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- Tasks: Lead and develop a dynamic sales team while achieving sales targets.
- Company: Join LWC, a leading wholesale drinks distributor with 40 years of industry experience.
- Benefits: Enjoy personal and professional growth opportunities in a supportive environment.
- Why this job: Make a tangible impact in the drinks industry while working with a passionate team.
- Qualifications: Exceptional leadership skills and a proven sales track record are essential.
- Other info: Ideal for those based in Somerset, Dorset, or Devon.
The predicted salary is between 36000 - 60000 £ per year.
Location: South West, England
About LWC: At LWC, we are dedicated to delivering exceptional service with a can do attitude that sets us apart. Our meticulous attention to detail and strong work ethic have established us as one of the industry's leading partners. As a wholesale drinks distributor, LWC supplies an extensive range of alcoholic and non-alcoholic beverages to pubs, bars, restaurants, hotels, and other businesses in the hospitality sector. With 40 years of industry experience, we pride ourselves on our market insight and ability to forecast future trends. Our national reach and regional structure ensure we stay attuned to local market dynamics. The growth and success of LWC are intertwined with the growth and success of our customers and our team.
Position Overview: We are seeking a dynamic Sales Manager, ideally based in Somerset, Dorset or Devon, to join our mission of delivering the best service in the industry. The ideal candidate will be an influential leader with a passion for supporting and coaching a team of expert salespeople. As LWC experiences rapid growth, this role offers significant personal and professional opportunities. If you are passionate about the drinks industry and eager to make a tangible impact, this position is perfect for you.
Key Responsibilities:
- Manage and develop a team comprising of Account Managers, Wine Development Managers, and a Brand Activation Manager.
- Achieve the agreed sales and margin budget.
- Meet targets focussed on new business, wine, and signature brands, maximising sales and margin whilst minimising attrition.
- Enhance the efficiency of account managers by focusing on new business targets, margin-driving categories, customer spend, focus brand targets, and minimizing attrition.
- Lead monthly sales meetings.
- Build and strengthen relationships with key customers in support of account managers.
- Conduct annual appraisals and regular reviews with direct reports, including regular field visits.
- Collaborate with key stakeholders such as Depot Managers, Operational Teams, Regional Managers, and the Support Centre team to meet company targets.
- Identify and communicate industry and retail trends and activities.
Key Skills and Qualifications:
- Exceptional leadership, people management and coaching abilities.
- Commercial experience, preferably in the on-trade.
- Proven track record in sales and achieving growth targets.
- In-depth knowledge of the trade and market trends.
- Outstanding communication skills.
- Demonstrated success in managing a high-performing sales team.
Desirable: Comprehensive knowledge of drinks across all categories.
Desirable: Experience and understanding of hospitality retail.
Sales Manager in Newton Abbot employer: LWC Drinks
Contact Detail:
LWC Drinks Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager in Newton Abbot
✨Tip Number 1
Familiarise yourself with the drinks industry, especially the latest trends and market dynamics. This knowledge will not only help you in interviews but also demonstrate your passion for the role and the company.
✨Tip Number 2
Network with professionals in the hospitality sector, particularly those who work with wholesale drinks distributors. Building relationships can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss your leadership style and how you've successfully managed sales teams in the past. Be ready to share specific examples of how you've achieved growth targets and supported team members.
✨Tip Number 4
Research LWC's values and mission to align your responses during the interview. Showing that you understand their commitment to exceptional service will set you apart as a candidate who truly fits their culture.
We think you need these skills to ace Sales Manager in Newton Abbot
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales management, particularly in the hospitality sector. Emphasise your leadership skills and any achievements related to team performance and sales growth.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the drinks industry and your understanding of market trends. Mention specific examples of how you've successfully led teams and achieved sales targets in previous roles.
Highlight Key Skills: In your application, clearly outline your exceptional leadership, people management, and coaching abilities. Use concrete examples to demonstrate your commercial experience and success in managing high-performing sales teams.
Showcase Industry Knowledge: Demonstrate your in-depth knowledge of the drinks trade and market trends. Mention any relevant experience you have in the on-trade and how it can benefit LWC in achieving their sales and margin goals.
How to prepare for a job interview at LWC Drinks
✨Show Your Leadership Skills
As a Sales Manager, you'll need to demonstrate your leadership abilities. Prepare examples of how you've successfully managed and developed teams in the past. Highlight your coaching techniques and how you've motivated your team to achieve sales targets.
✨Know the Industry Inside Out
Familiarise yourself with the drinks industry, especially trends and market dynamics. Be ready to discuss recent developments and how they could impact LWC. This shows your passion for the sector and your proactive approach to staying informed.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and decision-making abilities. Think of scenarios where you had to overcome challenges in sales or team management. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Build Rapport with Interviewers
Establishing a connection with your interviewers can set you apart. Be personable and engage them in conversation about their experiences at LWC. This not only shows your interpersonal skills but also your genuine interest in the company culture.
