At a Glance
- Tasks: Support the activation of Givenchy's Ecommerce & CRM strategy and manage digital campaigns.
- Company: Join the luxury brand Givenchy and be part of a dynamic marketing team.
- Benefits: Gain valuable experience in digital marketing within a prestigious brand.
- Other info: 12-month internship starting January 2027, perfect for students eager to learn.
- Why this job: Dive into the world of luxury and digital, making an impact on brand performance.
- Qualifications: Fluent in English with strong analytical skills and a passion for digital.
The predicted salary is between 40500 - 49500 £ per year.
The Digital Intern will be responsible for supporting the activation of the Ecommerce & CRM strategy of Givenchybeauty.com in the UK. This profile will be obsessed with all things digital & luxury, and highly motivated to continue the success story of Givenchy’s digital performance whilst always protecting brand image.
Main responsibilities
- Ecommerce
- Support the management of the local e-commerce site, tracking performance daily.
- Coordinate product launches and update site content, including visuals, merchandising & promotions.
- Maintain daily site checks for any bugs, errors, and/or needed optimisations to support sales.
- Support on e-commerce tech developments working closely with our tech team in headquarters.
- Support in content briefs for performance media campaigns, working alongside Labelium and Tigrz.
- Prepare daily/weekly/monthly e-commerce reports, tracking sales vs target / key priorities & qualitative feedback.
- Completion of ad-hoc UK reports.
- Support on the completion of monthly reports shared with Ecommerce headquarters.
- CRM
- Manage end-to-end campaign delivery including campaign build, segmentation, proofing, testing, optimisation, reporting.
- Brief and manage external agency to deliver all CRM assets, including print and fulfilment for direct mail and email HTML development.
- Contribute to the generation of creative ideas for CRM content creation within the department.
- Support stores with local events through email campaigns, where necessary.
- Ensure timely execution and completion of all CRM campaigns within budget.
Profile
- Fluent in English.
- Genuine affinity for the brand and the luxury industry.
- Strong numerical and analytical skills.
- Keen eye for detail and excellent proof-reading skills.
- Team player able to build strong and efficient relationships.
- Ability to work under pressure and meet tight deadlines.
- Highly organised and detail-oriented, with a strong ability to manage multiple projects simultaneously with un-prompted follow-through.
- Proficient in Microsoft Office Suite; Excel and PowerPoint.
- Bachelor's degree required.
- Previous digital experience required.
- Basic HTML knowledge desirable but not required.
- Experience using Photoshop desirable but not required.
- Experience using Salesforce Commerce Cloud and Marketing Cloud desirable but not required.
Additional Information
- Reports To: Senior Ecommerce & Acquisition Manager and CRM Manager.
- Direct Reports: None.
- Internal Contacts: Marketing Product Managers, Global Ecommerce Team, Global CRM Team.
- External Contacts: Media Agencies: Labelium & Tigrz.
Digital Intern employer: LVMH FRAGRANCE BRANDS
LVMH Fragrance Brands is an exceptional employer, offering a dynamic work culture that fosters creativity and collaboration in the heart of Greater London. Employees benefit from extensive growth opportunities within the luxury beauty sector, alongside competitive compensation and a commitment to brand integrity. Join us to be part of a prestigious company that values innovation and excellence in every aspect of its operations.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Intern
✨Join Marketing Meetups and Workshops
Keep an eye out for local marketing meetups and workshops. These events are a goldmine for meeting professionals in the marketing-communications field and getting your face known. Plus, while you're there, don’t hesitate to ask questions or share your insights—being active can make you unforgettable!
✨Get Involved in University Projects
Leverage any marketing projects or initiatives at your university. This is a fantastic way to build real-world experience and show potential employers you’ve got the chops. Plus, it gives you great content for discussions during your interviews and a chance to build contacts in the industry.
✨Show Off Your Skills Online
Consider creating a portfolio website showcasing your marketing-communications work. Whether it’s a blog, social media campaigns, or digital content, having a visual representation of your skills can be really impactful. Make sure to share this on platforms like LinkedIn—and don’t forget to tag LVMH FRAGRANCE BRANDS when you apply!
✨Connect with Alumni in the Field
Reach out to alumni from your university who are in marketing-communications. They can provide insights into the industry and might even have tips about internship opportunities. Plus, they’ve been in your shoes, so they can offer advice on how to stand out in your applications, especially for positions like the one at LVMH FRAGRANCE BRANDS.
We think you need these skills to ace Digital Intern
Some tips for your application 🫡
Show Off Your Creativity!:In marketing communications, creativity is key, so don’t hold back! Consider including a creative element in your CV or cover letter, maybe a unique design or a marketing campaign you’ve conceptualised. This showcases not just your skills, but also your personality!
Demonstrate Your Passion:Since this is an internship, employers like LVMH FRAGRANCE BRANDS want to see your motivation to learn and grow in the field. In your cover letter, share what excites you about marketing and any related projects you’ve been part of. Highlight those experiences to showcase your enthusiasm for the role.
Engineered for Teamwork:Marketing is all about collaboration, so make sure to include examples in your application that demonstrate how you’ve successfully worked in a team. Talk about any group projects or campaigns you’ve worked on during your studies or previous roles; this will give a solid indication of your teamwork abilities to LVMH FRAGRANCE BRANDS.
Research and Reference:Don't forget to do a bit of homework on LVMH FRAGRANCE BRANDS! Mention something specific about their recent campaigns or values that resonate with you in your cover letter. Tailoring your application to reflect an understanding of their work shows your genuine interest and could really make your application stand out.
How to prepare for a job interview at LVMH FRAGRANCE BRANDS
✨Show off Your Creativity
In marketing communications, creativity is key! Be prepared to showcase examples of your past work, whether that’s social media campaigns, copywriting pieces, or even graphic designs. We can also think about sharing how you’d approach a fictional campaign related to LVMH FRAGRANCE BRANDS—this shows your innovative thinking and fits perfectly with the internship vibe.
✨Know Your Digital Tools
Familiarise yourself with the digital tools commonly used in marketing communications, like Google Analytics, Canva, or social media scheduling platforms. You might get some technical questions about how you would use these tools in a real-world situation, so let’s brush up on our knowledge and get comfortable discussing them!
✨Be Ready to Discuss Trends
Stay in the loop with the latest marketing trends and case studies. It might be beneficial to read up on recent successful campaigns relevant to LVMH FRAGRANCE BRANDS’s industry. Having these insights ready can help us impress the interviewers and demonstrate our enthusiasm and proactive approach to this internship.
✨Highlight Your Willingness to Learn
Since this is an internship, showing your eagerness to learn and grow is crucial. Prepare to talk about how you’ve tackled new challenges in the past and what skills you’re excited to develop during your time at LVMH FRAGRANCE BRANDS. Our mindset should be about building a relationship and showing that we’re enthusiastic team players!
