with real business impact
- Modern analytics environment using Power BI, SQL, and cloud-based data platforms
If you’re passionate about using data to improve marketing performance, customer engagement, and business decision-making, we’d love to hear from you.
Data Analyst - Marketing in Coventry employer: Macildowie Recruitment and Retention
Join a dynamic and forward-thinking organisation in Coventry as a Data Analyst, where you will thrive in a collaborative work culture that values innovation and employee growth. With hybrid working options and a focus on impactful marketing initiatives, this role offers the chance to develop your analytical skills while contributing to meaningful business decisions. Enjoy a modern analytics environment and the opportunity to work closely with stakeholders, making a real difference in customer engagement and marketing performance.
Contact Details:
Macildowie Recruitment and Retention Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Data Analyst - Marketing in Coventry
✨Tap into Online Data Science Communities
Join online communities focused on data science like Kaggle, LinkedIn groups, or Reddit threads. These are goldmines for temporary gigs, as you can network with professionals and potentially hear about opportunities at companies like Macildowie Recruitment and Retention before they're even advertised!
✨Show Off Your Skills With Projects
Got some cool data science projects? Showcase them on platforms like GitHub or create a personal portfolio website. This visibility is crucial for landing temporary roles—let recruiters see your actual skills in action, which can set you apart from the crowd.
✨Check Out Specialist Job Boards
For temp roles, hit up job boards dedicated to tech and data science, like Stack Overflow Jobs or DataJobs. These platforms often feature openings that you won’t find on general job sites, including contracts with companies like Macildowie Recruitment and Retention.
✨Leverage University Resources
If you're currently at uni or recently graduated, tap into your school's career services. They often have connections with companies looking for temporary data science interns or contract workers, and they might even host job fairs with employers like Macildowie Recruitment and Retention.
We think you need these skills to ace Data Analyst - Marketing in Coventry
Some tips for your application 🫡
Highlight Your Data Projects:When applying for a temporary data science role at Macildowie Recruitment and Retention, make sure to showcase any relevant projects you've worked on. Whether it's a personal project, an academic undertaking, or contributions to an open-source initiative, detailing these experiences can really set you apart and demonstrate your practical skills.
Emphasise Your Analytical Skills:In your CV and cover letter, focus on the specific analytical skills that are key to data science. Mention any experience with statistical tools, programming languages like Python or R, and data visualisation software. Don't forget to include any certifications that may bolster your expertise!
Show Your Flexibility:Since this is a temporary role, it's important to convey your adaptability and willingness to learn. In your cover letter to Macildowie Recruitment and Retention, emphasise how quickly you can get up to speed with new tools or projects. Highlight any previous experiences where you've had to adjust to new environments or challenges.
Craft a Unique Data-Driven Cover Letter:Instead of the usual generic cover letter, spice it up with some data! Maybe you’ve improved a process by 20% in a past role or cleaned a dataset with over a million entries. Use these stats to your advantage to grab Macildowie Recruitment and Retention’s attention and show the tangible impact of your work.
How to prepare for a job interview at Macildowie Recruitment and Retention
✨Showcase Your Analytical Skills
For a data science gig, it's crucial to demonstrate your analytical abilities. Be ready to discuss previous projects and the methodologies you used. Think about how you can quantify your impact—did your analysis improve efficiency or save costs? These are the stories that will stick with interviewers at Macildowie Recruitment and Retention.
✨Brush Up on Technical Skills
You might face technical questions on tools relevant to data science, like Python, R, or SQL. Prepare to solve a problem live—perhaps they'll ask you to write a simple query or code snippet. It’s cool to talk about them, but we need to show we can do it in practice, especially in a temporary role where quick results matter.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to learn quickly and adapt to new tools or workflows. Share examples of how you've thrived in fast-paced environments before, and how you can hit the ground running at Macildowie Recruitment and Retention.
✨Prepare a Portfolio of Your Work
Bring your portfolio to the table—showcase projects where you've leveraged data science techniques to solve problems. Whether it’s a GitHub repository or a set of case studies, having tangible examples of your work will help you stand out and show what you bring to the team at Macildowie Recruitment and Retention.
