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- Tasks: Manage and optimize B2B and B2C websites, focusing on content, SEO, and user experience.
- Company: Agility Eco is dedicated to sustainability and energy efficiency, working with councils and brands.
- Benefits: Enjoy a salary up to 35k, 25 days leave, paid volunteer days, and discounts with retailers.
- Why this job: Join a small, dynamic team and make a real impact on digital performance and user engagement.
- Qualifications: Experience with Umbraco CMS, HTML/CSS, and Google Analytics; strong SEO and UX/UI knowledge required.
- Other info: This hybrid role allows flexibility between Sutton and Aylesbury offices.
The predicted salary is between 28000 - 42000 £ per year.
Agility Eco are looking for a Senior Digital Performance Executive to join the team! This role is hybrid and can be based from either our Sutton or Aylesbury offices. You’ll play a critical role in managing and optimising our newly rebranded B2B and B2C websites. You will work closely with the marketing and technical teams to ensure that the websites are functional, user-friendly, and aligned with our strategic goals. This is a hands-on role that includes content management using Umbraco, implementing SEO strategies, overseeing user experience (UX), and ensuring website updates are optimised for both engagement and conversions. It is a small marketing team working across B2B & B2C for several councils, brands, government grants and projects. Experience with Salesforce Experience Cloud is desirable but not essential, as we are considering future integration for more complex user portals and engagement. This role will require knowledge of Umbraco CMS management and HTML/CSS.
This role sits within our Marketing Transformation team. You’ll work closely with a broad range of internal teams and external stakeholders.
The role will reports into the Senior Marketing Managers.
What you’ll be doing:
- Umbraco CMS Management: Oversee day-to-day website maintenance, including building new pages, updating content, and ensuring the site remains functional and aligned with marketing strategies.
- Regularly update website content (landing pages, blogs, product/service pages) ensuring it aligns with the rebranding, SEO best practices, and both B2B and B2C audience needs.
- Implement on-page SEO techniques (meta tags, keywords, alt text) and ensure the site adheres to technical SEO guidelines to improve organic traffic and search engine rankings.
- Continuously improve the user experience (UX) by streamlining navigation, improving user journeys, and ensuring the site meets the needs of both B2B and B2C audiences.
- Write and edit website copy, including engaging Call To Actions (CTAs), product descriptions, and blogs, ensuring consistency with the brand’s tone and voice.
- Work closely with the marketing team to implement the digital strategy across websites, while having the confidence to challenge and suggest improvements if strategies don’t align with website goals or performance.
- Use tools like Google Analytics to monitor website performance, assess user behaviour, and make data-driven decisions for optimisation and growth.
- Website Performance Monitoring: Regularly check for broken links, load speed issues, and other website errors, ensuring all technical aspects (e.g., security updates) are addressed promptly.
What we need from you:
- Previous experience or an interest in performance marketing
- Extensive experience with Umbraco CMS
- Previous experience with HTML/CSS
- Proficient in using Google Analytics or other web analytics platforms to monitor performance and drive improvements.
- Strong understanding of on-page and technical SEO
- UX/UI knowledge
- Proven experience writing clear, engaging, and SEO-optimised copy, with the ability to tailor content for different target audiences.
Desirable:
- Experience in the energy efficiency or sustainability sector
- Experience with Salesforce
What we offer:
- Salary up to 35k
- 25 days annual leave
- Enhanced Maternity, Adoption and Paternity leave
- 2 Paid volunteer days per year
- Pension Scheme
- Life Assurance
- Access to employee assistance programmes
- Online GP Service, 24 hours a day, 365 days a year
- Discounts with national retailers
AgilityEco value diversity and encourage people from all backgrounds and communities to apply, our teams individual life experiences are part of what makes us great and we commit to providing a safe and inclusive environment for all.
M Group Services Web Performance Executive employer: M Group Services
Contact Detail:
M Group Services Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land M Group Services Web Performance Executive
✨Tip Number 1
Familiarize yourself with Umbraco CMS if you haven't already. Since this role heavily involves managing content on the platform, having hands-on experience or even completing a few tutorials can give you a significant edge during discussions.
✨Tip Number 2
Brush up on your SEO knowledge, especially on-page techniques. Understanding how to implement meta tags, keywords, and alt text will not only help you in the role but also show your proactive approach to optimizing website performance.
✨Tip Number 3
Get comfortable with Google Analytics and other web analytics tools. Being able to analyze user behavior and website performance metrics will be crucial for making data-driven decisions, which is a key part of the job.
✨Tip Number 4
Consider gaining some insights into UX/UI principles. Since improving user experience is a major responsibility, understanding how to streamline navigation and enhance user journeys will demonstrate your commitment to the role.
We think you need these skills to ace M Group Services Web Performance Executive
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Senior Digital Performance Executive position. Understand the key responsibilities, such as Umbraco CMS management and SEO strategies, so you can tailor your application accordingly.
Highlight Relevant Experience: In your CV and cover letter, emphasize your experience with Umbraco CMS, HTML/CSS, and any previous roles in performance marketing. Provide specific examples of how you've improved website performance or user experience in past positions.
Showcase Your Skills: Demonstrate your proficiency in using tools like Google Analytics. Include metrics or data from previous projects that showcase your ability to drive improvements and optimize website performance.
Tailor Your Application: Customize your cover letter to reflect your understanding of Agility Eco's mission and values. Mention your interest in sustainability and how your skills align with their goals, particularly in the energy efficiency sector.
How to prepare for a job interview at M Group Services
✨Showcase Your Umbraco Expertise
Be prepared to discuss your experience with Umbraco CMS in detail. Highlight specific projects where you've managed content, built pages, or optimized websites. This will demonstrate your hands-on skills and understanding of the platform.
✨Demonstrate SEO Knowledge
Since the role involves implementing SEO strategies, come ready to talk about your experience with on-page SEO techniques. Share examples of how you've improved search engine rankings or organic traffic in previous roles.
✨Highlight Your UX/UI Understanding
User experience is crucial for this position. Be prepared to discuss how you've improved user journeys and navigation in past projects. Providing concrete examples will show your ability to enhance website functionality.
✨Prepare Data-Driven Insights
Familiarize yourself with Google Analytics and be ready to discuss how you've used data to inform decisions. Share specific metrics you've monitored and how they influenced your strategies for website optimization.
