At a Glance
- Tasks: Shape brand strategies and inspire creative campaigns for iconic clients.
- Company: Leith, a dynamic brand consultancy and creative agency in Edinburgh.
- Benefits: Work on ambitious projects with talented teams and enjoy career-defining opportunities.
- Other info: Join a collaborative environment with the freedom to influence future strategies.
- Why this job: Make a real impact on brands while staying in the heart of Scotland.
- Qualifications: Experience in brand strategy and a passion for creative work.
The predicted salary is between 63000 - 77000 £ per year.
We're Leith. A brand consultancy and creative agency in the same room. We create powerful and enduring brand platforms that execute with impact and relevance, compounding over time. We call it Leithal Thinking You Can't Ignore. Based in the heart of Edinburgh and part of Lumanity, we combine the agility and soul of a boutique agency with the reach of a global consultancy. We're partnering with iconic brands including Lloyds, NBCUniversal, Eli Lilly, Sanofi and Tennent's, and we're building a reputation that reaches far beyond Scotland. We're now looking for a Senior Brand & Creative Strategist to help shape the next chapter.
The role is for someone who thrives at the intersection of brand thinking, commercial insight and creative ambition. You'll help clients answer their biggest strategic questions, defining brand positioning, shaping integrated campaigns, uncovering insight and inspiring creative work that people remember. From leading workshops with senior stakeholders to partnering with creatives through the development of campaigns, you'll stay close to the work, challenge thinking and help create brands that earn attention, drive growth and endure over time.
You'll bring:
- Significant experience in brand, communications or creative strategy.
- A proven ability to turn research, culture and commercial insight into compelling strategic direction.
- Confidence leading client workshops and presenting to senior stakeholders.
- A passion for developing great creative work, not just writing strategy documents.
- Curiosity about new technologies, including AI, and how they can strengthen strategic thinking.
Why Leith? We're building something ambitious. You'll work on brands with real scale, alongside talented strategists, creatives, designers and client leaders, with the freedom to influence both our clients and the future of our strategy practice. If you're looking to do career-defining work without relocating to London or New York, we'd love to hear from you.
Senior Brand Strategist in Edinburgh employer: Lumanity
Lumanity is an exceptional employer that fosters a dynamic work culture where innovation and collaboration thrive. With a strong focus on employee growth, we offer numerous opportunities for professional development and advancement in the healthcare communications sector. Our commitment to operational excellence and strategic client partnerships ensures that every team member plays a vital role in driving meaningful impact for our clients.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Brand Strategist in Edinburgh
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Lumanity and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Lumanity are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Lumanity on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Lumanity. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Brand Strategist in Edinburgh
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Lumanity. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Lumanity:Show us that you’ve done your homework! In your application, briefly mention what you admire about Lumanity’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Lumanity
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Lumanity will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Lumanity, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
