Business Development Manager in West End

Join a market leader and drive further business growth.

Salary: Up to £48,000 (depending on experience) + bonus/commission (earn up to 100% of salary!)

Package: Company car/allowance, hybrid working, flexible benefits, and up to 27 days holiday (+ bank holidays & additional leave purchase scheme)

Hours: 37.5 per week, Monday–Friday

Sector: Packaging Solutions & Distribution

Unpack a rewarding sales career with Macfarlane Packaging. At Macfarlane Packaging, we’re in the business of protecting what matters—our people, our customers, and the planet. We’re also passionate about protecting and growing careers, and this is your opportunity to thrive in a role where success is truly rewarded. With over 75 years of industry expertise, we offer stability, innovation, and a dynamic environment where high performance is recognised. Our fast-paced, results-driven approach challenges and stretches our team, but it also provides genuine opportunities for personal and professional growth.

Your Role: Business Development Manager

In this role, you’ll be at the forefront of continually expanding our market presence within London. Reporting to the Regional Sales Manager and responsible for a £3M+ turnover territory, you’ll use your consultative sales approach to build a robust sales pipeline and convert new customer relationships. You’ll spend much of your time in the field—networking, cold-calling, and following up on marketing activities—while conducting packaging audits, preparing proposals, and closing deals to ensure a smooth onboarding process.

What You’ll Be Doing:

• Drive business growth by developing and implementing a sales plan that secures new customer relationships across your territory.
• Utilise a consultative approach to negotiate commercial terms, assess opportunities, and maximise profitability while expanding our customer base.
• Engage with key decision-makers through networking, cold-calling, and packaging audits to uncover cross-selling and upselling opportunities.
• Collaborate with regional and national teams to ensure seamless customer onboarding, maintain high service standards, and support effective sales administration.
• Leverage CRM tools (e.g. Microsoft Dynamics) to track leads, manage your sales pipeline, and support solution development.

What We’re Looking For:

• A minimum of two years’ experience in a client acquisition–focused, B2B field sales role with a proven track record in securing new business.
• Ideally some previous experience of packaging related sales (and understanding of products/technical specifications).
• Demonstrated success in a consultative, solutions–based sales approach with strong negotiation and closing skills.
• Experience planning and executing sales campaigns—including cold-calling, networking, and leveraging referrals—to meet challenging sales targets.
• Proven ability in managing margin control and optimising profit margins during negotiations.
• Excellent presentation and communication skills, both in person and in writing.
• Self-motivation, resilience, and the ability to work autonomously with strong commercial acumen.
• A valid UK driving licence, residence ‘on patch’ within the stipulated territory, and a willingness to travel across the region and to our site in Harlow regularly.
• Proficiency in Microsoft Office and CRM systems (experience with Microsoft Dynamics is advantageous).

Why Choose Macfarlane:

• We reward your achievements with a competitive salary and a fantastic benefits package, including:
• 25 days holiday (rising to 27 with service) + bank holidays
• Additional holiday purchasing scheme
• Flexible benefits, including enhanced pension and life assurance
• A choice of company car or cash allowance (including electric options)
• Wellbeing and employee assistance programs
• Extensive training and career development opportunities
• Employee discounts, volunteering days, and more!

Shape Your Future with Us:

We empower our people to achieve their ambitions. Whether you’re seeking leadership opportunities or specialist training, we provide structured career pathways for growth—including accredited programs with the Institute of Leadership & Management (ILM) and the Institute of Sales Professionals (ISP). The possibilities are limitless.

Ready to Drive Business Growth? We’re moving fast to find the right candidate, so apply now! Click ‘Apply’ to submit your up-to-date CV. All applications will be acknowledged. We’re an equal opportunities employer and welcome applicants from all backgrounds. If you require any adjustments during the recruitment process, please let us know. No recruitment agencies, please.