At a Glance
- Tasks: Lead brand marketing campaigns and drive growth across digital channels.
- Company: Lyst, a global fashion shopping platform based in London.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Collaborative culture with a focus on innovation and impact.
- Why this job: Join a dynamic team and shape the future of fashion marketing.
- Qualifications: Experience in full-funnel marketing and knowledge of premium fashion markets.
The predicted salary is between 50000 - 65000 £ per year.
Lyst, a global fashion shopping platform founded in London, is hiring to accelerate its marketing strategy across new and established markets. Reporting to the VP Marketing, the role collaborates across the business with stakeholders at all levels, to drive awareness and consideration through paid digital, creator and owned channels.
We seek a hands-on marketer with experience in app and web full-funnel activations, strong budget management, and a deep knowledge of premium fashion markets.
Brand Marketing Lead — Full‑Funnel Growth & Campaigns in London employer: Lyst
Lyst is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for innovative marketers looking to make a significant impact in the fashion industry. With a focus on employee growth and development, Lyst offers unique opportunities to engage with diverse stakeholders while driving full-funnel marketing strategies in a vibrant London setting, renowned for its rich fashion heritage. Join us to be part of a forward-thinking team that values creativity and results, all while enjoying the benefits of working in one of the world's fashion capitals.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Marketing Lead — Full‑Funnel Growth & Campaigns in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Lyst and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Lyst are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Lyst on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Lyst. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Marketing Lead — Full‑Funnel Growth & Campaigns in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Lyst. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Lyst:Show us that you’ve done your homework! In your application, briefly mention what you admire about Lyst’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Lyst
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Lyst will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Lyst, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
