At a Glance
- Tasks: Lead and develop digital marketing strategies for a trendy accessories and footwear brand.
- Company: Join a dynamic international consultancy in the fashion and luxury sector.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Fast-paced environment with exciting career advancement opportunities.
- Why this job: Make an impact in the fashion industry while working with innovative marketing strategies.
- Qualifications: 3+ years in digital marketing, strong analytical skills, and team leadership experience.
The predicted salary is between 45000 - 55000 £ per year.
From Luxe Talent, International Recruitment and Training Consultancy specialised in Fashion, Luxury, Retail FMCG, we are looking for a Digital Marketing Manager for one of our clients, an International Accessories & Footwear brand. The role will be based in their London office.
Responsibilities of the Digital Marketing Manager:
- Initiate, lead and develop the Digital Marketing strategy for Western markets, aligning with overall business goals
- Work closely with internal stakeholders and the wider Marketing team to continually improve the performance of all digital marketing activity
- Adopt a test and learn mentality whilst testing new innovative ideas to drive performance
- Analyse performance, provide detailed reports and utilise insights to continually optimise campaigns
- Take full ownership of the Digital Marketing budget, ensuring spend is optimised and ROAS targets are being met
- Keep up to date with industry updates, regularly sharing opportunities and recommendations on new initiatives
- Build strong relationships with partners
- Line management and development of the Senior Digital Marketing Executive
Requirements of the Digital Marketing Manager:
- 3+ years experience working in a Digital Marketing role
- Proven track record of achieving campaign KPIs
- A strong analytical mindset, with a proven ability to make data driven decisions
- Tech literacy, skills in Excel
- Experience with reporting and analytics tools, such as Google Analytics
- Proven experience of managing large media budgets
- A proactive and collaborative approach to work, with the ability to work both independently and as part of a team
- Line management experience
- Knowledge of fashion retail is preferred
- Able to work as part of a small team in a rapidly changing business
If you think to be the right person for this job opportunity, please send us your CV!
Digital Marketing Manager – International Accessories & Footwear Brand employer: LuxeTalent
Luxe Talent is an exceptional employer, offering a vibrant work culture that prioritises collaboration and personal growth within the luxury retail sector. With competitive salaries, comprehensive healthcare benefits, and a commitment to employee development, this new boutique in London provides a unique opportunity for Opticians to thrive in a prestigious environment while delivering unparalleled service to clients. Join us to be part of a dynamic team that values excellence and fosters lasting relationships with both customers and colleagues.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager – International Accessories & Footwear Brand
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LuxeTalent and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LuxeTalent are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LuxeTalent on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LuxeTalent. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Manager – International Accessories & Footwear Brand
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LuxeTalent. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of LuxeTalent:Show us that you’ve done your homework! In your application, briefly mention what you admire about LuxeTalent’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at LuxeTalent
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LuxeTalent will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At LuxeTalent, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
