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- Tasks: Lead the creation and management of impactful content that positions us as industry leaders.
- Company: Join LUMORUS, a global consultancy shaping great leaders and governance.
- Benefits: Remote work, competitive salary, and opportunities for professional growth.
- Why this job: Make a real impact by developing thought leadership and innovative content strategies.
- Qualifications: 3+ years in content marketing, strong writing skills, and SEO knowledge required.
- Other info: Dynamic team environment with a focus on creativity and collaboration.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Reports to: Head of Commercial Operations & Growth
Works closely with: Head of Marketing & Growth, Manager – Digital Audience and Market Growth, Manager – Client Engagement and Growth & Manager - Brand, Creative & Multimedia
Location: Remote
About Us
We are LUMORUS - a global consultancy that helps corporate leaders in the boardroom and c-suite become great leaders. Our Vision: To make good governance and phenomenal leadership the hallmark of how boards and senior leaders of organizations operate and conduct business.
Job Summary
The Manager, Intellectual Assets and Thought Leadership is responsible for developing, managing, and elevating the organization’s intellectual capital. This role leads the creation, packaging, and dissemination of high quality insights, research, frameworks, and strategic content that position the organization as a credible industry authority.
Responsibilities
- Develop and execute a comprehensive content strategy aligned with marketing and business goals.
- Build and manage a structured editorial calendar across platforms.
- Define content themes, messaging frameworks, and thought leadership direction.
- Align content initiatives with digital marketing funnels and audience journey stages.
- Continuously analyze performance metrics and optimize strategy accordingly.
- Create high‑quality blogs, whitepapers, reports, newsletters, website content, and thought leadership articles.
- Develop branding materials including brochures, presentations, and corporate documentation.
- Produce authoritative, research‑backed, and professionally structured content.
- Maintain a centralized repository of intellectual assets.
- Ensure consistency in tone, messaging, and brand positioning across all channels.
Thought Leadership Strategy
- Develop and implement a thought leadership strategy aligned with organizational priorities.
- Identify key themes, industry trends, and emerging issues for content development.
- Position senior leaders and subject matter experts as recognized voices in the sector.
- Oversee publication calendars and distribution plans.
- Prepare scripts, discussion briefs, research notes, decks, and supporting material for webinars and podcasts.
- Develop structured content outlines for guest speakers and internal leadership.
- Repurpose webinar and podcast content into multiple digital formats (blogs, clips, email summaries, social posts).
SEO & Optimization
- Conduct keyword research and search intent analysis.
- Ensure all content is SEO‑optimized (on‑page structure, keyword integration, metadata, internal linking).
- Monitor organic performance and refine content for improved search visibility.
- Align content with search demand and competitive positioning.
Multi‑Format Content Repurposing
- Transform long‑form content into short‑form articles, video scripts, social carousels, email content, and summaries.
- Maximize content lifecycle value through strategic repackaging and distribution.
- Collaborate with the Social Media Manager for platform‑specific content adaptation.
AI & Productivity Integration
- Utilize AI tools to enhance research, ideation, structuring, and editing efficiency.
- Leverage AI for content optimization and performance enhancement.
- Continuously evaluate emerging tools and trends to improve content workflows.
Brand & Marketing Alignment
- Ensure all content aligns with overall brand positioning and digital marketing strategy.
- Support broader marketing initiatives with structured content assets.
- Maintain messaging clarity, authority, and differentiation in the market.
Requirements
Qualifications and Professional Development
- Bachelor’s degree in Marketing, Communications, Journalism, Business, or related field.
- Certification in Content Marketing, SEO, or Digital Marketing is preferred.
- Demonstrated commitment to continuous learning in content strategy, SEO, and AI advancements.
- Familiarity with marketing automation and content management systems is an advantage.
Experience
- Minimum 3+ years of professional experience in content marketing and strategy.
- Proven experience developing whitepapers, reports, newsletters, and webinar/podcast materials.
- Experience independently planning and executing structured content calendars.
- Demonstrated ability to align content with digital marketing funnels and lead generation strategies.
- Hands‑on experience with AI‑based writing and optimization tools.
Strategic Skills
- Strong understanding of content funnel alignment and audience segmentation.
- Advanced SEO knowledge including keyword research, search intent mapping, and on‑page optimization.
- Ability to translate complex ideas into clear, structured, and engaging content.
- Data‑driven mindset with performance tracking and optimization capability.
- Strategic thinking combined with hands‑on execution discipline.
Personal Attributes
- Self‑driven, proactive, and target‑oriented.
- Strong ownership mindset with high accountability.
- Structured, organized, and detail‑oriented.
- Creative yet analytical thinker.
- Ability to work independently while collaborating cross‑functionally.
- Strong communication and stakeholder management skills.
Manager - Intellectual Assets and Thought Leadership employer: Lumorus PLC
Contact Detail:
Lumorus PLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Manager - Intellectual Assets and Thought Leadership
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your expertise! Create content related to your field, whether it’s a blog post or a video. This not only showcases your knowledge but also gets you noticed by potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your answers to reflect how you can contribute to their goals, especially in thought leadership and intellectual assets.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Manager - Intellectual Assets and Thought Leadership
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see how your values align with our vision of great leadership and positive change.
Tailor Your Content: Make sure to customise your application to highlight relevant experience in content strategy and thought leadership. We love seeing how you can connect your skills to what we do at Lumorus!
Be Clear and Concise: Keep your writing clear and to the point. We appreciate structured and engaging content, so show us your ability to communicate effectively right from your application!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and get the ball rolling on your journey with Lumorus.
How to prepare for a job interview at Lumorus PLC
✨Know Your Stuff
Before the interview, dive deep into LUMORUS's mission and values. Understand their approach to leadership and governance. This will not only help you answer questions more effectively but also show your genuine interest in the role.
✨Showcase Your Content Skills
Prepare examples of your previous work that align with the job description. Whether it's a whitepaper, blog post, or a successful content strategy, be ready to discuss how your experience can elevate LUMORUS's intellectual assets.
✨Be SEO Savvy
Brush up on your SEO knowledge and be prepared to discuss how you would optimise content for search visibility. Mention specific tools or strategies you've used in the past to demonstrate your expertise in this area.
✨Ask Insightful Questions
Prepare thoughtful questions about LUMORUS's current content strategy and future goals. This shows that you're not just interested in the position, but also in contributing to the company's growth and success.