About Lumara
Lumara is a next-generation global CPG brand built on a simple idea: indulgence and integrity belong together. We bring ancient ingredients and traditional craft to modern consumers, backed by data, design and storytelling. Our lead product, Sattu, an Ayurvedic superfood, is listed with leading UK grocery retailers. Our launch achieved triple-digit velocity and rapid reorder cycles with a premier UK retailer, and we are now scaling across more retailers, channels and categories.
The role
As Senior Key Account Manager, you will own Lumara’s UK customer relationships and be the commercial engine behind our growth. You will turn strong launch performance into broader distribution, deeper range listings and sustained sell-out, managing the full account lifecycle: opening new doors, building joint plans with buyers, and running trade and retail media investment so every pound drives velocity and protects margin. This is a senior, high-autonomy role with direct access to the founder, real ownership of the UK number and a path into wider commercial leadership.
What you will do
- Own key accounts: take full responsibility for sales, distribution, margin and profit targets across your UK accounts.
- Lead joint business plans: agree category priorities, range strategy, promotional calendars and shared growth targets with buyers.
- Win new distribution: open new accounts across grocery, online, convenience, specialty and foodservice, with compelling listing presentations.
- Drive performance: manage trade terms, pricing, promotions and spend, balancing velocity, ROI and margin.
- Run retail media: own campaign structure, keyword and bid strategy, budgets and weekly optimisation against clear ROAS targets.
- Plan and collaborate: work with operations, supply chain and marketing on forecasting, availability and activation.
- Report and represent: deliver clear weekly and monthly reporting, and be the voice of Lumara at retailer meetings and trade events.
What you will bring
- 7+ years of FMCG or CPG key account management, including 3+ years at senior level.
- A proven record of winning listings and growing sales with major UK grocery and online retailers.
- Hands-on retail media experience: bidding, budgeting and ROAS optimisation.
- Strong commercial acumen: P&Ls, trade terms, pricing, promotional ROI and forecasting.
- Fluency with syndicated and retailer data, turned into persuasive recommendations for buyers.
- Excellent negotiation and presentation skills at buyer and director level.
- An entrepreneurial, self-directed mindset: you take ownership and prefer outcomes to process.
- Experience in food, beverage, health or premium and artisanal brands is a strong advantage.
What we offer
- Equity or share option scheme, if offered
- Direct access to the founder and a real say in commercial strategy
- The chance to build a UK retail business for a global brand with a clear growth path
- Flexible hybrid working and a culture that values craft, curiosity and accountability
Lumara is an equal opportunities employer. We welcome applications from all backgrounds.
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