Territory Growth Coordinator, B2B Sales & CRM

Territory Growth Coordinator, B2B Sales & CRM

Full-Time 30000 - 32000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Support sales teams, generate leads, and enhance customer engagement in a dynamic environment.
  • Company: Join Macfarlane Packaging, a leader in sustainable packaging solutions with a collaborative culture.
  • Benefits: Enjoy a competitive salary, flexible benefits, and up to 27 days holiday.
  • Other info: Great career progression opportunities with structured training and mentoring.
  • Why this job: Be part of a proactive team driving growth and making a real impact in the packaging industry.
  • Qualifications: Sales experience, strong communication skills, and a positive, team-oriented attitude are essential.

The predicted salary is between 30000 - 32000 £ per year.

Business Development Coordinator Location: Heywood Distribution Park Salary: Up to £32,000 (depending on experience) plus bonus/OTE Package: Flexible benefits package including up to 27 days holiday (plus bank holidays & annual leave purchase scheme) Hours: 37.5 hours per week, Monday-Friday Sector: Packaging Distribution & Solutions

Protecting what matters, together We’re dedicated to protecting what matters most – our people, our customers, our communities and the environment. At Macfarlane Packaging, our commitment to customer satisfaction, sustainability and continual improvement creates a highly collaborative, supportive and friendly workplace where you can build a career that grows. With over 75 years of industry expertise, we combine the stability of an established market leader with the pace and ambition of a business focused on continual growth. Our environment is fast-moving, commercially driven and highly customer-focused – offering genuine opportunities for development and progression.

If you enjoy working proactively, thrive in a sales-led environment, and want to be part of a team focused on winning and growing business, this could be an excellent opportunity for you.

The Business Development Coordinator Role This is a commercially focused sales support position working closely alongside our regional Business Development Managers within our Heywood sales team. Supporting a highly proactive new business sales function, you will play a key role in helping to drive territory growth across the Lancashire and North Manchester region. Your role will combine traditional sales coordination responsibilities with more proactive commercial activity, helping to generate opportunities, support pipeline development, reactivate dormant accounts, and maintain excellent customer engagement throughout the sales process.

Working collaboratively with internal departments including procurement, logistics and customer services, you will help ensure a seamless customer experience from initial enquiry through to order fulfilment and ongoing account development. Alongside supporting sales administration and CRM management, you will also undertake proactive outbound contact with prospective, existing and lapsed customers – helping to maximise sales opportunities and support the wider growth strategy of the region.

Key Responsibilities

  • Support the Business Development Managers with day-to-day sales activity, pipeline management and territory planning
  • Proactively contact prospective, dormant and underutilised accounts to identify sales opportunities and generate customer engagement
  • Follow up quotations, enquiries, marketing leads and sales campaigns to maximise conversion opportunities
  • Utilise CRM (Microsoft Dynamics) to accurately manage customer records, opportunities, pipeline activity and reporting
  • Process customer orders and enquiries accurately and efficiently whilst maintaining excellent levels of customer service
  • Work collaboratively with procurement and logistics teams to ensure smooth order fulfilment and customer satisfaction
  • Support account development activity through proactive communication and relationship management
  • Assist in identifying opportunities for up-selling and cross-selling across the wider product portfolio
  • Maintain strong administrative accuracy across all aspects of the sales process

What You Will Bring

Essential:

  • Minimum of 12 months’ experience within a sales/business development coordination, internal sales, customer account management or sales support role
  • Experience working within a proactive sales environment involving outbound customer contact and opportunity generation
  • Confident telephone manner with experience handling both inbound enquiries and outbound customer calls
  • Strong communication and relationship-building skills with a professional and engaging approach
  • Excellent organisational skills with the ability to manage multiple priorities in a fast-paced environment
  • Strong IT skills including Microsoft Office and CRM systems
  • Positive, team-oriented approach with strong attention to detail and commercial awareness

Desirable:

  • Previous experience supporting field-based Business Development Managers or external sales teams
  • Experience working within packaging, distribution, wholesale or other fast-paced consumable product sectors
  • Familiarity with Microsoft Dynamics CRM
  • Experience supporting new business activity, account reactivation campaigns or lead generation initiatives

