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- Tasks: Drive organic growth and enhance SEO strategies for a leading fashion brand.
- Company: Join a renowned fashion brand focused on digital innovation and growth.
- Benefits: Enjoy a competitive salary, autonomy in your role, and clear progression opportunities.
- Other info: This is a permanent onsite position based in Manchester.
- Why this job: Be part of a dynamic team shaping the future of fashion online.
- Qualifications: Proven SEO experience, strong technical skills, and a passion for digital marketing required.
The predicted salary is between 36000 - 60000 £ per year.
Are you passionate about driving organic growth within fashion?
Do you have the technical expertise to take SEO performance to the next level?
Can you turn search data into strategies that boost visibility, traffic, and revenue?
MacGregor Black is collaborating with a
Renowned Fashion Brand
to appoint a
Senior SEO Specialist
. This is a permanent position based
onsite in Manchester
.
As
Senior SEO Specialist
you will play a key role in shaping and executing the SEO strategy to enhance the brand\’s online visibility, organic growth, and revenue performance. Working closely with the digital and ecommerce teams, you will ensure the brand\’s presence is optimised across all digital platforms and positioned competitively within the fashion industry.
Key Responsibilities:
- Develop, implement, and manage SEO strategies across all digital channels.
- Conduct keyword research, site audits, and competitor analysis to identify growth opportunities.
- Optimise on-page elements, product and category pages, and metadata to improve search rankings.
- Oversee technical SEO, collaborating with developers to enhance site performance and resolve issues around crawlability, indexing, and site structure.
- Lead and support content optimisation, ensuring alignment with brand and trading campaigns.
- Track, analyse, and report on SEO performance using tools such as Google Analytics, Search Console, SEMrush, Ahrefs, or Screaming Frog.
- Stay ahead of industry trends and algorithm updates, ensuring best practice is embedded into the SEO roadmap.
What We\’re Looking For:
- Proven experience in SEO, ideally within ecommerce, fashion, or retail.
- Strong technical SEO knowledge and practical hands-on optimisation skills.
- Demonstrable success in improving rankings, driving organic traffic, and increasing online revenue.
- Experience managing SEO tools and reporting dashboards.
- Analytical mindset with the ability to interpret data and provide actionable insights.
- Excellent communication skills, with confidence in influencing cross-functional stakeholders.
- Passion for digital marketing and a proactive approach to innovation.
Why Join?
- Competitive salary package.
- Opportunity to join a dynamic and growing fashion brand.
- Autonomy to lead SEO strategy within a collaborative digital team.
- Clear progression and development opportunities.
Please contact
Gabby Zachrisson
at for more information.
Senior SEO Specialist employer: MacGregor Black
Contact Detail:
MacGregor Black Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior SEO Specialist
✨Tip Number 1
Familiarise yourself with the latest SEO tools and trends, especially those relevant to the fashion industry. Being well-versed in platforms like SEMrush and Ahrefs will not only boost your confidence but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 2
Network with professionals in the fashion and digital marketing sectors. Attend industry events or webinars where you can connect with others who share your passion for SEO. This can lead to valuable insights and potential referrals that could help you land the job.
✨Tip Number 3
Prepare to discuss specific case studies or examples of your past SEO successes during interviews. Highlight how your strategies led to measurable improvements in organic traffic and revenue, particularly in ecommerce or fashion contexts.
✨Tip Number 4
Showcase your analytical skills by being ready to interpret data from tools like Google Analytics and Search Console. Be prepared to discuss how you've used this data to inform your SEO strategies and drive results in previous roles.
We think you need these skills to ace Senior SEO Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in SEO, particularly within the fashion or ecommerce sectors. Use specific examples of how you've improved rankings and driven organic traffic.
Craft a Compelling Cover Letter: In your cover letter, express your passion for fashion and digital marketing. Discuss your technical SEO skills and how they align with the responsibilities outlined in the job description.
Showcase Your Analytical Skills: Include examples of how you've used tools like Google Analytics or SEMrush to track and report on SEO performance. Highlight any actionable insights you've derived from data analysis.
Research the Brand: Familiarise yourself with the fashion brand's online presence. Understand their current SEO strategy and be prepared to discuss how you can enhance their visibility and revenue during the application process.
How to prepare for a job interview at MacGregor Black
✨Showcase Your Technical SEO Skills
Be prepared to discuss your technical SEO knowledge in detail. Highlight specific tools you've used, such as Google Analytics or SEMrush, and share examples of how you've improved site performance through technical optimisations.
✨Demonstrate Your Analytical Mindset
During the interview, be ready to explain how you interpret data and turn insights into actionable strategies. Use real-life examples to illustrate how your analytical skills have led to increased organic traffic or improved rankings.
✨Stay Updated on Industry Trends
Make sure to mention your commitment to staying ahead of industry trends and algorithm updates. Discuss any recent changes in SEO practices that you've adapted to and how they could benefit the fashion brand.
✨Communicate Effectively with Stakeholders
Since the role involves influencing cross-functional teams, practice articulating your ideas clearly. Prepare to discuss how you've successfully collaborated with other departments in previous roles to achieve SEO goals.