At a Glance
- Tasks: Drive go-to-market strategies and collaborate with teams to enhance product positioning.
- Company: Join LumApps, a leader in AI-powered Employee Experience Platforms.
- Benefits: Enjoy hybrid work, extra days off, meal vouchers, and health insurance.
- Other info: Diverse and inclusive workplace with opportunities for professional growth.
- Why this job: Be part of a transformative journey in a fast-growing SaaS environment.
- Qualifications: 3-5 years in Product Marketing, preferably in B2B SaaS.
The predicted salary is between 60000 - 80000 € per year.
LumApps is now more than just an Employee Experience Platform — it is an AI‑powered Employee Hub that supports companies in their digital transformation of communication, collaboration, and engagement with their customers, partners, and above all their employees. Our platform is a proven leader in this dynamic market with a truly unique vision and product. It has been deployed by Fortune 500 clients around the world and is delivering meaningful business benefits.
Our mission: To make people feel that they belong and have a purpose. To create an environment where all employees are engaged and work together towards the same goal. Over 700 leading companies trust our solution to:
- Improve the productivity of their teams with our AI‑powered Collaborative Experience Platform integrated with both Google and Microsoft collaborative suites;
- Transform employees into real ambassadors of their company;
- Make employees more efficient and better connected to their peers and relevant information, regardless of their location, with the tools and information they need at their fingertips;
- Help companies reduce turnover, accelerate employee onboarding, better collaborate and share knowledge, and even improve their customer experiences.
About the Role
LumApps is looking for a Product Marketing Manager to help drive go‑to‑market strategy across our platform solutions, use cases, and enablement programs. You will work closely with Sales, Marketing, Customer Success, and Product teams to strengthen positioning, support regional campaigns across EMEA, and help teams communicate the value and ROI of the LumApps platform. This role is ideal for a customer‑centric PMM who enjoys combining strategic thinking, storytelling, enablement, and market intelligence in a fast‑growing SaaS environment.
Responsibilities
- Go‑to‑Market Strategy: Support GTM execution across multiple product portfolios, align messaging and launches with company positioning and growth goals, contribute to regional campaigns and marketing initiatives across EMEA.
- Sales Enablement: Create pitch decks, ROI calculators, discovery guides, and enablement assets; help Sales and Customer Success teams communicate customer value effectively; build scalable sales plays and GTM frameworks.
- Positioning & Market Intelligence: Craft value‑based messaging for complex SaaS products, manage competitive intelligence and analyst insights, support LumApps visibility with Gartner, Forrester, and industry influencers.
- EMEA Evangelism & Collaboration: Represent LumApps during webinars, events, and customer‑facing activities; partner closely with Product, Sales, Marketing, and Customer Success teams; contribute to thought leadership and GTM best practices.
Qualifications
- Experience: 3‑5 years of progressive experience in Product Marketing at a B2B SaaS company.
- Education: Bachelor’s or Master’s degree in Marketing, Business, or a related field (or equivalent practical experience).
- Language: Native or near‑native English fluency is mandatory. Professional proficiency in French is a “nice‑to‑have.”
- Market Knowledge: Proven track record of working with Sales/Marketing/Customer Success in a revenue‑focused environment. Retail Tech, Intranets & communications tools, or HR Tech experience is a significant advantage.
- Mobility: Based in the UK or Paris with the ability to support and travel within EMEA time zones for key marketing activities.
Tooling & Tech Stack
- Salesforce / HubSpot
- Highspot / Seismic
- Google Workspace, Slack, Jira, Asana
- Gong / Chorus, Crayon / Klue
- Zoom Webinars, Goldcast
- Canva, Arcade, Navattic
- Gemini, NotebookLM, Claude, AI enablement tools
Interview Process
- HR Screening
- Hiring Manager Interview
- Case Study + Team Interview
- Final Discussion with Leadership
Benefits
- Hybrid work model – 2 days at the office, 3 days remote
- RTT days – 10 extra days off per year
- Meal vouchers (SWILE) + free snacks & coffee
- Yoga classes – Take a mindful break in our Paris office
- Supportive parental leave and family moments – yes, even a Christmas party for your kids
- Health insurance (ALAN) – 60% covered + full life & disability cover
- Afterworks, team celebrations & seasonal parties
- Equipment of your choice
- French & English lessons, professional development & access to Leeto CSE
EEO Statement
We aim to celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from candidates of all backgrounds, identities, and experiences.
Product Marketing Manager (Paris/London) employer: LumApps
At LumApps, we pride ourselves on being an exceptional employer that fosters a vibrant and inclusive work culture, where innovation and collaboration thrive. Our hybrid work model allows for flexibility, complemented by generous benefits such as extra time off, health insurance, and professional development opportunities. With a commitment to employee growth and a mission to create meaningful connections, joining our team in Paris or London means becoming part of a forward-thinking company that values your contributions and supports your career journey.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Manager (Paris/London)
✨Tip Number 1
Network like a pro! Reach out to current employees at LumApps on LinkedIn or other platforms. Ask them about their experiences and any tips they might have for your application process. It’s all about making connections!
✨Tip Number 2
Prepare for the interview by understanding LumApps' products inside out. Dive into their platform features, recent news, and how they stand out in the market. This will help you showcase your knowledge and enthusiasm during the chat.
✨Tip Number 3
Practice your storytelling skills! Be ready to share specific examples of how you've driven go-to-market strategies or supported sales teams in the past. This will demonstrate your fit for the Product Marketing Manager role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the LumApps team.
We think you need these skills to ace Product Marketing Manager (Paris/London)
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Product Marketing Manager role. Highlight your experience in B2B SaaS and how it aligns with LumApps' mission and values. We want to see how you can contribute to our journey!
Showcase Your Storytelling Skills:As a PMM, storytelling is key! Use your application to demonstrate how you've effectively communicated value in previous roles. Share specific examples that showcase your strategic thinking and creativity.
Highlight Collaboration Experience:We love teamwork at LumApps! Make sure to mention any cross-functional projects you've worked on, especially with Sales, Marketing, or Customer Success teams. This will show us you're ready to hit the ground running.
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can't wait to hear from you!
How to prepare for a job interview at LumApps
✨Know Your Product Inside Out
Before the interview, dive deep into LumApps' platform and its unique features. Understand how it stands out in the market, especially in relation to competitors. This knowledge will help you articulate how your experience aligns with their go-to-market strategy.
✨Showcase Your Storytelling Skills
As a Product Marketing Manager, storytelling is key. Prepare examples of how you've effectively communicated complex ideas in previous roles. Be ready to discuss how you can craft compelling narratives that resonate with customers and stakeholders.
✨Prepare for Case Studies
Expect to tackle case studies during the interview process. Brush up on your analytical skills and think about how you would approach a go-to-market strategy for a new product. Practice structuring your thoughts clearly and concisely.
✨Engage with EMEA Market Insights
Familiarise yourself with the EMEA market landscape, particularly in SaaS. Be prepared to discuss trends, challenges, and opportunities in the region. This will demonstrate your market intelligence and readiness to contribute to LumApps' regional campaigns.
