At a Glance
- Tasks: Lead influencer engagement and support integrated campaigns for exciting brands.
- Company: LUYA Agency, a dynamic PR agency with a focus on influencer marketing.
- Benefits: 28 days holiday, early finishes, remote work, and a Mac laptop provided.
- Other info: Join a close-knit team with clear progression opportunities and regular reviews.
- Why this job: Make a real impact in the fast-paced world of influencer marketing and travel.
- Qualifications: Agency experience in influencer engagement and strong relationship management skills.
The predicted salary is between 26000 - 30000 £ per year.
LUYA is a PR agency specialising in media relations, influencer engagement, social media and events, with a focus on multi-site businesses and brands rolling out across the UK and beyond. We work across retail, property, leisure, hospitality and tourism.
You'll be working across recognisable, multi-site brands in hotels, property and hospitality, with real ownership over how influencer marketing is done for them. We're also growing fast in place-making and tourism, where influencer engagement plays a huge role in putting destinations and locations on the map.
This is genuinely exciting territory if you love travel, culture and place as much as brand. Things move quickly here, campaigns turn around fast and no two weeks look the same. We're a small, close-knit team, so your work is visible and your ideas genuinely shape how campaigns come together. Progression here isn't vague; we monitor development and review the team regularly, so growth is a real, ongoing conversation.
The Role
We're looking for an experienced Influencer & Campaigns Executive to lead our influencer engagement offering and support integrated campaign delivery across the agency. You'll live and breathe the influencer landscape, spotting the right talent, building relationships that last and turning campaign concepts into activity that actually lands, on time and on brief.
Influencer Engagement
- Identifying the right talent and building targeted influencer lists aligned to each campaign's goals
- Managing outreach, negotiation, gifting, briefs and contracts from first contact through to delivery
- Managing influencer budgets and negotiating deals to secure the right partnerships at the right value
- Building and maintaining ongoing influencer relationships that clients can keep coming back to
Campaign Delivery
- Supporting integrated campaigns across our hotel, property, hospitality and tourism/place-making clients, working closely with the wider account and campaigns team
- Bringing creative ideas and input to campaign proposals and pitches
- Turning campaign concepts into deliverable plans, timelines and activity
- Coordinating content, events and activations that bring campaigns to life
Reporting & Evaluation
- Tracking and reporting on influencer and campaign results; reach, engagement, coverage
- Drawing out what's working (and what isn't) to sharpen future activity and client recommendations
Working as Part of the Team
- Working closely with our PR, social and events colleagues to land joined-up, integrated activity across every account
- Supporting media outreach when needed and understanding PR fundamentals well enough to see a campaign's requirements from every angle
- Keeping timelines and client expectations on track and flagging risks early rather than letting them build
- Using tools like Asana, Response Source and Canva to keep everything visible and on track across the team
You will also have the shared support of a PR Assistant.
About You
- Agency-side experience in influencer engagement and integrated campaigns, with demonstrable results
- Strong knowledge of the influencer landscape and how to manage those relationships (and budgets) well
- Genuinely creative: full of ideas, culturally switched on, always across what's trending next
- Highly organised, with sharp attention to detail even when things move fast
- Positive and solutions-focused: you bring energy to a challenge rather than a problem to a meeting
- Comfortable in a fast-paced, ever-changing environment and adaptable when priorities shift
What You'll Get
- 28 days holiday, plus an additional office closure between Christmas and New Year
- Early finish at 4pm on Fridays
- Mac laptop provided
- Remote-first working, with team days in Manchester and London to stay connected
- Regular reviews with real progression opportunities as the team grows
More Info
Full-time, remote-based within the UK. Start date: as soon as possible. Pay in range of £26,000–£30,000, depending on experience.
Influencer & Campaigns Executive in Manchester employer: LUYA
At LUYA Agency, we pride ourselves on being an exceptional employer that fosters a dynamic and collaborative work culture. With a focus on influencer engagement and integrated campaigns, our team enjoys the flexibility of remote work while also benefiting from in-person connections during team days in vibrant cities like Manchester and London. We offer competitive benefits, including 28 days of holiday and early finishes on Fridays, alongside clear pathways for professional growth, making it an exciting place for those passionate about travel, culture, and impactful marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer & Campaigns Executive in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LUYA and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LUYA are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LUYA on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LUYA. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Influencer & Campaigns Executive in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LUYA. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of LUYA:Show us that you’ve done your homework! In your application, briefly mention what you admire about LUYA’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at LUYA
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LUYA will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At LUYA, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
