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For Companies At a Glance
- Tasks: Lead innovative marketing campaigns and engage with the design community.
- Company: Join Lutron Electronics, a global leader in lighting control solutions.
- Benefits: Competitive pay, growth opportunities, and a dynamic work environment.
- Why this job: Make a real impact in the commercial market with cutting-edge technology.
- Qualifications: Degree in Marketing or related field; B2B marketing experience preferred.
- Other info: Collaborative culture with a focus on innovation and customer satisfaction.
The predicted salary is between 36000 - 60000 £ per year.
Lutron Electronics is seeking a Commercial Marketing Leader to join our European team. This role is pivotal in adapting and executing integrated marketing programs that promote Lutron's lighting control, fixtures, and automated window treatment solutions across the UK commercial market. You will localize global positioning and messaging to resonate with regional audiences, leveraging insights from sales teams, customer feedback, and market research. Your work will drive awareness, engagement, and sales growth through strategic marketing initiatives tailored to the UK's design community, channel partners, and commercial specifiers.
Responsibilities
- Adapt and execute integrated marketing campaigns using insights from sales, customer feedback, and market research.
- Manage communications with commercial specifiers (e.g., MEPs, lighting designers, architects), and contribute content direction for social media in collaboration with the central communications team.
- Support and enhance channel programs (e.g., commercial integrators, hospitality integrators) by tailoring global strategies to local needs and identifying opportunities for improvement.
- Collaborate with sales to identify new market opportunities and support joint marketing efforts with channel partners.
- Leverage and localize branding and marketing materials developed in the US, ensuring regional relevance.
- Manage relationships with media partners.
- Lead planning and logistics for Lutron own event as well as trade shows and industry events (e.g., Light + Build, ISE), in coordination with residential marketing counterparts.
- Monitor market trends and identify gaps in offerings, providing input to product development teams.
- Manage marketing operations, including budgeting, promotions, sales materials, communications, media, and product launches.
- Establish KPIs and track campaign performance to optimize marketing ROI.
- Champion Lutron's values and culture in all activities.
Qualifications
- Degree in Marketing, Business, Communications, or a related field with a minimum GPA of 3.0.
- Proven experience in B2B marketing within a mid-to-large (preferably international) organization.
- Strong background in cross‐functional collaboration (e.g., product, sales, CRM, marcomm, service).
- Proficiency in digital marketing across paid, earned, and owned media.
- Experience with sales enablement tools and tactics (e.g., training, brochures, demos).
- Excellent project management, communication, and stakeholder engagement skills.
- Analytical mindset with a focus on metrics and performance.
- Experience managing agencies and internal creative teams.
- Proficiency in Microsoft Office and Miro; Adobe Creative Suite is a plus.
Personal Attributes
- Customer‐focused and commercially aware.
- Flexible and adaptable to evolving market needs.
- Innovative and proactive thinker.
- Ethical and collaborative team player.
Lutron Electronics' position as the worldwide leader in innovative lighting control and shading solutions has enabled consistent, annual growth. Our company has cultivated a reputation of unsurpassed quality, a broad range of technologies and product offerings, and a strong commitment to servicing our worldwide customers. This has allowed the company to invest in developing new technologies and services, expand our technical capabilities and global presence, and to find and retain the best talent. Build your career with Lutron where you will enjoy competitive compensation and benefits while exploring many options for continued growth and education. Make a difference every day in our dynamic, people‐centric, technology‐driven organization.
Marketing Manager in London employer: Lutron Electronics Co., Inc
Contact Detail:
Lutron Electronics Co., Inc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns and projects. Use visuals and data to demonstrate your impact. This will not only impress potential employers but also give you confidence during interviews.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their products and recent marketing initiatives. Tailor your responses to show how your experience aligns with their goals. We want to see that you’re genuinely interested in Lutron and what they do!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team. Keep an eye on our careers page for the latest opportunities and get your application in!
We think you need these skills to ace Marketing Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Marketing Manager role. Highlight your B2B marketing experience and any relevant projects that showcase your skills in cross-functional collaboration and digital marketing.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about Lutron's mission and how your background aligns with the responsibilities outlined in the job description. Be genuine and let your personality come through.
Showcase Your Analytical Skills: Since this role requires an analytical mindset, don’t forget to mention specific metrics or KPIs you've worked with in previous roles. This will demonstrate your ability to track campaign performance and optimise marketing ROI.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at Lutron Electronics Co., Inc
✨Know Your Audience
Before the interview, research Lutron Electronics and their position in the market. Understand their products, especially in lighting control and automated solutions. This will help you tailor your responses to show how your experience aligns with their needs.
✨Showcase Your Marketing Savvy
Prepare specific examples of integrated marketing campaigns you've executed in the past. Highlight your ability to adapt global strategies to local markets, as this is crucial for the role. Use metrics to demonstrate the success of your initiatives.
✨Engage with Stakeholders
Discuss your experience in cross-functional collaboration. Be ready to share how you've worked with sales teams, product development, and creative agencies. This shows you can effectively manage relationships and drive results across departments.
✨Be Data-Driven
Emphasise your analytical mindset by discussing how you've used data to inform marketing decisions. Talk about KPIs you've established and how you've tracked campaign performance to optimise ROI. This will resonate well with Lutron's focus on metrics.
