At a Glance
- Tasks: Drive new business growth and build strong customer relationships in a dynamic sales role.
- Company: Join Macfarlane Group, a leader in packaging solutions with a supportive culture.
- Benefits: Enjoy a competitive salary, bonus potential, flexible benefits, and up to 27 days holiday.
- Other info: Great career progression opportunities with extensive training and development support.
- Why this job: Make a real impact by winning new business and developing meaningful client relationships.
- Qualifications: Two years of B2B sales experience and a proven track record in new business acquisition.
The predicted salary is between 42750 - 52250 £ per year.
Location/Territory: Local Lancashire & North Manchester Region
Salary: Up to £50,000 (dependent on experience) + bonus (OTE up to 100% of salary)
Package: Company car or allowance, flexible benefits, up to 27 days holiday (plus bank holidays & holiday purchase scheme)
Hours: 37.5 hours per week, Monday-Friday
Sector: Packaging Distribution & Solutions
Protecting what matters, together. We’re dedicated to protecting what matters most – our people, our customers, our communities and the environment. At Macfarlane Packaging, our commitment to customer satisfaction, sustainability and continual improvement creates a highly collaborative, supportive and friendly workplace where you can build a sales career that grows.
The Business Development Manager Role:
This is a new business, field-based sales role focused on driving profitable growth across your assigned local territory. You will take ownership of developing a robust sales pipeline, targeting and converting new customers through a consultative, solution-led approach. Working closely with internal teams and regional leadership, you will identify opportunities, conduct packaging audits, present tailored solutions, and secure profitable new business opportunities across a broad range of sectors.
Key Responsibilities:
- Develop and execute a structured territory sales plan focused on new business acquisition
- Identify, target, and win new customers through cold calling, networking, referrals, and marketing leads
- Build and maintain a strong, active pipeline to consistently achieve and exceed new business targets
- Conduct customer site visits and packaging audits to identify improvement opportunities
- Present tailored, solution-led proposals aligned to customer needs and commercial objectives
- Negotiate pricing and commercial terms to maximise margin and long-term value
- Work closely with internal teams (sales support, procurement, logistics) to ensure smooth onboarding and delivery
- Maintain accurate and up-to-date records of all activity, opportunities, and pipeline via CRM (MS Dynamics)
- Collaborate with wider regional and national teams to maximise cross-selling opportunities
What You Will Bring:
Essential:
- Minimum of two years’ experience in a B2B field sales role focused on targeted new business acquisition
- Proven track record of winning new business and achieving sales targets
- Strong consultative selling approach with the ability to identify needs and deliver tailored products & solutions
- Experience generating own leads through cold calling, networking, and proactive prospecting
- Commercial awareness with the ability to negotiate effectively and protect margin
- Self‑motivated, resilient, and comfortable working autonomously in a field‑based role
- Excellent communication and presentation skills
- Valid UK driving licence
- Strong IT skills including Microsoft Office and CRM systems
Desirable:
- Experience within packaging, manufacturing, distribution, or a related technical product environment
- Familiarity with Microsoft Dynamics CRM
What You Will Get:
- Competitive basic salary alongside a lucrative bonus structure designed to recognise and incentivise success
- Flexible benefits package including annual leave, pension scheme, company car or cash allowance, employee assistance programme, and more
Your Future With Us:
At Macfarlane Group, we actively support career progression and internal mobility. This role offers a clear pathway into senior sales or leadership positions, supported by structured development plans and ongoing training.
We welcome and encourage applications from people of all backgrounds irrespective of age, gender, disability, race, nationality, ethnicity, gender expression, religion or sexual orientation.
Business Development Manager Macfarlane Group UK Ltd in Reading employer: Macfarlane Group UK Ltd
At Macfarlane Packaging, we pride ourselves on being an excellent employer, offering a supportive and collaborative work culture that values teamwork and continuous improvement. Located in Grantham, our employees benefit from competitive salaries, flexible benefits, and extensive training opportunities that foster personal and professional growth. Join us to be part of a company that not only prioritises customer satisfaction but also invests in the development of its people, ensuring a rewarding career path in the packaging design and manufacturing sector.
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Manager Macfarlane Group UK Ltd in Reading
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Business Development Manager Macfarlane Group UK Ltd at Macfarlane Group UK Ltd, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Macfarlane Group UK Ltd. Tailor your message to explain why you’re drawn to them and how you can contribute as a Business Development Manager Macfarlane Group UK Ltd. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Business Development Manager Macfarlane Group UK Ltd in Reading
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Macfarlane Group UK Ltd:When writing your cover letter, make sure to tailor your message specifically for Macfarlane Group UK Ltd. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Macfarlane Group UK Ltd
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Macfarlane Group UK Ltd that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Macfarlane Group UK Ltd that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Macfarlane Group UK Ltd’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
