Growth Marketing Manager

Growth Marketing Manager

Full-Time 49500 - 60500 £ / year (est.) Home office (partial)
Lume Deodorant

At a Glance

  • Tasks: Lead growth marketing efforts and optimise performance campaigns across key channels.
  • Company: Harry’s, a leading men’s grooming brand with a mission for quality and impact.
  • Benefits: Private medical coverage, generous time off, equity options, and wellness stipends.
  • Other info: Inclusive culture with opportunities for personal and professional growth.
  • Why this job: Join a dynamic team to drive customer growth and make a real difference.
  • Qualifications: 2-3+ years in performance marketing with strong analytical skills.

The predicted salary is between 49500 - 60500 £ per year.

About Harry’s

Harry’s is a men’s grooming brand that offers high quality shave, body, hair, and skin care products at an exceptional value. Launched in 2013, Harry’s redefined the shaving experience and helped pioneer the earliest era of direct to consumer in the process. Since then, the brand has become the #2 shave brand globally and expanded to offer products for every step in its customer’s routine. Harry’s is also on a mission to ensure guys have access to quality mental health care. To date, the brand has helped connect over 2 million men to quality mental health resources.

About the Role

We’re looking for a Growth Marketing Manager to lead and scale growth marketing efforts for Harry’s Intl (UK & DE). In this highly data-driven role you’ll be responsible for the strategy, execution, and optimization of performance marketing campaigns—overseeing key channels such as Meta, Google, Display, and Affiliates. This role is ideal for someone who thrives at the intersection of creative problem solving, rigorous analytics, and hands‑on execution. You will run programs that directly impact our omni‑channel growth, with a focus on driving efficient new customer acquisition and improving customer lifetime value (LTV).

Responsibilities:

  • Support delivery of profitable new customer acquisition, and help to define the longer term growth strategy across all channels.
  • Partner with Product to deliver growth initiatives that ladder to commercial business goals.
  • Translate data (channel, cohort, NPS) into actionable insights and strategy.
  • Own landing page roadmap and experimentation plan.
  • Develop the growth analytics infrastructure, including weekly & monthly reporting process to improve KPI visibility and decision-making.
  • Surface insights to inform creative strategy and messaging.
  • Identify growth opportunities across the funnel (LP, Welcome Emails, UX & new marketing channels).
  • Drive operational excellence to ensure data accuracy and resolve tracking / pipeline issues.
  • Support on forecasting, spend allocation, and enable rapid performance pivots.
  • Drive adoption of AI and automation to improve team efficiency.

This might describe you:

  • The ideal candidate wants to use their performance marketing experience alongside their strategic and analytical skills to help build a customer‑centric, growth‑minded organization.
  • Proven track record of success (2-3+ years) in performance marketing DTC, management consulting, strategy & operations, technology, or a similar background.
  • Intensely data‑driven in your approach to solving problems, with a persistent desire to look for opportunities through data analysis, go multiple levels deep, understand, and take action.
  • Motivated by learning and mastering new things; constantly testing & learning to figure things out; willing to take calculated risks.
  • Experience working with omni‑channel attribution models & global organisations would be preferential.

Who you will work with:

  • Report to Head of Growth.
  • Work side‑by‑side with a best‑in‑class Growth team - Performance Marketing, Creative, Insights and Brand team.
  • Internal Global teams at Harry’s including Digital Product, Lifecycle & Engagement, and Analytics.
  • Manage external vendors and agency partners across various marketing channels and tools.

Benefits and perks:

  • Private medical and comprehensive dental coverage.
  • Pension savings plan with company match.
  • Group Income Protection and Life Assurance benefits.
  • Equity in Mammoth Brands.
  • Generous time off plus 8 paid bank holidays.
  • Wellness and L&D stipends.
  • 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years.
  • 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood.
  • Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop.
  • Free products from our family of brands.

Mammoth Brands is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together. Mammoth Brands is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals.

Growth Marketing Manager employer: Lume Deodorant

At Harry’s Intl, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. As a Growth Marketing Manager, you will have access to cutting-edge tools and resources, along with ample opportunities for professional development in the rapidly evolving DTC landscape. Located in the vibrant markets of the UK and DE, we offer a collaborative environment where innovation is celebrated, and your contributions directly impact our growth journey.

Lume Deodorant

Contact Details:

Lume Deodorant Recruitment Team

We think you need these skills to ace Growth Marketing Manager

Performance Marketing
Data Analysis
Strategic Thinking
Creative Problem Solving
Omni-Channel Marketing
Campaign Optimization
Customer Acquisition