At a Glance
- Tasks: Create engaging on-camera content for TikTok and Instagram, building community and confidence.
- Company: Join LullaBellz, a vibrant female-founded brand with a mission to inspire confidence.
- Benefits: Competitive salary, hybrid work model, and a supportive team environment.
- Why this job: Be the face of a brand that empowers women and celebrates beauty in all forms.
- Qualifications: Confident on-camera presence, strong interest in hair/beauty, and social media savvy.
- Other info: Exciting opportunity to connect with a community and shape brand storytelling.
The predicted salary is between 26000 - 28000 £ per year.
LullaBellz is looking for a confident, charismatic, hair/beauty-obsessed on-camera Organic Social content creator to become the face, voice and personality of the brand across TikTok and Instagram.
Role Overview
This is an extremely exciting role which is not just about posting content on our feed. It’s about building a feeling, a narrative and a community with our audience and beyond. Our mission is to inspire confidence and we’re looking for our organic social candidate to do just that! We’re an IT girl brand with a you CAN sit with us attitude. Best friend vibes and big sister energy is where we aspire to position ourselves as a brand. You will act as a daily presenter for the brand - telling stories that resonate with our audience, building confidence, uplifting girls and women in our community, making LullaBellz feel human, warm and trustworthy. Your job is to make our audience feel seen, safe and inspired, while naturally guiding them towards our products through confidence and clarity, not pressure.
Core Responsibilities
- Be the Face & Personality of LullaBellz (On-Camera Content Creation)
- Act as the recognisable on-camera presence of the brand
- Show up consistently across TikTok & Instagram
- Represent LullaBellz with warmth, confidence and authenticity
- Embody our values: confidence, kindness, ambition and empowerment
- Confidence-Led, Story-Driven Content Creation (Daily)
- Create daily, feel-good content that inspires confidence
- Film hair transformations, styling demos and before/afters that feel real and achievable.
- Tell mini-stories through content: self-belief moments, glow-ups, confidence shifts
- Focus on how hair makes someone feel, not just how it looks
- Series-Led Organic Strategy
- You will help build and star in repeatable content series, such as:
- Confidence & self-belief transformations
- Street-style interviews and reaction content
- Kindness-led moments (compliments, reassurance, uplift)
- Real-life transformations in everyday settings
- Behind-the-scenes, day-in-the-life, and reality-style brand content
- Community, Conversation & Trust Building
- Actively engage with comments and conversations on organic social
- Be a reassuring, friendly voice customers trust
- Help answer questions and reduce fear or overwhelm naturally through content
- Make customers feel part of the LullaBellz community – sister energy coming through!
- Trend-Led, Fast Execution
- Jump on trends, sounds and cultural moments in real time
- Film lo-fi, social-native content quickly and intuitively
- Balance trend participation with long-term brand storytelling
The Kind of Person We’re Looking For
- Loves being on camera and brings confidence without ego
- Naturally uplifts others and believes kindness is powerful
- Understands that great brand content is about connection, not perfection
- Is excited to be a visible, public-facing representative of a female-founded brand
- Thinks in stories, series, hooks and moments – not just aesthetic posts
Experience & Skills
- Confident and comfortable on camera
- Strong interest in hair, beauty or styling (personal or professional)
- Able to style hair confidently on yourself or others
- Strong instinct for TikTok & Instagram content
- Understands what feels authentic vs over-produced
- Can self-start, script, film, edit and execute quickly
- Comfortable editing social-first video (CapCut / PremierePro, TikTok editing)
- Excellent writing skills and visual content creation abilities
- Strong understanding of performance metrics (views, watch time, engagement)
Role Details
Salary: £26,000 - £28,000
Hybrid role: 3 days Manchester office, 2 days working from home
Organic Social Lead Creator (On-Camera) - Brand Personality Hood Street, Manchester employer: LullaBellz
Contact Detail:
LullaBellz Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Organic Social Lead Creator (On-Camera) - Brand Personality Hood Street, Manchester
✨Tip Number 1
Get your social media game on point! Start creating content that showcases your personality and style. Use TikTok and Instagram to share your passion for hair and beauty, and don’t forget to engage with your audience – they want to see the real you!
✨Tip Number 2
Show us your storytelling skills! Think about how you can create mini-stories around your content that inspire confidence and uplift others. Whether it’s a hair transformation or a styling demo, make sure it resonates with your audience and feels authentic.
✨Tip Number 3
Stay on top of trends! Keep an eye on what’s hot in the social media world and jump on those trends quickly. But remember, it’s all about balancing trend participation with your unique brand story – keep it real and relatable!
✨Tip Number 4
Don’t be shy about building community! Engage with comments and conversations on your posts. Make your audience feel seen and heard – this is how you build trust and create that sisterly vibe we’re all about at LullaBellz!
We think you need these skills to ace Organic Social Lead Creator (On-Camera) - Brand Personality Hood Street, Manchester
Some tips for your application 🫡
Be Yourself: When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to show off your confidence and charisma. Remember, this role is all about being relatable and authentic.
Tell Your Story: Craft a narrative that connects your experiences with our brand values. Share moments where you've inspired confidence in others or created engaging content. This will help us see how you can build that community vibe we’re after!
Showcase Your Skills: Make sure to highlight your on-camera experience and any relevant skills in content creation. Whether it’s styling hair or editing videos, we want to know what you bring to the table. Don’t hold back on sharing your best work!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our LullaBellz family!
How to prepare for a job interview at LullaBellz
✨Show Your Personality
As the Organic Social Lead Creator, being charismatic is key. During your interview, let your personality shine through! Share stories that reflect your confidence and warmth, and don’t shy away from showing your passion for hair and beauty.
✨Know the Brand Inside Out
Familiarise yourself with LullaBellz’s mission and values. Understand their community vibe and how they inspire confidence. Bring examples of how you can embody their brand personality in your content creation, and be ready to discuss how you would engage with their audience.
✨Prepare Content Ideas
Think of creative content ideas that align with the role. Prepare a few mini-story concepts or series ideas that showcase how you would uplift and connect with the audience. This will demonstrate your understanding of storytelling and community building.
✨Engage with Trends
Stay updated on current trends in social media, especially on TikTok and Instagram. Be ready to discuss how you would incorporate these trends into your content while maintaining the brand's authentic voice. Show them you can balance trend participation with meaningful storytelling!