At a Glance
- Tasks: Lead exciting marketing campaigns for a global beverage brand and drive impactful results.
- Company: Join a leading company in the beverage industry with a dynamic B2B focus.
- Benefits: Enjoy a competitive salary, hybrid work options, and opportunities for professional growth.
- Other info: Fast-paced environment with opportunities to mentor and develop a team.
- Why this job: Be at the forefront of innovative marketing strategies in the hot beverage sector.
- Qualifications: Creative marketer with B2B experience; degree preferred but not essential.
The predicted salary is between 36000 - 60000 £ per year.
Are you ready to transform bold ideas into tangible results in a dynamic B2B environment? Can you balance multiple campaigns, projects, and events while keeping the bigger brand vision in focus? Do you bring curiosity, creativity, and the drive to turn insights into impactful action?
This role is pivotal in delivering B2B marketing plans that champion market-leading beverage solutions across foodservice, hospitality, and retail channels in the UK & Ireland.
Key Responsibilities:
- Develop and execute UK customer marketing and communication plans, promoting a total hot beverage portfolio across B2B channels, ensuring alignment with overall marketing strategy.
- Support business growth through lead-generating initiatives, digital activity, and account-based marketing tactics, while equipping sales teams with tools to win and retain customers.
- Lead the planning and delivery of trade events and sponsorships – from stand design and activations to pre- and post-event communications.
- Develop creative campaigns across coffee, equipment, and complementary beverage products, collaborating with partners on co-branded activity, seasonal concepts, and product launches.
- Oversee digital channels, including e-commerce and social media, to drive independent customer sales and raise brand visibility.
- Manage brand launches, product strategies, partnerships, and other key marketing initiatives.
- Coordinate agencies and creative partners to deliver high-quality campaigns on time and within budget.
- Manage the UK marketing budget, providing regular performance reporting and analysis.
- Lead, mentor, and develop a Marketing Executive, fostering creativity and collaboration.
- Keep up to date with market trends and category insights, identifying white space opportunities and supporting future growth strategies.
What We’re Looking For:
- Motivated and creative marketer with experience in B2B, foodservice, FMCG, or hot beverages.
- Degree or professional marketing qualification preferred but not essential.
- Proven ability to manage multiple projects and stakeholders in a fast-paced environment.
- Excellent communication, organisational, and interpersonal skills.
- Strong attention to detail, with the ability to write clear briefs, evaluate creative work, and deliver campaigns end-to-end.
- Skilled in Microsoft Office, particularly Excel and PowerPoint.
- Experience in people and agency management.
- Knowledge of digital marketing, including search and social channels, is advantageous.
- Flexible approach with the ability to travel and adapt working hours when required.
Salary: Competitive
If you want more information, please contact Alice Redmond today.
Marketing Manager - Chocolate in Bournemouth employer: MacGregor Black
Join a dynamic and innovative food manufacturing business that prioritises employee development and well-being. With a strong focus on teamwork and collaboration, you'll find a supportive work culture that encourages continuous learning and growth opportunities. Located in a fast-paced environment, this role offers the chance to make a meaningful impact while enjoying competitive benefits and a commitment to work-life balance.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager - Chocolate in Bournemouth
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for MacGregor Black and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like MacGregor Black are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with MacGregor Black on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at MacGregor Black. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager - Chocolate in Bournemouth
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit MacGregor Black. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of MacGregor Black:Show us that you’ve done your homework! In your application, briefly mention what you admire about MacGregor Black’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at MacGregor Black
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at MacGregor Black will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At MacGregor Black, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
