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- Tasks: Create engaging content and manage social media for a dynamic founder's personal brand.
- Company: Join a remote-first team focused on innovative storytelling and brand growth.
- Benefits: Flexible working, competitive salary, and opportunities for professional development.
- Why this job: Shape the future of founder storytelling and make a real impact in the digital space.
- Qualifications: Passion for social media, strong editing skills, and a knack for storytelling.
- Other info: Work remotely with occasional travel and quarterly office meet-ups.
The predicted salary is between 24500 - 26500 £ per year.
Location: Remote-first (UK-based)
Type: Full-time
Reports to: Laura Jayne (Founder & Remote CEO)
ABOUT THE ROLE
We are hiring a Social Media Coordinator & Editor to own and scale the personal brand of Laura Jayne - founder, remote CEO, and serial entrepreneur across e-commerce, beauty, and lifestyle. This role is not about posting aesthetic content. It is about storytelling, education, and consistency - turning real founder life into high-performing, relatable, aspirational content that builds community, trust, and drives ROI for the wider LullaBellz ecosystem and future business ventures.
You will be fully focused on Laura's personal socials, acting as her creative extension: capturing her voice, shaping long-term narratives, editing content, and ensuring consistent, strategic output across platforms.
PLATFORMS YOU'LL MANAGE
- TikTok
- YouTube Shorts / Reels-style video (secondary)
- LinkedIn (light-touch, founder POV posts)
KEY RESPONSIBILITIES
Content Coordination & Planning
- Plan and manage weekly content output across platforms
- Organise raw content (B-roll, talking clips, lifestyle, travel, BTS)
- Build and maintain structured content folders and naming systems
- Work closely with the in-house marketing team to align founder narrative with brand priorities
- Manage content pipelines and deadlines via ClickUp
Video Editing & Production
- Edit short-form video content (Reels, TikToks, Shorts)
- Add captions, hooks, text overlays, and relevant trending audio
- Write scripts in line with Laura's tone of voice
- Repurpose diary-style or long-form content into multiple high-performing clips to align with channels
- Maintain a clean, premium, aspirational editing style (not over-edited)
Storytelling & Caption Writing
- Write captions in Laura's tone of voice (founder-led, relatable, confident, aspirational)
- Turn everyday moments into engaging, strategic narratives
- Lead storytelling around:
- Building businesses remotely
- Behind-the-scenes of e-commerce & Airbnb
- Travel, lifestyle, discipline, and routines
- Lessons, reflections, and real-time founder thoughts
- The 18-month 'making of' journey for the upcoming haircare range
Founder Ads & Commercial Content
- Support creation of founder-led ad content for paid social
- Edit organic founder content into ad-ready formats
- Understand what performs organically and how it translates to ads
- Work closely with marketing team to align founder ads with campaigns
Posting, Scheduling & Performance
- Schedule content calendars with weekly sign-off
- Support with story prompts including monetising through Manychat links
- Track content performance and iterate output based on data
Community & Growth Support
- Engagement support (comments, DMs and coordinating)
- Flag trends, collaboration opportunities, and viral moments
- Drive growth through consistency and quality of content
Remote-first & Flexible Working Style
This role lives in the Founder's world, not HQ (remote first). Content happens:
- At home
- While travelling
- In real moments
- On the move
We operate remote-first, with:
- ClickUp as the core control mechanism
- Clear content pipelines
- Weekly output expectations
- Deadlines and dashboards
- Weekly check-ins > office attendance
- Regular office attendance is never mandatory although there is a requirement to be in our Manchester office once every quarter.
- Optional in-office collaboration days (Manchester) may happen when useful for:
- Big shoots
- Campaign alignment
- Strategy or planning sessions
WHAT WE'RE LOOKING FOR
You MUST:
- Be fluent in social-first storytelling
- Be passionate about social media with a deep understanding of key platforms and their audiences, including Instagram, Pinterest, Facebook and LinkedIn.
