At a Glance
- Tasks: Create engaging content for TikTok and Instagram, showcasing beauty and fashion.
- Company: Join LullaBellz, the UK's top online beauty retailer with a vibrant community.
- Benefits: Competitive salary, hybrid working, staff discounts, and birthday off.
- Other info: Collaborative environment with great career growth opportunities.
- Why this job: Be the face of a trendy brand and inspire confidence through social media.
- Qualifications: Experience in content creation, strong video skills, and a passion for beauty.
About LullaBellz
LullaBellz is The UK's No. 1 online retailer and one-stop beauty destination for Premium Synthetic and Luxury Human Hair Extensions. We're a social-first brand built around transformation, empowerment and community. Our audience comes to us for hair inspiration, styling advice, relatable content and the latest beauty trends. Our mission is to inspire confidence.
As an IT-girl brand with a “you CAN sit with us” attitude, we combine best‑friend energy with big‑sister authority. Social media sits at the heart of everything we do, and we're looking for a creative Social Media Executive to help bring our brand to life.
The Role
We're looking for a confident, creative and social‑media‑obsessed individual to join our growing marketing team. This is a hands‑on role combining content creation, social media execution, and brand representation. You'll play a key role in bringing our social media strategy to life, creating and appearing in content, engaging with our community, and helping drive our Employee Generated Content (EGC) across multiple social media platforms. You're comfortable appearing on camera, passionate about social trends, and excited to create content that entertains, inspires and drives engagement. If you love beauty, fashion, TikTok and content creation, we'd love to hear from you!
What You'll Be Doing
- Content Creation (On‑Camera)
- Create engaging short‑form video content for TikTok and Instagram Reels
- Film, edit and publish content using tools such as CapCut, Premiere Pro and native platform editing tools
- Appear confidently on camera to showcase products, styling tips, tutorials and transformations. You must be comfortable with being the face of the brand!
- Develop content concepts aligned with trends, seasonal campaigns and product launches
- Create authentic employee‑generated content (EGC) that feels native to each platform
- Collaborate with the wider marketing and creative teams to bring campaign ideas to life
- Stay ahead of social media trends, sounds and content formats
- Social Media Execution
- Support the day‑to‑day execution of multiple social media channels including TikTok and Instagram
- Plan, schedule and publish organic content
- Maintain a consistent posting calendar across key platforms
- Support product launches, promotional campaigns and key trading periods
- Monitor content performance and identify opportunities to improve engagement and reach
- Assist with community engagement and audience interaction
- Performance & Insights
- Track key social media metrics including engagement, reach, views and audience growth
- Share content performance insights with the wider marketing team
- Help identify successful content formats and emerging opportunities
What We're Looking For
- Essential
- Previous experience creating content for TikTok and Instagram
- Strong video filming and editing skills
- Experience using CapCut, Adobe Premiere Pro or similar editing software
- Confidence appearing on camera and representing a brand
- Excellent understanding of current social media trends and best practices
- Strong organisational skills and attention to detail
- A proactive and creative mindset
- Passion for beauty, fashion, lifestyle or consumer brands
- Desirable
- Experience managing brand social media accounts
- Understanding of social media analytics and reporting
- Experience working within beauty, fashion, retail or e‑commerce
What Success Looks Like
- Consistent delivery of high-quality, engaging social content
- Growth in audience engagement and content performance
- Successful support of product launches and brand campaigns
- Becoming a trusted and recognisable voice within the LullaBellz community
What We Offer
- Competitive salary of £26,500–£29,000 DEO
- Hybrid working (3 days in our Manchester office, 2 days from home)
- Staff discount across our products
- Birthday Day off
- Opportunity to work for one of the UK's leading beauty brands
- Career development within a fast‑growing e‑commerce business
- A collaborative, creative and social‑first working environment
- Team events, perks and wellbeing initiatives
Ready to Apply?
We're passionate about social media, love creating content and confident in front of the camera, we'd love to hear from you. Please apply with your CV and, where possible, examples of social content, TikTok videos, Instagram Reels or a portfolio showcasing your work.
Social Media Executive employer: LullaBellz
LullaBellz is an exceptional employer, offering a vibrant and creative work culture that thrives on collaboration and innovation. As the UK's leading online beauty retailer, we provide our employees with unique opportunities for growth within a fast-paced e-commerce environment, alongside competitive salaries and benefits such as hybrid working and staff discounts. Join us in Manchester, where your passion for beauty and social media can flourish, and be part of a community that inspires confidence and transformation.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LullaBellz and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LullaBellz are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LullaBellz on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LullaBellz. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LullaBellz. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of LullaBellz:Show us that you’ve done your homework! In your application, briefly mention what you admire about LullaBellz’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at LullaBellz
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LullaBellz will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At LullaBellz, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
