Internal Sales Coordinator Macfarlane Group UK Ltd in Coventry

Location: Exhall, Coventry

Salary: £28,000 per annum, plus lucrative bonus/rewarding OTE

Package: Flexible benefits package including up to 27 days holiday (plus bank holidays & annual leave purchase scheme)

Hours: 37.5 hours per week, Monday-Friday

Sector: Packaging Distribution & Solutions

Protecting what matters, together. We’re dedicated to protecting what matters most – our people, our customers, our communities and the environment. At Macfarlane Packaging, our commitment to customer satisfaction, sustainability and continual improvement creates a highly collaborative, supportive and friendly workplace where you can build a career that grows.

With over 75 years of industry expertise, we combine the stability of an established market leader with the pace and ambition of a business focused on continual growth. Our environment is fast‑moving, commercially driven and highly customer‑focused – offering genuine opportunities for development and progression.

If you enjoy working proactively, thrive in a sales‑led environment, and want to be part of a team focused on winning and growing business, this could be an excellent opportunity for you.

The Internal Sales Coordinator Role

This is a commercially focused sales support position working closely alongside our regional Sales Executives within our Midlands sales team. Supporting a highly proactive new business sales function, you will play a key role in helping to drive territory growth across the wider Midlands region. Your role will combine traditional sales coordination responsibilities with more proactive commercial activity, helping to generate opportunities, support pipeline development, reactivate dormant accounts, and maintain excellent customer engagement throughout the sales process.

Working collaboratively with internal departments including procurement, logistics and customer services, you will help ensure a seamless customer experience from initial enquiry through to order fulfilment and ongoing account development. Alongside supporting sales administration and CRM management, you will also undertake proactive outbound contact with prospective, existing and lapsed customers – helping to maximise sales opportunities and support the wider growth strategy of the region.

Key Responsibilities

• Support our external Sales Executives with day‑to‑day sales activity, pipeline management and territory planning with new business enquiries
• Proactively contact cold prospective, dormant and underutilised accounts to identify sales opportunities and generate customer engagement
• Follow up quotations, enquiries, marketing leads and sales campaigns to maximise conversion opportunities
• Utilise CRM (Microsoft Dynamics) to accurately manage customer records, opportunities, pipeline activity and reporting
• Process customer orders and enquiries accurately and efficiently whilst maintaining excellent levels of customer service
• Work collaboratively with procurement and logistics teams to ensure smooth order fulfilment and customer satisfaction
• Support account development activity through proactive communication and relationship management
• Assist in identifying opportunities for up‑selling and cross‑selling across the wider product portfolio
• Maintain strong administrative accuracy across all aspects of the sales process

What You Will Bring

Essential:

• Minimum of 12 months’ experience within a sales/business development coordination, internal sales, customer account management or sales support role
• Experience working within a proactive sales environment involving outbound customer contact and opportunity generation
• Confident telephone manner with experience handling both inbound enquiries and outbound customer calls
• Strong communication and relationship‑building skills with a professional and engaging approach
• Excellent organisational skills with the ability to manage multiple priorities in a fast‑paced environment
• Strong IT skills including Microsoft Office and CRM systems
• Positive, team‑oriented approach with strong attention to detail and commercial awareness

Desirable:

• Previous experience supporting field‑based external sales teams
• Experience working within packaging, distribution, wholesale or other fast‑paced consumable product sectors
• Familiarity with Microsoft Dynamics CRM
• Experience supporting new business activity, account reactivation campaigns or lead generation initiatives

What You Will Get

• 25 days annual leave (rising to 27 with service) plus all public/bank holidays
• Additional holiday purchase scheme
• Contributory pension scheme
• Employee assistance programme to support wellbeing
• Extensive training and development opportunities
• Employee discount scheme (retail and leisure)
• Annual paid volunteering day
• Simply Health/Dental or BUPA options (role dependent)
• Enhanced HR policies and long service awards
• Charitable giving options
• Financial support with eye tests and glasses (DSE users)
• EE mobile discount scheme

Your Future With Us

At Macfarlane Group, we actively support career progression and internal mobility. This role offers excellent long‑term development opportunities within sales, account management and commercial operations. You’ll benefit from structured training, ongoing mentoring and access to both internal and external development programmes designed to help you grow your career within a successful national business.

We welcome and encourage applications from people of all backgrounds irrespective of age, gender, disability, race, nationality, ethnicity, gender expression, religion or sexual orientation. Should you require any support or adjustments during the recruitment process, please email our recruitment team directly.