- Be confident editing short-form video (Reels / TikTok)
- Have excellent copywriting skills and be detail-orientated, with immaculate grammar and spelling
- Understand hooks, pacing, captions, and audience psychology
- Have experience managing a personal brand or founder-led account
- Be highly organised, proactive, and self-directed
- Be comfortable working remotely and independently
- Be commercially aware - this role must generate ROI
- Be prepared to travel both in the UK and Internationally
- Must have the right to work in the UK
Bonus (not essential):
- Interest in business, beauty, lifestyle, or entrepreneurship
- Experience working with founders, coaches, or creators
- Strong understanding of Instagram & TikTok trends
- Light experience with YouTube or LinkedIn content
TOOLS YOU'LL LIKELY USE
- CapCut / Premiere Pro / Final Cut
- ClickUp (content pipelines, deadlines, dashboards)
- Notion or Google Drive
- Microsoft Teams (non-urgent communication)
- WhatsApp (urgent communication)
WHAT SUCCESS LOOKS LIKE
- Consistent, high-quality content every week
- Clear, recognisable founder voice across platforms
- Audience growth and strong engagement
- Founder content contributing to brand growth and paid performance
- Long-term storytelling roadmap actively being built
- Founder feels supported, not overwhelmed
- Content system runs without micromanagement
WHY THIS ROLE IS SPECIAL
This is an opportunity to help build a founder brand with real commercial upside – Business courses, partnerships, advertising, and future brands. You won't just be editing content. You'll be helping shape the next wave of founder storytelling, brand growth, and monetisation. Storytelling the brand through its next growth era.
The role requires 37.5 hours per week. We have a salary range of £24,500- £26,500 per annum in mind, though we are open to discussion based on skills and experience.
Social Media Coordinator in Manchester employer: LullaBellz
Contact Detail:
LullaBellz Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Coordinator in Manchester
✨Tip Number 1
Get your networking game on! Connect with people in the industry, attend virtual events, and engage with potential employers on social media. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work, especially if it relates to social media storytelling or video editing. Share it on platforms like Instagram or LinkedIn to grab attention.
✨Tip Number 3
Be proactive! Don’t wait for job postings to pop up. Reach out directly to companies you admire, like us at StudySmarter, and express your interest in working with them. A personal touch can make all the difference.
✨Tip Number 4
Stay updated on trends! Follow industry leaders and keep an eye on what’s hot in social media. This knowledge will not only help you in interviews but also show that you're passionate about the field.
We think you need these skills to ace Social Media Coordinator in Manchester
Some tips for your application 🫡
Show Your Storytelling Skills: When you apply, make sure to highlight your storytelling abilities. We want to see how you can turn everyday moments into engaging narratives that resonate with audiences. Use examples from your past work to showcase your creativity!
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. We love seeing how you align with Laura's voice and the brand's vision.
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured content, so make sure your writing is easy to read and free of fluff. Show us your attention to detail right from the start!
Apply Through Our Website: We encourage you to apply through our website for the best chance of being noticed. It helps us keep everything organised and ensures your application gets to the right people. Plus, it’s super easy!
How to prepare for a job interview at LullaBellz
✨Know Your Platforms
Before the interview, make sure you’re well-versed in the platforms you'll be managing. Dive deep into Instagram, TikTok, and YouTube Shorts. Familiarise yourself with their latest trends and features, and think about how you can leverage them for storytelling and community building.
✨Showcase Your Storytelling Skills
Prepare examples of your past work that highlight your ability to create engaging narratives. Bring along a portfolio or links to your previous projects that demonstrate your knack for turning everyday moments into relatable content. This will show that you understand the essence of the role.
✨Be Ready to Discuss Content Strategy
Think about how you would plan and manage content output for Laura's personal brand. Be prepared to discuss your approach to content coordination, including how you would organise raw content and maintain structured folders. This shows you’re proactive and organised, which is key for this role.
✨Engage with the Brand
Research Laura Jayne’s personal brand and the LullaBellz ecosystem. Understand their values, tone of voice, and audience. During the interview, reference specific content or campaigns that resonate with you, and share ideas on how you could contribute to their growth. This demonstrates your genuine interest and alignment with their vision.