What You Will Get

We provide a competitive salary alongside a rewarding bonus structure and flexible benefits package which can include:

  • 25 days annual leave (rising to 27 with service) plus all public/bank holidays
  • Additional holiday purchase scheme
  • Contributory pension scheme
  • Employee assistance programme to support wellbeing
  • Extensive training and development opportunities
  • Employee discount scheme (retail and leisure)
  • Annual paid volunteering day
  • Simply Health/Dental or BUPA options (role dependent)
  • Enhanced HR policies and long service awards
  • Charitable giving options
  • Financial support with eye tests and glasses (DSE users)
  • EE mobile discount scheme

Your Future With Us

At Macfarlane Group, we actively support career progression and internal mobility. This role offers excellent long-term development opportunities within sales, account management and commercial operations. You’ll benefit from structured training, ongoing mentoring and access to both internal and external development programmes designed to help you grow your career within a successful national business.

We welcome and encourage applications from people of all backgrounds irrespective of age, gender, disability, race, nationality, ethnicity, gender expression, religion or sexual orientation. Should you require any support or adjustments during the recruitment process, please email our recruitment team directly.

Territory Growth Coordinator, B2B Sales & CRM employer: Macfarlane Group UK Ltd

At Macfarlane Packaging, we pride ourselves on being an exceptional employer, offering a supportive and collaborative work environment in the heart of Heywood Distribution Park. With a strong focus on employee growth, we provide extensive training and development opportunities, alongside a flexible benefits package that includes generous holiday allowances and a rewarding bonus structure. Join us to be part of a dynamic team dedicated to protecting what matters most while advancing your career in a fast-paced, customer-focused industry.

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Contact Details:

Macfarlane Group UK Ltd Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Territory Growth Coordinator, B2B Sales & CRM

Tip Number 1

Get to know the company inside out! Research Macfarlane Packaging, their values, and recent news. This will help you tailor your conversations and show that you're genuinely interested in being part of their team.

Tip Number 2

Network like a pro! Reach out to current employees on LinkedIn or attend industry events. Building connections can give you insider info and might even lead to a referral – which is always a bonus!

Tip Number 3

Practice your pitch! Be ready to talk about your experience and how it aligns with the role of Territory Growth Coordinator. Highlight your proactive sales skills and how you can contribute to driving growth in the Lancashire and North Manchester region.

Tip Number 4

Don’t forget to follow up! After interviews or networking chats, send a quick thank-you email. It shows your enthusiasm and keeps you fresh in their minds as they make decisions.

We think you need these skills to ace Territory Growth Coordinator, B2B Sales & CRM

Sales Coordination
Customer Engagement
Pipeline Management
CRM Management
Proactive Communication
Relationship Building
Organisational Skills

Some tips for your application 🫡

Tailor Your CV:Make sure your CV reflects the skills and experiences that match the Territory Growth Coordinator role. Highlight your sales support experience and any relevant achievements to grab our attention!

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how you can contribute to our team. Keep it engaging and personal – we love a bit of personality!

Showcase Your Communication Skills:Since this role involves a lot of customer interaction, make sure to demonstrate your strong communication skills in your application. Whether it's through your writing style or examples of past experiences, let us see how you connect with others.

Apply Through Our Website:We encourage you to apply directly through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!

How to prepare for a job interview at Macfarlane Group UK Ltd

Know Your Stuff

Before the interview, make sure you understand Macfarlane Packaging's mission and values. Familiarise yourself with their products and services, especially in the packaging distribution sector. This will help you demonstrate your genuine interest and how you can contribute to their growth.

Showcase Your Sales Skills

Prepare specific examples from your past experience that highlight your sales coordination and customer engagement skills. Think about times when you successfully generated leads or reactivated dormant accounts. Be ready to discuss how you can apply these experiences to support the Business Development Managers.

Be Proactive in Your Approach

Since the role involves proactive outreach, come prepared with ideas on how you would approach contacting prospective and dormant customers. Discuss strategies for maintaining excellent customer engagement and how you would manage multiple priorities in a fast-paced environment.

Ask Insightful Questions

At the end of the interview, have a few thoughtful questions ready. Inquire about the team dynamics, the tools they use for CRM management, or how success is measured in the role. This shows your enthusiasm and helps you gauge if the company culture aligns with your values.